Ed McCulloch

76 posts

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Ed McCulloch

Ed McCulloch

@EDMagnetic

Magnetizing products to customers. Motion Designer | Retoucher | Ai Artist Videos for Fintech, Saas, Apps

London Katılım Ekim 2025
66 Takip Edilen11 Takipçiler
Daniel Ch
Daniel Ch@chddaniel·
The quality of these two free software is unmatched.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@weberwongwong @floraai Hey hope ur having a great day :) If I buy a yearly plan will I also get access to other Unmetered offerings in the future?
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Ed McCulloch
Ed McCulloch@EDMagnetic·
Some products just market their features harder. @floraai is really stepping it up with their visuals and videos. Also thanks so much for the nbp use. :) @weberwongwong
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Ed McCulloch
Ed McCulloch@EDMagnetic·
For B2B SaaS, the challenge is rarely “make it flashy.” It is making complex information feel clear, structured and inspiring.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
For this infographic explainer piece, the focus was building a custom motion system around the information. All the effects were created specifically for the video. Using shape lines, animated paths and Trapcodeeffects to guide the viewer through the key points.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@yahyavision Scripts for new videos i'll be working on this week. Always love pre production and it really gets the clients excited.
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Luke
Luke@Lukeedesigner·
This came out clean 👌🏻
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@__Talley__ I guess you could say S stands for subjective... i'll get my coat.
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Talley
Talley@__Talley__·
Being an S tier video creator is 10% talent & 90% taste.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@audrlo Building the best product is only the start. The message is the anchor. A great product without a clear message and marketing can still disappear.
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Audrey
Audrey@audrlo·
i just want to build the best product and win.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@CaseyAdams @Listener I feel the more things have become digital audiences have moved for a more human touch. Shorter form content has now gone back to long form and honest discussion with less editing.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@spenserdesigns Love the easing in this. I can imagine how many times you re watched this to get it just right.
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Alex Spenser
Alex Spenser@spenserdesigns·
liquid metal gradients: purple
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Alex Spenser
Alex Spenser@spenserdesigns·
Oakley WIP
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Ryan Clogg
Ryan Clogg@RyanClogg·
Plaques just dropped at Whop. $1M Lifetime Revenue. $10M Lifetime Revenue. $100M Lifetime Revenue (coming soon). & yes - they're massive. Made as a wall hang with a mount kit included. Excited for these to get delivered 🫡
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@mal_shaik That’s why product messaging matters so much now. It’s not enough to show what you built. You need to make people understand and show a true visual vision.
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mal
mal@mal_shaik·
the bar for starting a company has never been lower the bar for getting anyone to care has never been higher building is the easy part now. distribution is the whole game.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
AI has made design faster. If anything, taste matters more now because everyone has access to the same tools, templates and “good enough” outputs. People are not just paying for someone who can make something look nice. They’re paying for someone who knows what great design should look like and giving their personal experience.
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Ethan Driskill
Ethan Driskill@EthanDriskill·
Design as we've known it for years is officially dead. First, it was Canva coming to save the everyday person. You could finally put out mediocre marketing collateral with little to no effort, thanks to pre-made graphics and templates. The slop was rampant. Instagram nearly collapsed. Recently, AI has lowered the bar even further. You can make so many things quickly and easily. It's not great, but it’s just good enough. Good enough for now. Good enough for everyone. Good enough to blend in with everyone else. The bar has never been lower. You’ll want to stand out but your own efforts with a Claude subscription fall short every time. You’ll respond to every gurus post with “LEARN MORE” and hope they’ll send you the cheat codes. But with a lack of experience and lack of a specific skill you’ll wonder why it looks so off. Or it just looks like everyone else. Because if everyone is mediocre, you’ll be amongst the crowd. And eventually, you’ll be forgotten. Your brand will just be vanilla. And soon enough, you’ll need a human designer to bring it home. You’ll have to stand out. Design has truly never been this important. Long live design.
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Nuvora
Nuvora@NuvoraWeb·
🚨 $3000/month remote job Hiring a creative video editor for high-quality marketing videos — before/after website reveals + general promo content to boost our reach on X. Comment your best work below 👇 Tag a talented editor. We will DM the top picks and let them know + any questions we might have. Nuvora — zero-upfront animated websites that convert.
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Ed McCulloch
Ed McCulloch@EDMagnetic·
@launchwitharyan It's incredible what you can get from chat gpt now. Just wait till it also gives you a layered vector file 🔥
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Aryan Tanwar
Aryan Tanwar@launchwitharyan·
1 single prompt made this design. GPT image 2 is so good. Needs improvement but to stand out but for the first draft it's perfect
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