David Coletto 🇨🇦

For the past year, @EddieShepp and I have been digging deep into a mindset shift we’ve seen in Canada that has had huge implications for consumer behaviour, politics, and the workplace. We’ve brought together all our research and spent some time working through what it means for leaders and communicators. The end product is this highly interactive website that we think every leader should bookmark. It will evolve over time as our research signals new insights and cues but we hope it serves as a valuable tool to better understand your audiences today. If you find it valuable, please share and let us know if you’d like to learn more. We are planning a webinar soon to introduce the concept and its impact. Visit it here: precaritymindset.com

We celebrated our family’s Queen 👸 last night. 70 years being the most loving, generous, protective and wonderful person. 45 years as my mom

It’s like the Miranda character was asleep for 20 years and woke up to an entirely different world. And that’s just the start. The score was also really bad

Thanks Ken. Looking beyond the horse race the trends are all negative for Ford and the government. Now I do think Carney is raising the bar for all leaders and forcing a tough contrast. I do think he’s lifting Liberal fortunes everywhere, but I also think people’s views of Ford and the PCs have also shifted. abacusdata.ca/ontario-pcs-an…

Ottawa is turning a corner and people are noticing. The National Post ranks Ottawa as the best place for Gen Z to live in Canada. nationalpost.com/news/ironicall… Ottawa est en train de tourner un cap et les gens le remarquent. Le National Post classe Ottawa comme le meilleur endroit où vivre au Canada pour la génération Z.

@KenBoessenkool We do include leader’s names for provincial polling

I deeply respect @davidcoletto, but worth noting that his horse race polling doesn’t mention leader’s names. So some of this effect is likely a reflection of Mark Carney’s stratospheric popularity, not the popularity of the leaderless Ontario Liberals. thestar.com/politics/provi…

Devil Wears Prada 2 was not a good movie.

Councillor Brad Bradford has officially registered to run in Toronto’s 2026 mayoral election, while Mayor Olivia Chow is staying mum on her plans for re-election. toronto.citynews.ca/2026/05/01/tor…

I was surprised at first at the $755 million investment in sport. But after a while, it makes complete sense. This investment in sport matters because sport is one of the few places left where Canadians still gather together, in person, across difference, and feel something collectively. For years now, I have been writing about the shift from scarcity to precarity. It is the feeling that life has become more conditional, more unstable, and harder to plan around. It shows up in affordability anxiety, but it goes deeper than that. Institutions feel more distant. Politics feels more hostile. The future feels less guaranteed. In that kind of environment, people look for reassurance. Not always in big ideological ways. Often in simple, lived ways. A kid joining a team. Parents sitting in a rink or on a soccer sideline. A community gathering around a tournament. A country watching one of its athletes win on the world stage. Read more: davidcoletto.substack.com/p/carneys-spor…

BREAKING—MIssissauga city councillor @AlvinTedjo has told @MooreintheAM he will challenge @MayorParrish Oct. 26 in the mayoral election.

I wrote about a line in the Spring Economic Update that I think deserves more attention: “Building Canada Strong includes a strong sporting system.” The Carney government’s $755 million investment in sport is easy to read as a feel-good budget item. I read it differently. It’s about health, youth participation, safe sport, soft power, and something harder to measure but just as important: belonging. In a country dealing with precarity, regional tension, and declining trust, sport may be one of the few institutions that can still make Canada feel like a shared project. Read the piece here: davidcoletto.substack.com/p/carneys-spor…

Many Nova Scotians pessimistic about being able to buy a home: survey ctvnews.ca/atlantic/nova-…

"This was the closest I had heard to an acknowledgement that, as long as Canada had the King, Mr. Trump was not going to usurp him." cbc.ca/news/politics/…

Carney government eyes privatizing airports to attract investment, cut travel costs #cdnpoli trib.al/txiI337

Canadian vote intention appears highly stable, even when we change the U.S. context. Our latest polling finds only minor shifts if a Democrat replaced Trump. abacusdata.ca/hypothetical-t…

A defining feature of public opinion right now: Canadians feel much better about Canada than the world. That widening optimism gap continues to shape how people assess risk, leadership, and direction. Full analysis: abacusdata.ca/canadian-polit…

After many years, of many of us advocating for more money for Sport in Canada - FINALLY it's happened. Thank you @vankayak and @MarkJCarney! Seriously! News here cbc.ca/sports/governm… BEST take on what this means for the country by @DavidColetto here - davidcoletto.substack.com/p/carneys-spor…

New Abacus Data polling tests a simple question: does U.S. leadership shape Canadian vote choice? The answer is mostly no, with only minimal shifts in support. abacusdata.ca/hypothetical-t…

Carney’s Sport Investment Is Really a Bet on Canada The $755 million commitment may be more than just filling in a funding gap. It may be about belonging, unity, and making Canada feel like a shared project. open.substack.com/pub/davidcolet…

Would Canadian vote intention change if Trump was no longer U.S. President? Our latest poll suggests not really. The overall picture stays almost identical. abacusdata.ca/hypothetical-t…