STOP THE LARP

@andrewjfaris I’m not buying that’s it’s truly possible to launch that many quality creatives. Eveyone is larping and saying “we launched 300 ads with AI this week.” Eveyone is full of shit. X is fucking insufferable. Yeah, I believe you can output that many ads, but what’s your hit rate?

According to Northbeam here, the top 25% of ad accounts average 189 ads launched per week. Lower spending accounts are producing materially less ads at 83 per week. So Hormozi is right, right? More ad volume = better performance? Maybe, but I think this data cuts against both narratives. 189/week is a far cry from Hormozi's 250/day. It's not truly extreme volume. It's also possible that the causality runs in the opposite direction than you think here. Do large accounts produce more ads, or do more ads produce large accounts? I think there's at least a chance it's the former, because larger accounts reach more people faster, often have more products/a fuller marketing calendar, and generally just have more resources. All of those together at least blurs the lines here. Our mantra is that we want a "high volume of high quality highly diverse" creative. We're aiming at all 3 as much as possible. It's not yet clear to me that AI-aided batches of 250 ads/day is the actual path to this. If the cost is low enough, then maybe it's worth it. But we've seen huge success this year by scaling volume a bit more thoughtfully — and less extremely, to be clear — than that.

@IroncladOak @ImBreckWorsham So why are gas prices at all time highs, then?🤡 according to your logic , gas prices should not be adversely affected. Fucking imbecile.

@ImBreckWorsham 🤦‍♂️ Do you have any clue where oil comes from? Or how much comes from where? At *most* the U.S. imported about 8% of oil from the middle east. That was before Venezuelan oil was back in play. Please - try to learn a little bit before you say dumb things. It isn't hard.

The last shipment of oil arrived in the U.S. today. The LAST shipment of oil, for the foreseeable future, just hit U.S. soil. WE. ARE. FUCKED.

@jack_9947 Marketing

I just built a Claude Code marketing skill stack that plans campaigns, writes social posts, designs carousels, and produces animated videos from a single brief every week. Feed it your brand design system, your best-performing content, and a campaign brief → it studies your voice and visual identity → generates on-brand assets across every format while you review and approve. All inside Claude Code and Claude Design. Perfect for marketing teams and agency owners who are still briefing designers on assets Claude Design produces in minutes, calling skills one at a time when one brief should trigger the whole sequence, and manually pushing skill updates to teammates who need the same system running on their machine. If you're running marketing in 2026, you already know the math - the teams that produce at volume aren't the ones with the biggest budgets, they're the ones with a skill stack that handles execution while humans handle strategy. Most teams ship three assets a week if they're lucky. This skill stack solves it: → Drop your branded landing page into Claude Design and it extracts colours, typography, components, and spacing into a portable skill file every other skill calls automatically → The campaign planning skill reads the brief, researches the market via Perplexity MCP, and builds a branded slide deck with KPIs, persona, funnel map, and roadmap → Pulls from your best-performing posts and storytelling framework as reference files so social content matches what actually works in your space → Routes complex tasks to sub-agents running in parallel and simple executional tasks directly to skills based on routing rules in CLAUDE.md → Fires completed skills to a Notion library automatically every week at 9am so your team always has the latest version without manual uploads → Drops finished campaigns, posts, carousels, and videos into dated project folders ready to publish No briefing designers on assets Claude produces in minutes. No calling skills one at a time when a brief should run the whole sequence. No manually distributing skill files to teammates every time something updates. What you get: - Brand design system extraction guide: 10-15 minutes to a portable skill file every other skill calls automatically - Four function skills: campaign planning, social content, carousel design, and animated video each triggered by a slash command - Multi-skill orchestration setup so one brief triggers research, content, creatives, and landing page in the right order automatically - Notion skills library with auto-sync routine so your team always installs the current version from one place - One skill stack you install once and run across every marketing workflow forever Built 100% in Claude Code and Claude Design. I put together a full playbook with all skill files, the brand extraction guide, the Notion library setup, and the exact CLAUDE.md routing rules to get the full stack running from one brief. Want it for free? > Like this post > Comment "MARKETING" And I'll send it over (must be following so I can DM)

@ImBreckWorsham People say that because it was so glaringly obvious that Trump was a tremendous piece of shit even 30 years before he ran for president. Yeah, you can make the mistake, but just know your IQ is probably room-temperature. And the world would be better off if you didn’t reproduc

The weakest comments in my social media are "You voted for this." That is SUCH a weak, pathetic comment. Yes. I did. Yes, I worked this guy's campaign. I OWN it. But have you NEVER made a mistake? Never broken up with someone because you realized you were dating the wrong person? Never quit a job that wasn't right for you? Never bought something and had to return it because it didn't work? Sit down.

@ashvinmelwani I think people need to step back and look at the macro. You are living in FB. We are at war. Average person is broke.

So seeing a massive drop in conversion rate today compared to the last 7 days. Just me or...?

@jenks_burgh @mark_slapinski Legit surprises me people like you are able to even function and make money to survive. Not far off mental retardation, to be honest.

@mark_slapinski You retarded fuck! How about the people the regime was killing! Or maybe the threat of nuclear bombs you fucking people are stupid fucks!!

I'm genuinely confused What the fuck was the point of the Iran war?

@CoyoteJoe304 @Patrickwebb They are preserving their careers by not following unlawful orders, you fucking imbecile.

@Patrickwebb If true [unlikely] they'll be punished for it. So....let em ruin their career?

BREAKING: Some military commanders may be preparing to defy unlawful orders that disobey the U.S. Constitution, according to retired Lieutenant General Mark Hertling, per MS NOW.

