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.@CNBC's exclusive coverage of the best to worst celebrity endorsements in fashion and retail, powered by @SpottedInsights cnbc.com/2018/08/03/und…
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Janet Comenos
460 posts

@janetcomenos
CEO of Spotted Media. Featured in the NYT, CNN, CNBC, and Adweek












As companies place greater importance on which athletes, film stars, musicians and celebrities they engage for multi-million pound promotional campaigns, they must consider how to calculate the risk of engaging with a given celebrity. Read more here: ow.ly/w7gQ30n0PDj








