American Frozen Food Institute

On Memorial Day, we take a moment to remember and honor those who have made the ultimate sacrifice in service to our country. Wishing everyone a meaningful day spent with family, friends, and reflection.

On Eat More Fruits & Vegetables Day, it is a great time to highlight how frozen options can help make healthy choices more accessible year-round. Frozen fruits and vegetables are picked at peak ripeness and frozen quickly to help lock in nutrients, offering a convenient and reliable way to support balanced diets. Making fruits and vegetables easier to enjoy, every day.

Frozen foods are part of everyday life for millions of Americans, and this week, that story comes to Washington.  AFFI members are in D.C. highlighting how frozen foods support family budgets, nutrition access, American jobs, and food security.

Today at AFFI’s 2026 Government Action Summit, @amyewalter shares a timely look at the midterm landscape.  No matter how Washington shifts, frozen food will continue to be part of the answer on affordability, nutrition, food access, domestic manufacturing, and food security.

AFFI’s Government Action Summit is underway in Washington, focused on food policy priorities like affordability, nutrition, food safety, and food security. This week is about how frozen foods help families save time, reduce waste, and keep nutritious meals within reach.

Frozen foods are helping consumers balance nutrition, convenience, and affordability in today’s evolving food landscape. Dietitian @ReganJonesRDN discusses the growing body of research supporting frozen foods, including nutrient retention, reduced food waste, and the expanding variety of better-for-you options available across the frozen aisle. Read the full article here: tinyurl.com/mr35pvb5

Access to the right data makes all the difference. AFFI members can explore frozen food sales trends through our partnership with @Circana, including: • Department and category performance • Aisle-level insights • Trends across time periods and measures Designed to support smarter decision-making across the frozen food industry. Available in the members-only portal. member.affi.org/?iss=https%3A%…

❌ Myth: Frozen meals are less nutritious than homemade. ✅ Fact: Many frozen foods are remarkably comparable to homemade alternatives, often at a lower cost and with less prep time. Start #FreshThinkingAboutFrozen: frozenadvantage.org/frozen-food-fa… #FrozenFood #NutritionMyths #HealthyEating

As consumers prioritize both health and convenience, frozen foods offer a strong balance of both. Experts emphasize that frozen foods can retain nutritional value and support consistent, healthy eating habits. Take a closer look at the facts behind the benefits of frozen. Read the full article: moneycontrol.com/health-and-fit…

From cost savings to less food waste, frozen foods are making a difference in everyday households. Here are three key ways! Read more: frozenadvantage.org/three-ways-hou…

Frozen food is playing an increasingly important role in how consumers plan, shop, and eat. Insights from AFFI’s 2026 Power of Frozen in Retail report show: • 40% of consumers use frozen foods daily or every few days • 77% purchase frozen foods with a specific meal or day in mind • 76% combine fresh and frozen ingredients in the same meal As households balance cost, convenience, and nutrition, frozen foods are helping meet those needs, while also supporting reduced food waste. For industry stakeholders, these trends point to continued opportunities across merchandising, innovation, and consumer engagement. Learn more in the full report, available exclusively to AFFI members. affi.org/insights/#

Frozen fruits and vegetables play an important role in supporting accessible, nutritious diets. Harvested at peak ripeness and frozen within minutes, they help preserve key nutrients while offering convenience and reducing food waste. Explore six... verywellhealth.com/are-frozen-fru…

❌ Myth: Frozen produce isn’t as healthy as fresh. ✅Fact: Frozen fruits & veggies are picked at peak ripeness and flash-frozen within hours, locking in vitamins and minerals! 🧊 Start #FreshThinkingAboutFrozen: frozenadvantage.org #FrozenFood #NutritionMyths #HealthyEating

What are dietitians actually keeping in their freezers? From protein-rich bowls to globally inspired meals, today’s frozen offerings are meeting the growing demand for convenience without compromising nutrition. This reflects a broader trend: consumers are no longer choosing between convenience and quality, they expect both. Read more about the frozen meals making the list: eatthis.com/frozen-dinners…

Great to meet with @AFFI to discuss important nutrition and food safety priorities.

A recent @CBSNews segment highlights a simple way to save on groceries: choose frozen. Food expert Maureen Petrosky notes frozen fruits & vegetables can cut costs, reduce waste, and still deliver strong nutrition. Watch here: cbsnews.com/video/food-pri…

It's time for more fresh thinking about frozen! Experts are highlighting the important role frozen foods play in delivering nutrition, improving access, and reducing food waste, all while meeting today’s affordability challenges. Read the full article to explore how frozen foods are shaping smarter food choices: wtkr.com/news/in-the-co…

Food safety is essential no matter what's on your plate! Frozen fruits and vegetables are washed before they’re packaged which means additional rinsing typically isn’t necessary. What does matter is following the directions on the package, particularly cooking instructions. Understanding how frozen foods are prepared helps consumers feel confident in their choices. Read the full article: bhg.com/washing-frozen…