@timothy_dewitte @Moon_x_Knight @Scaramucci Honestly, can’t imagine being this dumb. What does it feel like?

@Moon_x_Knight @Scaramucci The basis of the democratic party. Lifelong liars. Thanks for understanding.

Wake up: he is calling for A NUCLEAR STRIKE. Seek his removal immediately.

@clauner10 @RunnerXBT Can’t even imagine being so dumb. Staggering. Down fuckign bad.

@RunnerXBT Oh no the handouts are gone lets bitch and moan about it

americans deserve this for getting this retard into office

@maxwellfinn I mean, “corporate “ marketing is not performance marketing. It’s branding. And even then, that’s a stretch.

I get that a lot of normal everyday people don't know a lot about AI yet, but I am shocked at how many "marketers" I speak to inside of companies who do not know what Claude is. I've done numerous assessment calls with leads over the last few weeks where the internal marketing team members sitting in are flabbergasted by how we are able to make all these funnels and creatives so quickly. What are these people doing all day?

@ashvinmelwani @samwoods My first thought, and I’m mentally retarded.

@samwoods Why did they need AI tell them that they shouldn't have been running 12 campaigns? Sounds like a media buyer skill issue.

DTC brand spending $180K/month on Meta. ROAS had been declining for four straight months. The media buyer kept launching new creatives, testing new hooks, adjusting audiences. Nothing moved the needle for more than a few days. The founder exported the full ad account history. Every creative, every audience, every metric, every day for the past year. Gave the Agent swarm one job: "What's actually happening to our ad performance and why?" One agent analyzed creative-level performance decay curves. Another mapped audience overlap and frequency across every active campaign. A third modeled the relationship between landing page behavior and ad engagement. The creative wasn't fatiguing the way everyone assumed. The decay agent found that new creatives were actually performing well for the first 72 hours, then flatlining. But old creatives weren't dying of exhaustion either. They were being cannibalized. The audience overlap agent found the real problem. Twelve active campaigns were targeting audiences with 60-80% overlap. The same people were seeing the same brand six to nine times a day across different campaigns. The frequency wasn't visible at the campaign level because each campaign showed a reasonable frequency of two to three. But at the person level, it was absurd. The landing page agent added a layer nobody expected. Visitors arriving from the highest-frequency exposures had a bounce rate of 78%, compared to 31% for first-exposure visitors. The retargeting campaigns were actively training the algorithm to optimize for people who would never buy. They consolidated to three campaigns with hard exclusions between audiences. Cut spend to $140K. ROAS went from 1.4x to 3.2x in six weeks. The media buyer said it was the first time in a year he wasn't launching new creative every three days.

@AM95901 @ThinkAppraiser Small gov? 🤡💀 you people are morons

@ThinkAppraiser You can’t quantify any of it. Minimal impact. And so what if I’ve spent 1000 more dollars total in the last year then I did the year before? That is significantly less than prior year inflation impact and I have a secure border.

The tariffs are going to be refunded to the corporations But you and I paid all the increased fees as approximately 90% of the costs were passed on to the consumer The golden age indeed

@Jdisab20 @KobeissiLetter Imagine being this mentally retarded. Do not reproduce.

@KobeissiLetter Insane ruling. Goodbye to US manufacturing. I guess we are going to be buying cheap foreign goods until the end of time.

BREAKING: The Supreme Court of the United States has officially ruled that President Trump's tariffs are illegal, in a 6-3 ruling. The US now faces $150+ billion in potential tariff refunds.

@fox31978978 @KobeissiLetter You’re a fucking moron. The company I work for has raised prices by 30-40% due to the tariffs.

@KobeissiLetter All the people cheering this are cheering against the United States.

@eCom_Amin Bing

BING ads are a $1M+ GOLDMINE to target 60yo millionaires with ZERO competition and after generating $1,000,000+ with BING i’m giving away EVERYTHING i know about it like + comment “BING” and i’ll shoot you 41-pages of ecom sauce about it (must be following + RT for priority access)

@CoryOnBrand Yeah. Well no one cares. Until something happens, we print.

@CryptoPeasantry The government and the ad platforms you use are who said haha

Why is everyone so locked in on making realistic AI influencers when you literally can't use them in ads?

@skullyctzbeard @herrmanndigital Yep, was killin it. Then today utter devastation.

@herrmanndigital Damn it!!!!!! Was on a roll too

It never ends. Biggest day of the week and chaos.

@TheInfoDon Dude, all I give a shit about is that my copy converts, and my clause copy convert 5-8% on cold fucking traffic. 🤷‍♂️ just need some food info uploaded to your project.

Agree with this To this day 99% of viral posts are written or at least engineered by a human Don't think AI will ever sell to humans better than humans I really don't believe anyone who claims to use 100% AI for copywriting It's just such a low effort low level way of doing things Your AI may be good But your process that 'works' violates the principles of LIFE Which don't change regardless of tech Real players know this already

@Satishdtc Brother, I am not a copywriter. Claude has written the entirety of my funnels, including emails, that net me 5k day. Copywriters are cooked when Claude can be 90% as good with some training. You need don’t need copywriters - you need one agent trained to be a copywriter.

🚨 HIRING Direct Response COPYWRITER 🚨 We’re a Direct Response creative agency working with top health/wellness/beauty DTC brands Do NOT apply unless you've: → Made 100+ ad scripts → a track record of ads that spent $100K+ on meta → experience leading creative team Send me your best work in the DM + comment "Copywriter" below