Binance@binance
Spotlight on how Binance listings actually work.
Here are benefits we are pleased to provide to the project team:
1️⃣ Binance does not make money from the listing process. All project token allocations go 100% to users through marketing campaigns, including Alpha Airdrops, Launchpool, Hodler Airdrops, trading events, Earn APR campaigns, and more.
👉 Our business model is simple: small trading fees, not listing revenue.
2️⃣To protect users, Binance requires a refundable security deposit from projects. It acts as a safeguard against short term exploitation and ensures the project team stays committed post listing. Once a project meets its commitments, the full deposit is returned.
👉 User protection remains at the core of everything we do.
3️⃣If you’re in the early stages of your project, Binance Alpha is the best go-to-market path. No listing fees, just visibility, education, and growth. Alpha connects real users with promising projects through airdrops, Booster Programs, Pre-TGEs, and TGEs, building transparency and trust ahead of exchange listings.
👉 As of Oct 2025, 217 projects have joined Alpha, 103 listed on Futures and 36 on Spot after proving growth and meeting standards.
Join us! If you’d like to learn more about our listing process and apply to have your project listed.
Further details on Binance Listing and Requirements 👇
binance.com/en/support/ann…
