CleverTap@CleverTap
We’re kicking off something new – CMO Uncovered, Powered by CleverTap. ✨
In this podcast series, we bring together marketing leaders and visionaries from across industries to unpack the ideas shaping the future of customer engagement, marketing, and growth. No high-level buzzwords. We focus on the "how."
Watch the debut episode of our new podcast, CMO Uncovered, powered by CleverTap, here: bit.ly/47HJfSL 🎙️
We’re launching the series with a compelling first episode where @katieeperry, CMO at @zerohashx, @ParekhMrinal, Head of Marketing, North America at CleverTap, and @DrewBailer, Founding Partner at @fiatgrowthllc & @FiatVen, sit down to explore a big question facing marketing leaders today: What happens when AI meets modern marketing leadership?
A few standout insights from the conversation:
1. AI isn’t replacing marketers but amplifying what great marketers already do.
2. The real challenge today isn’t capability – it’s focus.
3. B2B marketing is becoming more precise, empathetic, and insight-driven.
4. The most powerful marketing advantage may still be a human connection.
Katie also shares how AI has transformed her own workflow – from scaling strategy to building long-form thought leadership content faster than ever. And perhaps the biggest takeaway: The future of marketing isn’t just digital. In-person experiences and relationships are making a powerful comeback.
Click on the above link to listen to the full episode!
#CMOUncovered #MarketingLeadership #AIinMarketing #CustomerEngagement