




Adam Vasallo
614 posts

@AdamVasallo
Daddy of 3, Husband, Big Brother + Chief Marketing Officer @ Big Brothers Big Sisters of America @BBBSA






Buffalo Bills rookie @Ray_Davis07, who experienced homelessness as a child, honored the man who changed his life: his 'Big Brother,' Patrick Dowley. @SteveHartmanCBS is On the Road with the story of their extraordinary bond.

Had a great day on Radio Row!! Bonus was I got to hang with my guy Alex — big sports fan (especially soccer). Gotta convert him over to @SpursOfficial 😏😜 @BBBSA setting up awesome opportunities for some “Littles” to shadow us “Bigs” Mentorship is a #GameChanger ✊🏾

🚨 NEW EPISODE 🚨 This week, I spoke with @AdamVasallo, CMO of @BBBSA, about being a Big, what they are trying to accomplish through their new national campaign, and the innovative ways they are showing up in the culture. Check out episode 404 here: wp.me/p9yNpY-NWw

.@Bijan5Robinson is a man of his word!

“Bounce serves as a pivotal voice and platform for Black communities, making this collaboration especially powerful,” @BBBSA president and CEO Artis Stevens said. Watch the season 3 finale of #Johnson this Saturday at 8/7c on @bouncetv. nexttv.com/news/bounce-bo… @thomasqjones




Little moments make a Big difference! Big ups to our Littles from @bbbsnyc and @bbbswestchester! They had an incredible time learning the ins and outs of the news business and even got to go on set. @TODAYshow @craigmelvin @BBBSA #BeBig #ItTakesLittletobeBig

Big Brothers Big Sisters Gets a Song From Aloe Blacc for Latest Campaign adweek.com/agencyspy/big-…



Our mission is to provide access and opportunities for every child through mentorship. We aspire to revolutionize mentoring nationwide, and no organization is better suited to champion this vision than BBBSA. One more day to go! Ready? #BeBig #BiggerTogether

Big Brothers Big Sisters Month is back! This month-long celebration is a tribute to our journey and the impact we’ve made in over 250 communities. 💚 Something BIG is coming soon. Ya’ll ready? 👀 #BiggerTogether

Head of Allison+Sports @shanewinn & @AdamVasallo, CMO of @BBBSA, discuss how partnerships with the @NFL for programs like #TheBigDraft and other programs like #SportsBuddies connect mentors and youth through a shared participation in sports. youtube.com/watch?v=rISBVq…

S/O to @TMobile’s Project 10Million for creating equitable opportunities for youth & giving @BBBSPS Littles the chance to participate in the T-Mobile Home Run Derby tonight! Plus, keep an eye out for a very special cameo during tonight’s @TMobile Magenta moment 👀 #BiggerTogether