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✅ Follow me on LinkedIn for any recent posts:
lnkd.in/eM3Ppqng
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Kai D. Wright
1.2K posts
Kai D. Wright
@kaiwright
#author #followthefeeling: https://t.co/oKYKuZgctQ | #branding #marketing | https://t.co/PiR39V1T3e | tribes: @columbia @wileybusiness @thinkers50 @uchicago
New York, NY 가입일 Mart 2009
1.8K 팔로잉14.2K 팔로워
⏯️ replay the episode or read a short recap of the engaging convo re: psychological safety, teaming, and the right kind of wrong (aka how to fail intelligently). Thanks for the “play to win” mindset @AmyCEdmondson and @MKassan 💯
Ad Age@adage
In today’s episode of #SystemOverload host @kaiwright discusses DE&I with top business strategists —@MKassan (@MediaLink) and @AmyCEdmondson (@HarvardHBS) 🚨Watch the live video now: ow.ly/JTJh50OJ9jU
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🚨 Excited for the next @adage episode with two incredible guests — fellow @thinkers50 / @DardenMBA prof Laura and #advertising #marketing leader Bob, whose 1,600 member organizations spend over $200 billion annually.
📝 Hear their insights for leaders navigating change for DEI progress.
Ad Age@adage
Tune into #SystemOverload, tomorrow, Wednesday, May 3 at 12:30 p.m. ET with guests Bob Liodice (@ANAmarketers) & Laura Morgan Roberts (@alignmentquest) hosted by Ad Age #DEI council member @kaiwright Get a reminder: ow.ly/73ZK50O9PIc
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Kai D. Wright 리트윗함
Stories without emotion are like a cake without frosting 🎂Get ready to learn how to tell stories that will leave your audience feeling all the feels with Chanelle Kalfas and guest experts @kaiwright & @MordyOberstein #GlobalMarketingDay
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Kai D. Wright 리트윗함
#AuthenticInsights - Bridging the Cultural Divide
Understand cultural divides within communities you wish to serve and how to create a dialogue, in our latest #AuthenticInsights report made in partnership with Columbia University’s @kaiwright. fh.pr/AuthenticInsig…
#culture
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Kai D. Wright 리트윗함
Tune into our newest video series, #SystemOverload, on Nov. 9 at 12:30 p.m. ET as our host and Ad Age DEI council member @kaiwright is joined by @MartinAgency's @Cavallokristen and @Columbia_Biz's @rgmcgrath.
Set a reminder here: ow.ly/4Y0o50LwJBU
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🚨 Learn about the newest generation conquering #culture wars, societal issues, and #brand resistance to change: Generation Divided
📝 Insights from 5K participants in 5⃣ countries (U.S., UK, China, Germany, and Brazil) via @Fleishman
✅ Strategies for brand & business leaders
FleishmanHillard@Fleishman
Our latest global Authentic Insights report is here! The new report, in collaboration with @kaiwright, explores cultural issues that divide society and helps brands find a path forward to close the culture gap. Read our report here: fh.pr/AuthenticInsig…
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Kai D. Wright 리트윗함
Ready, set, here we go!
This morning, The List Class of 2022 gathered for the first time at @meta HQ in New York City. Some of the greatest minds and leaders in the industry aligned on their vision to create a more equitable and forward-thinking industry in the year to come.
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Humbled by the recognition for my work in behavior-based #branding 🙏🏾 #followthefeeling
s/o @RuthGotian @NinaMontgomery0 @LauraHuangLA @KaisaSnellman @dashunwang @thomaswedell
Thinkers50@thinkers50
We’re excited to present the #Thinkers50Shortlist for the Radar Award — recognizing thinkers, whose work and ideas present us with many of the key questions, which we need to resolve as individuals and organizations in the years ahead. Learn more: thinkers50.com/blog/announcin…
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Are you a #student / recent grad & want to learn how to build a strong #brand?🚨
Join the @ANAmarketers @AEFNYC session on 5/21 to #followthefeeling & break through the noise whether you’re selling a product, service, or yourself as a personal brand 📝 bit.ly/3h9Ufil
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@TangramTech Hey, please follow. I’ll like to message you. Thanks!
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Excited to launch the new Follow the Feeling: Brand Builder community on LinkedIn 🚀
Click the link to follow and receive brand-building tips weekly 📈
Stay tuned for our new iOS and Android apps coming in May 📚📲
#branding #personalbranding #market…lnkd.in/gKVfbsK
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[Buy now] Are you engaging and asking your #community what you should be doing as a brand?
This is an important step to take when standing for the #cultural issues that your community cares about.
Buy #FollowTheFeeling: amzn.to/2FAEay2
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[Watch] What's our goal as #marketers?
It's behavior.
Excerpt:
"When it comes to experience, we're trying to find normative #behavior. What are those rituals that individuals in the #community can repeat time and time again?"
Full session (1-hour): youtube.com/watch?v=TWPoVn…
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Brands are building #community through experience drivers. What key areas should #brands focus on when developing rituals and norms?
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[Buy now] Do you know the 3️⃣ areas to focus on when developing rituals and norms around your #brand?
Think of how you can reward, motivate, and support individuals.
Our goal as #marketers is to get #behaviors as an outcome.
Buy #FollowTheFeeling: amzn.to/2FAEay2
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[Watch] If you were to close your eyes and think of how someone could identify your #brand w/ #audio alone, would you pass that test?
This is often the challenge a lot of #brands have to ask themselves in this new reality.
Full session (1-hour): youtube.com/watch?v=Row-x5…
YouTube
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[Buy now] Do you know 3️⃣ things a #brand needs to connect w/ their #community?
Mood, message & behavior.
Think of when you sat in a restaurant, do you remember music playing in the background? That’s an 'instant mood shifter'.
Buy #FollowTheFeeling: amzn.to/2FAEay2
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