B.D.C. Digital Retail Consulting 🇬🇧
2K posts

B.D.C. Digital Retail Consulting 🇬🇧
@BDC_EN
Consulting company specialised in International #BusinessDevelopment & #Strategy. Focus on #Startups #Retail #Ecommerce #Digital @BDC_France @BDC_US
London, England Katılım Eylül 2014
1.5K Takip Edilen792 Takipçiler

70% of Europeans interested in live shopping!
👉A trend that already seduces 260 million daily users in Asia
👉 Since last summer, it's more than one brand out of 5 that has tried this form of sales.
👉buff.ly/3xbEZpJ
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Quick commerce continues its growth!
👉Uber announced this Monday 19 its deployment in 400 U.S. cities
👉Partnerships with distributors allow this rapid expansion
👉The same strategy has been followed in France with the distributors Carrefour and Casino
urlr.me/F3cdb
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@ManoMano completes a record-breaking fundraising of €300 million.
👉 The company's valuation then reaches 2.6 billion dollars.
👉 In 8 years, the total funds raised by the pure player is now 725 million.
👉 60% of the turnover is made in France.

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@netflix launches its online store
👉A platform managed by Shopify
👉Under the name: Netflix.shop
👉 Already available in the United States, the site should be deployed in other countries in the coming months.
👉 The concept: limited editions according to its shows

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[#ZOOM] Maison du monde: growth sustained by ecommerce
A success of this system due to:
👉 A solid omnichannel model
👉 A variety of products: in particular thanks to their marketplace created last November.
👉 A wide target since the brand also targets professionals.

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[#ZOOM] @Greenweez launched its marketplace with @Mirakl
👉Goal: 100,000 references by the end of 2021 (15,000 today)
👉The brand wants to develop other categories
👉@Greenweez exceeded 100 million revenues in 2020
👉The pure player has increased its sales by tenfold since 2015

English

[#NEWS] Study by @Contentsquare: 64% of global traffic comes from mobile devices
👉 Global traffic has increased by 16% since 2020
👉 49% bounce rate
👉 Luxury is the biggest market on mobile (76 %)
👉 Cosmetics are 2nd with 72% of traffic coming from mobile phones

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[#ZOOM] L'Oréal takes e-commerce to a higher level in 2020!
👉The group generated €27.99 billion revenue (-6.3%)
👉E-commerce revenue increased by 62%
👉Lancôme and L'Oréal Paris brands reach over €1 billion online revenue
👉E-commerce represents 26.6% of total sales in 2020

Français

[#NEWS]The 5 trends of NRF 2021 edition:
👉The growth of e-commerce and Go Online
👉The necessity to reach out to customers across all channels
👉The Supply Chain is tending to become more agile
👉Demand for brand authenticity and personalisation
👉The growing importance of data

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[#NEWS]In 2021, some players are already announcing major changes:
👉@Google is redesigning its SEO algorithms
👉@BottegaVeneta announces the closure of its social networks
👉@Contentsquare is launching a partnership with @Microsoft to improve the customer experience of retailers

English

[#ZOOM] 70% of John Lewis' sales are now online
👉Launch of virtual services and expansion of click and collect
👉 "The most virtual Christmas to date": more than 100 online events took place
👉New partnership with CommerceTools to provide a better online shopping experience

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[#ZOOM] E-commerce became L'Oréal's first market in 2020
👉E-commerce represents 24% of the group's turnover
👉Worldwide turnover of €4.8 billion since the beginning of 2020
👉According to the chief digital officer :"E-commerce allows to offset 50% of the losses due to lockdown"

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