Bit of marketing 101 Your surface area is your ceiling + you won’t ever hit 100% of a surface. If you’re trying to reach people, X is a small surface, full of people who might not need what you’ve made. Monthly active users (2026): - X ~570m - Instagram ~2.58b - TikTok ~2b - Facebook ~3.07b - YouTube ~3b X is literally 1/5th of Instagram and only 5% of these platforms combined! Those here are often also in the industry or ‘early adopters’, so will react with ‘I can just build it myself’. This represents a small group of potential people that also gives you a terrible barometer to make decisions on. Most people could learn or do lots of things themselves, but they don’t, it’s how it’s always been, there’s only so much time, and frankly, interest, otherwise we’d have never been a… society? The reality: most of your potential market are likely not here, and the ones you are desperate to impress (your peers) likely are… a very dangerous combo. Zoom out, it’s big bad ocean full of opportunity out there :)

@nevaaron X is the smallest pond and somehow everyone is still trying to win it. 😄

@KiroIkigai These platforms are literally designed in every single way to make people feel that way