Steal My 5 Step Process To Turn Competitor Data Into a Link Building Plan:
Most SEO tools are great at one thing.
Generating reports.
Charts.
Tables.
Exports.
And then the real question hits:
What do we build next?
Most teams don’t have an answer.
They know competitors are ahead.
They know they need “more links.”
But they don’t know which links matter.
Serpzilla’s Backlink Gap Analyzer is different
Because it turns competitor data into a measurable plan.
Not “build more backlinks.”
Build this many links, in these authority ranges
To match the profile that’s already winning.
Here’s the workflow:
1. Compare your domain to real competitors
→ Add your site + up to 7 competitors
→ Use the comparison as the benchmark, not assumptions
2. Identify the gap type
→ Volume gap = fewer referring domains
→ Authority gap = missing higher Authority Score domains
→ Structure gap = wrong distribution across Authority Score ranges
3. Convert the gap into targets
→ Serpzilla outputs backlink targets by authority segment
→ Example format: +X links AS 50+, +Y links AS 30–49, +Z links AS 10–29
4. Execute from the same screen
→ Filter Serpzilla’s marketplace by the exact Authority Score ranges you need
→ Choose placement type, niche, language, traffic, price
→ Build the missing segment instead of “more links”
5. Re-run monthly
→ Track distribution changes, not just total links
→ Keep building until your profile matches winners
→ Repeat until the gap closes
That’s the difference.
Most tools tell you what happened.
@Serpzilla1 tells you what to do next.
♻️ Repost to help others do better link building.
P.S. If your link building plan is “get more links,” it’s not a plan.
(Thanks to Serpzilla for partnering with me on this post)
@JeffGapinski You do everything “right,” and then chaos wins the internet. I’ve been there it’s a weird reminder that people connect more with real than polished sometimes.
Nothing humbles you quite like spending $5,000 on a brand campaign and watching a competitor's unhinged spelling mistake post get 2 million impressions.
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