Corbin Wallace

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Corbin Wallace

Corbin Wallace

@Corbin_Wallace

Husband, Father, CEO of @trevihydration • CPG • eComm • Licensing • Retail • Connoisseur of fine podcasts • Formerly Growth @simplemodernco, @UofOklahoma

OKC by way of Norman and Tulsa Katılım Haziran 2010
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Tonight I got to speak to a Sports Licensing Class that @RenataKukowski teaches @OUPriceCollege... The general theme... how to build a successful brand in a competitive consumer market in the licensed space @simplemodernco has been focused on that for the past 6 years 🧵🧵🧵
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Nothing hits like a 5 ⭐️ review on a new flavor from someone at your co-man when there is still a 2 week delivery time because inventory isn’t checked in yet 🤣 Michelle knows what’s up! 🔥 🥤 💧
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
"No Reserves. No Retreats. No Regrets." - William Bordon In the life each of us is entrusted with stewarding let us pursue it to the fullest. Leaving it all out on the line.
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Tubs hit different
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
The very best texts to get about the new product line! Get the "damn freaking tasty" high electrolyte | high sodium Trevi Sport line today... Looks like you should try Cherry Lime first!
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Constraints Breed Creativity
David Senra@davidsenra

My conversation with Tony Xu (@t_xu), co-founder & CEO of @DoorDash. 0:00 DoorDash MVP in 43 Minutes 1:39 How Delivery Worked in 2013 3:17 Small Business Roots and Insight 5:48 Why Restaurants First 8:24 Palo Alto vs San Francisco 11:03 Early Customers and Unit Economics 15:22 YC Summer Three Questions 19:50 The Hidden Complexity of Delivery 22:02 Competing on Invisible Details 23:54 Chaos Data and Experiment Loops 30:58 Trust Reset Every Day 31:30 Stanford Game Meltdown and Refunds 34:41 Scaling Through Experiments 37:37 Customer North Star Metrics 40:10 CEO Customer Support Habit 42:55 Anecdotes Versus Data 46:52 Eternal Mission Local Economies 50:09 Turning Data Into Merchant Growth 59:12 New Products Beyond Delivery 1:01:14 Autonomous Delivery Strategy 1:05:06 Hiring Rhodes Scholar Navy SEALs 1:12:46 Driver Switch Experiment 1:13:42 Who Delivers and Why 1:15:33 Hiring for Action 1:18:07 Earned Secrets via Experiments 1:20:01 Money vs Problem Solving 1:21:18 Thousand Days of Hell 1:26:04 Staying Sane as CEO 1:30:07 Ignore the Stock Price 1:31:44 Two Operating Systems 1:35:17 Internal Venture Stage Gates 1:38:17 Learning from Founder Peers 1:42:29 Jiu Jitsu Lessons 1:44:37 AI Changes the Loop 1:47:01 Data Needs Action 1:48:24 Closing Thoughts Includes paid partnerships.

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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Flavor Your Way has always been core to us @trevihydration. Not everyone hydrates the same. So we built something that lets you control it. Introducing the multi-serving tub 🌀 You control the flavor. You control the electrolytes. You control the experience. 2 scoops = 1 stick #FlavorYourWay #EnjoyTheProcess #HydratedHuman
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Slow and steady wins the race.
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
You can play a lot of basketball in the last 60 seconds… @BenSasse
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Something BIG is coming to @trevihydration next week. Get the scoop on 3.25.2026 👀 💧🥤 👀
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
One of my favorite quotes comes from Arnold Palmer. "You must play boldly to win." Winning does not happen haphazardly. You do not merely find yourself as the last one standing. It requires thoughtfulness, strategy, commitment, consistency, and bold courage. It doesn't happen within the confines of comfort. To win you must play and you must play boldly. Or as A Tribe Called Quest put it, "Scared Money Don't Make None."
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Blake Burge
Blake Burge@blakeaburge·
A rule that will accelerate your career: If you bring a problem, bring context. If you bring context, bring options. If you bring options, bring a recommendation. People trust people who help them think. Anyone can spot an issue, few can actually help move things forward.
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
Be willing to be misunderstood. The opinions of those who misunderstand you probably don't matter all that much anyway. They are living their own lives and playing their own games. Stay focused and don't sweat the small stuff. Be misunderstood.
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OKC THUNDER
OKC THUNDER@okcthunder·
SGA ties Wilt Chamberlain for the most consecutive 20+ point games in NBA history ⚡️
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Bryan Porter
Bryan Porter@jbryanporter·
MVP ✌🏼
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Mike Beckham
Mike Beckham@mikebeckhamsm·
A new brand is born
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Ben
Ben@MrGoodlyCooks·
I don’t follow hockey, but this had me tearing up. They brought their teammate’s (who was killed by a drunk driver) kids out onto the ice with their dad’s jersey to celebrate the moment. 🥹
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
One differentiation is wee focus on making the products taste like a ready to drink products, not just a mix. Flavor is key. We have two formulations... Trevi Everyday Hydration is designed to help you drink more water throughout the day. Tastes great and has core vitamins and minerals to help you stay hydrated, but won't have you over index with any vitamin or mineral if you aren't doing a big workout. Its a great substitute for sugary drinks and definitely tastier than water (which I still enjoy 🙂). We use Pink Himalayan Sea Salt (not table salt like others do) and focus on a variety of vitamins and minerals (Calcium, Potassium, Vitamin C, B6, B12, Magnesium, and Sodium). Trevi Sport, which we just launched, has 800mg of Sodium, 250mg Potassium, and 100mg of Magnesium. We use a Pink Himalayan Sea Salt as opposed to table salt. The formula is created to help replenish all of the electrolytes you lose after a big workout. No dyes, no artificial flavor or sweetener. 0 Sugar. Has a saltier profile than Everyday Hydration, and still tastes great. Others strip flavor out because it is expensive. We leaned into it. Give it a try! If you do, we hope you enjoy it!
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Corbin Wallace
Corbin Wallace@Corbin_Wallace·
It. Is. Finally. Here. Over a year in the making. @trevihydration has officially launched its second formulation... Trevi Sport. We heard you loud and clear. You Love Trevi. But you also wanted a solution for workouts. More electrolytes. More Sodium. More Support for Training. Trevi Sport is designed to help you #EnjoyTheProcess.
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