

Copymanuel | YouTube Scriptwriter
1.7K posts

@copymanuel
YouTube scripts that get you views. VSL scripts that make you money. 12M+ views generated • Six-figure revenue for clients • Taking clients for April.




“Twitter has the worst lead quality of all platforms so far.” Was talking with a friend in the ecom niche yesterday. 3000+ followers. Up to 1000+ likes per post. But literally zero revenue from Twitter. No surprise. His account was full of motivational one-liners. No wonder he wasn’t getting leads. It’s like posting Roblox YouTube shorts and wondering why no one buys your $50k cold email offer. Bad lead quality isn’t the platform’s fault. It’s simply bad targeting.





i didn't make $50,000 last month, but $40,000 will do.




I’m in love with this sentence: “It's not hard, it's just new.”

Okay guys listen, here's the real reason people click away halfway through your video: there's no open question left. Not because the topic got boring, nope, it's because the script gave them everything and left nothing to wait for. This applies to every format. Documentaries, compilations, ranking vids, all of it. In a documentary the open loop is obvious, you're following a story and keep rehooking them. But in a compilation? The open loop is "what's the next clip going to be, and is it better than the last one?" In a listicle it's "how many are left, and is number one actually worth waiting for?" The format changes, but yeah the principle doesn't. Every section of your video needs to end with a reason to keep watching. This is the Hook-Event-Payoff cycle. You open a loop, build tension, deliver the payoff, and immediately open a new one. Most scripts deliver the payoff and just stop. Nothing left to anticipate. If your retention curve drops right after a big moment in your video, that's exactly why. You answered the question but forgot to open a new one. When reviewing scripts think at every section: what does the viewer still want to know or see right now? If the answer is nothing, then it needs a rewrite.


Why everybody on LinkedIn thrilled all the time