Publica by IAS

Excited to share the news that Publica has been named Best Video Ad Server this week in the @Digiday Technology Awards. Learn more about the awards & winners here: lnkd.in/gsD_fqJT #CTV #AdServer #SSAI #AVOD #FAST #AdTech

@Gu881n5 You will be missed PG!

Posted this earlier over on LI to say that after 4 epic years, my time at @getpublica has come to an end. I am now actively seeking a new role in the CTV space. Any help on this greatly appreciated AdTech ‘twitter’ 🙏 #CTV #AVOD #FAST #AdTech linkedin.com/posts/paulgubb…

Meet with the Publica team in Cannes this year to discuss how intelligent ad break construction can grow both advertising revenue, and streaming audiences for TV OEMs, FAST and AVOD services. Request some time to meet with Publica here: lnkd.in/ezWRR86F #CTV #AdServing

Our Tim Willcox was featured on a panel last month at @videoweek New Video Frontiers ‘With TV Looking for Efficiencies: Is it Time for TV to Go All-In on Programmatic?’ Watch the full session here: youtube.com/watch?v=NHeLkb…

The @getpublica team were thrilled to be named Best CTV AdServer at last years @videoweek awards. Excited to see who wins the prestigious award this year!

If you want to better understand how the theory of 'header bidding' works in CTV, watch this explainer by our EMEA Commercial Lead @stephmillerPM, who breaks down the process in this @exchangewire TraderTalk TV episode with @cpokane 🎬 #CTV #AVOD #FAST youtube.com/watch?v=1S5WIn…

@Gu881n5 Thanks Paul, likewise, very excited to hear the news today that we won😃

Wow, another CTV award for @getpublica, could not be prouder. Massive congrats to our growing team who are building the AdServing technology that makes CTV happen 👏

Is it time for TV broadcasters to go all in on programmatic to grow their advertising revenue? I enjoyed speaking on this panel alongside leads from @SkyUK, @dentsu_global & @PubMatic at New Video Frontiers from @videoweek. #CTV #AVOD #FAST #BVOD 🎬youtube.com/watch?v=NHeLkb…

▶️ How are TV broadcasters building for a programmatic future? ▶️ How are those on the buy side planning & buying streaming audiences? Publica VP Strategy @Gu881n5 put these questions to @ITV, @SkyUK & @emglobal at the Connected TV World Summit. youtube.com/watch?v=Gu39R0…

We are proud to sponsor #POSSIBLE2024, hosted by @MMAglobal! Our IAS and @getpublica teams will be sharing valuable insights on the data-driven technologies shaping the future of digital media. Click the link to get in touch: integralads.com/contact-us/

If you are attending @PossibleEvent and want to learn more about @getpublica and how we help some of the biggest TV OEMs, AVOD & FAST services to power their CTV ad break decisioning, please drop me a DM to connect with our team. #CTV #POSSIBLE2024

We will be discussing the challenges and opportunities of CTV advertising at PubAcademy Korea on April 24th, joined by Sudipto Das and Yoojing Jeong from PubMatic, Chris Mottershead from Publica, and Richard Lee from WishMedia. Register now: events.pubmatic.com/pubacademykore…

If AVOD and FAST services want to grow their viewers, building good CTV ad breaks should be just as important to them as content. Publica VP Strategy & Marketing @Gu881n5 spoke to @videoweek about the new Publica CTV white paper. #CTV #AVOD #FAST videoweek.com/2024/02/21/bui…

Television content delivered via the household IP should be called?

Publica VP Strategy & Marketing @Gu881n5 spoke to Omar Oakes from @TheMediaLeader about the importance of building seamless CTV ad breaks, and how they can help AVOD and FAST services to grow their advertising revenue, and viewers. #CTV #AVOD #FAST youtube.com/watch?v=psOQSs…

Wow, we are thrilled to learn Publica has just been shortlisted in the @Digiday Video & TV Awards. A big thanks to all the global TV OEMs, FAST & AVOD services who partner with us to help them power their CTV ad break decisioning. 🙏 Full shortlist here: lnkd.in/g6hVJNt5

Programmatic now front and center for CTV Ads explains our VP Strategy & Marketing @Gu881n5 in this Q&A with @Beet_TV 🎬 #CTV #AVOD #FAST #Streaming #AdTech youtube.com/watch?v=ajV1Oq…

Bringing ad podding to streaming TV. Another great CTV blog from the @IndexExchange camp... 👌 Thanks for the @getpublica shout out also 🙏 #CTV #AVOD #FAST #Streaming #AdTech indexexchange.com/2024/03/26/ad-…

Massive congrats team @getpublica and a big thanks to the growing number of TV OEMs, AVOD & FAST services who partner with Publica to help them power their CTV ad break decisioning. #CTV #AdServing #SSAI #AVOD #FAST

"No two SSPs are built the same. The reality is that different SSPs bring different things to the table – and that diversity is an asset to CTV publishers" If you missed this CTV Q&A with our VP Product @JamesWilhite in @adexchanger, read it below. adexchanger.com/content-studio…

Last week our Tim Willcox was on the panel "With TV Looking for Efficiencies: Is it Time for TV to Go All-In on Programmatic?" at @videoweek New Video Frontiers. Thanks to everyone that joined us!