Aaron Robbs
4.2K posts

Aaron Robbs
@AaronRobbs
VP of Creative and Brand @intercom, building @fin_ai. Prev: @tryramp, @dropbox, @mailchimp, and more.

People will point to Ramp as an example of how to do marketing, and yet 99% of people are not willing to spend the money on taking bets that build brand. The difference between Ramp and other players is the fact that they have been willing to build brand even if that doesn't come at a direct ROI within one day of seeing their ads and marketing. You don't have to go out and get a figurehead or big influencer or even spend big money, but you do need to take bets proportional to your company.

Today, Ramp raised another $300M at a $32B valuation. In the past year our revenue has doubled to over $1B, growing 10x faster than the median public SaaS. We all know money talks — we're teaching it to think. Getting big no longer means getting slow.


Today we are announcing our $1B Series C, but money isn’t the story. The story is what we’ll do with it, and the scale of the challenge ahead. Our mission isn’t constrained by capital, supply, or demand. It’s constrained by talent. To build America’s next great power company, we need the engineers, operators, and creatives ready to take on the challenge to join us. Power is the most important product in the world. It runs through everything: our homes, hospitals, schools, factories, and future. And the grid that delivers it is breaking. At Base, we’re building the future of power so human progress can accelerate. In the past two years, we’ve grown from an idea into one of the fastest growing energy companies in America. Now we’re entering a new phase of growth. Our first manufacturing site is rising in the heart of Austin, inside the former Austin American-Statesman printing press. Here we’ll build our own hardware to meet surging demand and scale nationwide. This is a key step in putting a battery on every home in the country. Few teams get to say their work powers human progress. We do. With a billion dollars of fuel, our next wave of growth will be defined not by capital, but by people who choose to step up, take ownership, and build the next great American power company. The old system is breaking. Come build the new one. Our Series C was led by Addition, with participation from both new and existing investors including Trust Ventures, Valor Equity Partners, Thrive Capital, Lightspeed, Andreessen Horowitz, Altimeter, StepStone, Elad Gil, 137 Ventures, Terrain, Waybury, Ribbit, CapitalG, Spark, BOND, Lowercarbon, Avenir, Glade Brook, Positive Sum, and 1789.




We’ve got another exciting announcement – the inimitable Gary Vaynerchuk (AKA “GaryVee”) will be joining us as a special guest at Pioneer 2025! Gary Vaynerchuk is a serial entrepreneur, investor, and executive with a proven track record of identifying culture-defining trends. Gary’s session will focus on the future of AI and its relationship to creativity, business, media, and more. Be a part of the experience on October 9, and register for Pioneer 2025 today.













