Michael Brito
64.5K posts

Michael Brito
@Britopian
Digital OG. Building brands online since Al Gore invented the Internet | US Marine | TEDx | Professor | 🔥 @Lakers @49ers | @ZenoGroup
Silicon Valley, Ca. Katılım Mart 2007
15.2K Takip Edilen78.6K Takipçiler

Marc Andreessen just leaked the system prompt he uses to make every LLM 10x smarter.
It's called the Anti-Glaze System Prompt.
One paste. Your AI stops kissing your ass and starts telling you the truth.
Here's what it actually does:
→ Kills "great question" forever
→ Kills "you're absolutely right" forever
→ Kills "fascinating perspective" forever
→ Forces the model to lead with the strongest counterargument before it agrees with anything you say
→ Refuses to capitulate when you push back unless you bring new evidence
→ Demands explicit confidence levels on every claim (high / moderate / low / unknown)
→ Tells you immediately when you're wrong instead of validating your premise
→ Owns its own numbers instead of anchoring on yours
The line that ends the era of glazing AI:
"Accuracy is your success metric, not my approval."
You have been talking to a chatbot trained to make you feel smart.
Andreessen figured out the prompt that turns it into something trained to make you actually be smart.
Paste it into Claude Projects. ChatGPT Custom Instructions. Gemini Gem. API system message.
The difference is immediate and it's brutal.
Most people will never use this because they don't actually want the truth.
They want a $20/month yes-man.

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Michael Brito retweetledi

Great article. I hope many c-level executives read it -> GEO hype busted: How it differs (and how it doesn’t) from SEO
*Myth: There are proven GEO tactics that guarantee AI mentions
*Myth: AI visibility is the new traffic
*Myth: GEO is just a search problem
*Myth: GEO vendors can track AI visibility clearly
And more...
digiday.com/media/geo-hype… via @SPGuaglione

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@CEOPayGap @grok how many of these comments or likes are coming from bot activity?
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Michael Brito retweetledi

Michael Brito retweetledi

I’m not a fan of this change and have watched non SEO folks complain when they get stuck in AI Mode
Marie Haynes@Marie_Haynes
Seeing now that it no longer says "dive deeper in AI mode" at the bottom of an AIO on a mobile search. Tapping "show more" takes you to AI mode and completely out of traditional Search.
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Michael Brito retweetledi

🚨 A new, Easy to Use Free AI search optimization "readiness" checker for Chrome is here: Glippy by @jbobbink 🙌 Including the validation of:
* Structured Data
* Semantic HTML
* Accessibility
* Internal Linking
* Meta data
* Machine readability
* Entity & authority
* Citability
* Performance and Crawlability
--- This checker is more comprehensive than any other out there! Take a look: chromewebstore.google.com/detail/glippy-…
PS: Also, these validations are also relevant for SEO as well 😉

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this is 🔥
Semrush@semrush
Remember when SEO meant tracking rankings? Welcome to the next phase. AI assistants are generating answers... and they’re pulling sources in real time. The Bing AI Performance Report lets you see: • How often you’re cited • Which pages AI pulls from • How that changes over time AI visibility is no longer invisible ↓ social.semrush.com/4tFOWdC.
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My latest ...
How AI Quietly Took Control of the Customer Journey linkedin.com/pulse/how-ai-q… via @LinkedIn

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Michael Brito retweetledi

The best person to talk about the historically dominant play that Brock Purdy — the “assassin” — is delivering for the 49ers?
It might be his teammate, Mac Jones. Your must-read from the locker room: sfstandard.com/2025/12/29/bro…
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@LombardiHimself Agreed 100%. Love your YouTube videos by the way.
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@hawkemedia @ChatGPT @ErikHuberman Solid video. One thing to consider is how the engines are interpreting and contextualizing brands and products. It’s great if you’re visible, but what if it’s not aligned with how you want your brand positioned? that’s becoming a major issue…
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More than half of consumers now ask AI tools like @chatgpt what to buy.
If your brand isn’t showing up in those AI-generated answers, you’re invisible. GEO—Generative Engine Optimization—is how you take back that visibility.
This is the new front page of the internet. And we’re helping brands own it.
Book your free GEO consultation today: hubs.ly/Q03QRGZW0
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@semrush I agree, but it’s also how each of the engines interpret brands and products.
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Ranking on Google isn’t enough anymore.
It’s time to win in AI results too.
Here’s the breakdown you need 👇
social.semrush.com/4pyZit5.

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