Luke Brasuell

X is in its prime. Unreal.

If someone close to you passes away, here’s one of the most important things to know: Do not rush to pay their debts. Even if the bills start rolling in. Even if it feels like the “right" thing to do. Let's talk about it... 🧵

One you see it, you can’t unsee it… 🍑

This is overall a net positive thing, right?

"As a general rule of thumb, there are 950 weeks between when your son or daughter is born and when they go to college." I only have about 794 weeks and 872 weeks remaining with my boys. That is wild.

It’s a lot easier to add more logs to a bonfire than to blow on embers to start a fire. -@awilkinson

being annoyed is the price you pay for community. it means having guests when you'd rather be alone. it means letting someone live with you even when they get on your nerves. it means showing up for events that you'd rather not go to. it means turning the other cheek.

“What would you do if you knew you could not fail?” - Unreasonable Hospitality

@heydrkyra a spot is a spot. It’s easy to play favorites, but being consistent has proven helpful. With that said, we try everything we can to make sure the advertiser is accomplishing their goals while working within their budget.

Local newsletter operators: do you price ads differently by industry, or just by tier (one ad vs. 6-month ad)?? i.e., realtor sponsorships more pricey than restaurants, or “a spot is a spot”?

She looks happier than most lawyers. wbrc.com/2025/09/03/wom…

@wealthandlaw You should do an episode on, “ how NOT to become a successful attorney”. Highlighting where attorneys messed up and hidden land mines in the field.

Law students and mentors: I'm considering putting together a podcast about how to become a successful trust and estate attorney. What do you want to know about?

@TJLarkin23 @beehiiv From experience, it’s critical each publication is “local”. It feels local. It reads local. Etc. What is your approach to making sure it’s locally organic? The subs will sniff out a poser 👃

launched 14th local newsletter yesterday 13cents per subscriber second one with same partner, in upper middle class suburban area in a very wealthy state should allow us longer term to sell ads to the big regional businesses when we cover so much of the area

🦖

Thoughts on this… 1️⃣ my man is a little late making his Will. But better late than never. 2️⃣ put together a Trust my friend. With your amount of assets and popularity, this approach will serve you best. 3️⃣ GREAT job telling your family about putting together a plan. 👏 4️⃣ hopefully he also created poa, hpoa, living will.

@TJLarkin23 Unless the publication is financially struggling, I’m not sure the benefits outweigh the negatives of converting to a 501

if you're running just one local newsletter in your town have you considered becoming a non-profit? just talked to a team that helps people do this help you find rich donors, grant money, streamline everything lots of downsides to this too, but might be worth considering

The elephant keeps walking as the dogs keep barking.

I don’t believe there is such a thing as a meal that’s < $12 anymore

@john_jacob Bad habits die hard 😆

I have a problem…I can’t stand hearing a cell phone ring and don’t trust silent to do its job, which I credit that to the sliding button thing on the old iPhone. It would always flip to ring in my pocket! Therefore, I leave my phone on DO NOT DISTURB all day. It leads to a constant game of ping pong calls with people who need to reach me… I’d like to publically apologize to @glundstrum and @BrasuellLuke who are the most directly impacted by this issue.

Last out in Omaha: 2 Arkansas: 0