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Stats Perform Pro

@OptaPro

Updates from the Pro Team @StatsPerform

Joined Eylรผl 2011
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The #OptaForum2026 agenda is now set. Day Two will focus on the latest innovations in on-field team performance โ€“ featuring insights from practitioners responsible for implementing wider data strategies within their respective operations. Check out the full programme. โฌ‡๏ธ
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The full #OptaForum2026 programme is now live. View the agenda โžก๏ธ bit.ly/4b81O4P On 24-25 March, leaders across broadcast, digital, brands, leagues, federations and sports tech will take the stage to discuss how data and #AI are reshaping sport.

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The first speakers for #OptaForum2026 are confirmed. In less than three weeks, media, technology and sports leaders will gather in London to discuss how data and AI are transforming fan engagement and content in sport's biggest moments. Take a look โžก๏ธ bit.ly/4bqbV56
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Recruitment, tactical analysis and performance insight are evolving fast. Analysts and data scientists will gather at #OptaForum2026 in London to examine how #AI and advanced data are changing the way the game is understood. First speakers confirmed โžก๏ธ bit.ly/4bqbV56
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๐Ÿ“† Save the date for #OptaForum26. The premier meeting place for leading figures in sports content and data is returning to London for an exclusive two-day event filled with ideas, inspiration and actionable insights. Join the conversation 24-25 March โžก๏ธ bit.ly/OptaForum26
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๐Ÿšจ Last call to submit proposals for the ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ” ๐Ž๐ฉ๐ญ๐š ๐…๐จ๐ซ๐ฎ๐ฆ. Analysts and data scientists have until Monday, 9 February, to send in initial proposals. ๐Ÿ”“ From the Opta Forum vault: @SimplyWinkโ€™s causal analysis of corner kicks shows. โžก๏ธ bit.ly/4qsk3Y2
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Enzo Fernรกndez's late runs into the box are becoming a trademark of @ChelseaFC's attacking play. Using ๐šก๐šƒ, @OptaAnalyst breaks down how the Argentine is driving more attacking impact through his movement than any other #PL player. A data-led look โžก๏ธ bit.ly/4buYSzU
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๐Ÿ“† The deadline to send in initial proposals is just one week away. This year's submissions will once again have the opportunity to apply #AI-enriched ๐™พ๐š™๐š๐šŠ ๐š…๐š’๐šœ๐š’๐š˜๐š— metrics across media storytelling and pro performance research categories. Get more info. โฌ‡๏ธ
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One week left to submit proposals for Opta Forum 2026. โฐ ๐Ÿ”“ From the vault, Alex Sattari explains how teams can use ๐™พ๐š™๐š๐šŠ ๐š…๐š’๐šœ๐š’๐š˜๐š— to improve recruitment profiling for on-field roles by incorporating spatial player tendencies. Find out more โžก๏ธ bit.ly/4qsk3Y2

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The ๐Ž๐ฉ๐ญ๐š ๐…๐จ๐ซ๐ฎ๐ฆ is returning to London. On 24โ€“25 March, the industryโ€™s brightest minds will gather at the British Museum to examine new approaches to data, AI, video and sports content shaping the future of sport. Register your interest โžก๏ธ bit.ly/OptaForum26
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๐Ž๐ฉ๐ญ๐š ๐…๐จ๐ซ๐ฎ๐ฆ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ” submission deadline is set for 9 Feb. ๐Ÿ“… Working with #AI-enriched Opta Vision metrics, practitioners are invited to put forth initial proposals that address key challenges relating to pro performance and storytelling. โžก๏ธ bit.ly/4qsk3Y2
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More accuracy. More insight. More context. The latest evolution of Expected Goals on Target refines how finishing and goalkeeping performance are measured โ€“ with tailored models for men's and women's football and deeper data on goalkeeper positioning. โžก๏ธ bit.ly/3Igehrq
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๐Ÿ—ฝ ๐™พ๐š™๐š๐šŠ ๐™ต๐š˜๐š›๐šž๐š– 2025: NYC The premier meeting place for sports storytelling is heading stateside for the first time ever. This is a can't-miss event for those across the U.S. sports ecosystem looking to engage and monetize more fans. Learn more โžก๏ธ bit.ly/OptaForum25
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For the first time ever, the ๐™พ๐š™๐š๐šŠ ๐™ต๐š˜๐š›๐šž๐š– is heading to the United States. ๐Ÿ—ฝ On June 3rd in New York City, weโ€™re bringing together industry leaders across sports media and content with two goals in mind: to seize soccerโ€™s greatest opportunity to truly go mainstream โ€“ and toย stay there โ€“ ahead of the 2026 #FIFAWorldCup. Learn more about the exclusive, premiumย event โžก๏ธ bit.ly/OptaForum25
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An excellent opportunity for industry practitioners looking to better understand how data and analytical processes can be used within a professional football club across recruitment, performance analysis and at a wider strategic level. Get more info. โฌ‡๏ธ
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Each spring, we team up with @BirkbeckUoL to deliver a football analytics module, outlining key fundamentals behind data concepts being applied within elite club environments. ๐Ÿ’ก The online short course, set to begin 29 April, is open to practitioners currently engaged in professional sport. Read what Omar Bautista, @ClubBrugge's Match and Scouting Data Analyst, had to say about the nine-week module and enrol today โžก๏ธ bit.ly/42jyuTj

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For the 7th year, we've partnered with @BirkbeckUoL to deliver a dedicated football analytics module. Led by industry professionals, the nine week online course covers key analytical concepts and their real-world application in professional football. โžก๏ธ bit.ly/4iHzSpD
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Every phase of play. Every move. Every moment. Captured with ๐™พ๐š™๐š๐šŠ ๐š…๐š’๐šœ๐š’๐š˜๐š—. The #GenAI-powered technology combines tracking and event data to deliver #Opta's richest football dataโ€“๐ž๐ฏ๐ž๐ซ. ๐Ÿ”œ Playing Styles & Off-Ball Runs, launching for 2025-26 European club season.
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๐š‚๐š‘๐šŠ๐š™๐šŽ ๐™ฐ๐š—๐šŠ๐š•๐šข๐šœ๐š’๐šœ explained. ๐Ÿ’ก Trained on millions of XY data points, ๐™พ๐š™๐š๐šŠ ๐š…๐š’๐šœ๐š’๐š˜๐š—'s #AI-driven model empowers analysts and broadcasters to look beyond traditional formations and identify each team's true shape, in and out of possession. ๐ŸŽฅโฌ‡๏ธ
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We welcomed senior officials from 11 clubs and 3 countries to a Pro Performance Workshop in Nice. Put on by our sales team in France, the workshop covered new technologies, data science and applications of #AI in football, with a major focus on ๐™พ๐š™๐š๐šŠ ๐š…๐š’๐šœ๐š’๐š˜๐š— data.
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๐Ÿ”“ Unlock new insights with ๐™ป๐š’๐š—๐šŽ ๐™ฑ๐š›๐šŽ๐šŠ๐š”๐š’๐š—๐š ๐™ฟ๐šŠ๐šœ๐šœ๐šŽ๐šœ. The ๐™พ๐š™๐š๐šŠ ๐š…๐š’๐šœ๐š’๐š˜๐š— metric uses on-field player position data collected by remote tracking to capture all situations where a player's pass successfully breaks an opposition line. Watch the explainer. โฌ‡๏ธ
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