Brian Swanick

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Brian Swanick

Brian Swanick

@EverythingSwan

I used to fix broken marketing programs. Now I do Ops and build stuff @ Avicado. Still helping good people build good things.

Florida Katılım Kasım 2009
314 Takip Edilen430 Takipçiler
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Andrew Rowley
Andrew Rowley@internet_drew·
Hey everyone! I’m on the hunt for my first software engineering role. Currently making some updates to my portfolio to get some projects up and launch the blog as well. If you know of any companies doing any hiring or even any promising collaboration opportunities, pls share! Thx
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Brian Swanick
Brian Swanick@EverythingSwan·
@nurijanian @sukhindersingh @reidhoffman storytelling with data is excellent. i never fully embraced data viz as a core comp myself but it was a big part of improving how i communicate and make decisions from data, which is probably a core comp for me. Great choice. Highly Tableau-related
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Caro Griffin
Caro Griffin@carolinesyrup·
My Spanish teacher and I met online in 2019 and have done +500 lessons together since. And this week he got on a plane for the first time and came to visit me in México! 💜
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Brian Swanick
Brian Swanick@EverythingSwan·
@willking @NotionHQ My current use case isn't for services. I was reflecting on the last 8 years of services and how it just wouldn't work at all without some basic recurring tasks. I have a small use-case right now that I'm trying to work around.
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Brian Swanick
Brian Swanick@EverythingSwan·
I love Notion but the lack of recurring tasks make it non-viable as a PM tool. Service-driven teams are built on recurring tasks. Any chance that's in the roadmap @NotionHQ ?
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Brian Swanick
Brian Swanick@EverythingSwan·
@willking Not a bad idea to drip them out if you can have the robots do that. If it's manual, just publish. But again, very small signals.
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Brian Swanick
Brian Swanick@EverythingSwan·
@willking Probably not. It may be a small negative signal in the grand scheme of things but it's probably only worth thinking about if you have dodgy link building habits, duped content from other sites, 10,000+ pages, etc.
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Will King
Will King@willking·
SEO friends, is there any negatives to publishing a bunch of articles at once vs over a cadence?
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Brian Swanick
Brian Swanick@EverythingSwan·
I know a few folks followed me from the #Opsy community and my team needs someone opsy on our team: avicado.com/about/careers/… Great team, 4x'd last year, won all the Inc. awards blah blah blah :) It's genuinely a great place to work & grow. DM me with any Q's
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Brian Swanick
Brian Swanick@EverythingSwan·
It's probably why I appear so productive despite working very reasonable hours. "Don't do things that don't make sense" is a good habit to cultivate.
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Brian Swanick
Brian Swanick@EverythingSwan·
It really comes down to addressing the bottlenecks to your success. What's holding you back from achieving your full vision? Sometimes it will be sales. Sometimes healthy balance. Sometimes you will need to get opsy and fix broken processes. But do things in the right order.
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Brian Swanick
Brian Swanick@EverythingSwan·
I won't make it to my next indie anniversary (going in-house, amazing opp) but I'm reflecting on big lessons. Perhaps the biggest: care about things in the right order--when they start to become painful.
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Brian Swanick
Brian Swanick@EverythingSwan·
@MattTutt1 The Manager's Path has good insights into the differences between mentoring, coaching, & managing individuals and the mindset you should explore. I just got through those sections so it'd be worth a library borrow just to read through the first 80 pages goodreads.com/book/show/3336…
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Matt Tutt
Matt Tutt@MattTutt1·
Anyone got any advice for someone (me) who's realised they're actually very bad at being an SEO mentor? I'd like to be better at it and to ensure I'm helping them as best I can - someone that wants to make a decent career as an SEO. Any tips or articles to read on this? 📚
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Brian Swanick
Brian Swanick@EverythingSwan·
@carolinesyrup "HEY IT'S ME CARO WITH YOUR HOURLY DOSE OF OPERATIONS" - Caro, Jan 13, 2023
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Caro Griffin
Caro Griffin@carolinesyrup·
Me: My podcast is going to be monthly because I'm not going to overcommit. Also me: But there are so many cool ops folks to talk too! Maybe I should make it biweekly??
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Caro Griffin
Caro Griffin@carolinesyrup·
I invited my favorite marketing ops guy @EverythingSwan on the Opsy.work podcast to talk about this + more, including: ⚡ The industry changes + tooling that led to this shift ⚡ What marketing ops even is + how to break in ⚡ Pros/cons of consulting as an ops pro
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Caro Griffin
Caro Griffin@carolinesyrup·
Operations folks are famously good generalists - but what's with all these specialized ops roles that are popping up? Marketing ops, design ops, product ops... it seems like every team wants their own dedicated ops person these days. 😎
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Brian Swanick
Brian Swanick@EverythingSwan·
Hey, it's me talking marketing ops! Which is a thing that exists! Thanks for having me on the pod @carolinesyrup - I've already re-thought through every question you asked me and have different, nuanced answers :)
Caro Griffin@carolinesyrup

I invited my favorite marketing ops guy @EverythingSwan on the Opsy.work podcast to talk about this + more, including: ⚡ The industry changes + tooling that led to this shift ⚡ What marketing ops even is + how to break in ⚡ Pros/cons of consulting as an ops pro

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Brian Swanick
Brian Swanick@EverythingSwan·
@carolinesyrup I do it with big life changes. This was the format this year. Start, Stop, Continue fit under short-term objectives. Still shaping the Action Items section with habits/systems I need to form/implement this year so I have to be picky. Vegetables are staying a priority tho 🥦
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Caro Griffin
Caro Griffin@carolinesyrup·
@EverythingSwan Love it! You're making me want to switch from OKR-y format to a start/stop/continue vibe.
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