Andy Hooper

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Andy Hooper

Andy Hooper

@AndyHooperMkt

Law firm marketing. Work in progress, continually learning and improving. Caffeine fiend. All views are my own.

London Katılım Ocak 2014
1.8K Takip Edilen638 Takipçiler
Econsultancy
Econsultancy@Econsultancy·
Our Future of Marketing survey found that 32% of marketers say their organisation is already using generative AI tools and 43% say they are actively considering doing so. econsultancy.com/generative-ai-…
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@TheCoolestCool Initiate a rebrand. Don't whatever you do listen to anyone else, customers or market research, all a waste of time. Works best with a well established brand that's built lots of mental availability, is distinctive, and you bring it closer to look more like competitors. 👍 😉
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Ross Simmonds
Ross Simmonds@TheCoolestCool·
It’s your first week on the job as a new CMO at a fast growing B2B SaaS company. What’s the most important thing you can do in week 1?
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@FinanceDirCFO @content_grinder Qualitative Finance - "Personally, I favour anything 7, it's very sleek and has purpose. 2 is just a bit wishy washy, doesn't know what direction it wants to go."
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Jason Patterson
Jason Patterson@content_grinder·
And it was what before?
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Phillip Oakley
Phillip Oakley@Phillip_Oakley·
Off to Italy again in March. Venice, Verona, and Florence. We wanted to see Venice before it’s underwater. Ironically, the canals are running dry from drought. Word on the street (canal?) is things aren’t as bad as the media shares. No surprises there. Can anyone confirm?
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Andy Hooper
Andy Hooper@AndyHooperMkt·
Good things come to those who wait... excellent case study on how Guinness became the number 1 pint in Britain, including playing the long game, integrated marcomms, distinctive assets and learning from the year before ("obvious, but it's rarely done"). buff.ly/3xtrynP
Andy Hooper tweet media
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@ajwillshire Hope the disappointment passes quickly and that there's something even better around the corner for you.
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Andrew J. Willshire
Andrew J. Willshire@ajwillshire·
It never ceases to amaze me how inventive the universe can be when devising new ways to give you a kicking with steel-capped boots... That was a tough one.
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Scott Netherway
Scott Netherway@5c0ttyn·
@surreycricket is your payment system working? I’ve tried multiple cards from different banks to get Ashes tickets and none of them seem to be working?
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@surreycricket your system isn't taking payments? Tried 2 diff cards, lost order, now on phone queue... Another year, another stressful booking experience.
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@CEO_TBD Daydream believer, Dancing in the moonlight, Friday I'm in love, Alright, Three little birds, You can call me Al, Brown eyed girl, Here comes the sun...
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Simon Marshall
Simon Marshall@CEO_TBD·
Can I have your suggestions for a happy playlist for Spotify, please? Lots of travel today so six hours' worth would be great.
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@CEO_TBD Only 3hrs... but listen twice? 🤷‍♂️
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Tom Goodwin
Tom Goodwin@tomfgoodwin·
New tech trends for 2023 ? Any thoughts And I mean real stuff not Brain interfaces or quantum computing Feels like we never moved on from trends of 2016
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Andrew J. Willshire
Andrew J. Willshire@ajwillshire·
Even if Twitter collapses as a company, there is still a massive asset in terms of profile, user base and history. Someone will get it at fire-sale prices, and stand it up again in short order. Just wait it out...
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@Dr_Draper Uluru not half bad in this tourist's opinion (photo 12 yrs ago, now a lot fatter and less cool, a Steve McQueen t-shirt?!)
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Ryan Wallman
Ryan Wallman@Dr_Draper·
A classic example of “you are not your audience”.
Ryan Wallman tweet mediaRyan Wallman tweet media
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@virginmedia The catalogue of errors with your system are too many to go into here. I managed to get the complaints system to work and will resolve issues that way. Thanks for listening.
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Virgin Media ❤️
Virgin Media ❤️@virginmedia·
@AndyHooperMkt Hi Andy, we are very sorry to hear the pick up of the equipment was not completed. Have you received a text message to reschedule this? We are aware of the issue with the reference numbers on the complaints page and are working on getting it resolved. -NL
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Andy Hooper
Andy Hooper@AndyHooperMkt·
@virginmedia why are you trying to charge me £40 for your failure to pick up your equipment on the agreed date? I raised a complaint and the reference just came up "****", you masked the reference number so I can't reference it in future comms?
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Andy Hooper
Andy Hooper@AndyHooperMkt·
Why aren't info systems better/more dynamic at airports? Currently front row seat of airport staff having to repeat same reason for delay to every person who comes to gate desk. Some sort of message display screen or info system that people can hear properly in the first place?
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Vic
Vic@vicpolky·
What is the plural of Andy, as in you're writing to two people called Andy?
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