The GMA

Global brands ‘must stop using illegal pop-ups or else’. Eight of the world’s biggest online advertisers have been given 14 days to stop using illegal consent pop-ups! buff.ly/3HWozI8 #DataProtection #DataPrivacy #PopUpAds

What are the biggest #dataprotection challenges? Are privacy teams well-resourced? How many #databreaches are being reported? In case you missed it download the Privacy Pulse Report 2022 dpnetwork.org.uk/privacy-pulse-…

Is your GDPR training giving your teams the specific skills they need for their roles? The DPN's Simon Blanchard explains how to ensure each team member is a strong link in the chain. buff.ly/3oMlq64 @dpntweet #GDPR #DataProtection

Do you combine abstract language with industry terminology? Then you're suffering from Ponderous Writing Syndrome, according to the late great Herschell Gordon Lewis. buff.ly/35UtRWl #Copywriting #WritingTips #Jargon

Ready to be inspired? This year's Festival of Marketing takes place on 24-25 March. Glad to see 'in-person' is back (though virtual is available too). Here's the agenda: buff.ly/3sfgF5S #FoM #FoM22 #MarketingEvents

7 out of 10 marketing chiefs feel under more pressure to make the right decisions quickly and three-fifths (60%) report that decision making is now more complicated than ever before. buff.ly/3uu8aqa #Marketing #MarketingChallenges #MarketingTrends

Drowning in data? Thirsting for leads? Perhaps machine learning has the answer. Nicolas Schwabach and Magno Silva discuss data-driven lead generation... buff.ly/3Gtq4M9 #MachineLearning #MarketingDigital #DataDriven

Are you suffering from Ponderous Writing Syndrome? The late Herschell Gordon Lewis provides a diagnosis. buff.ly/35UtRWl #Copywriting #Writing #WritingTips

Lovely piece on social norming, increased sales and the shopping trolley From @rorysutherland on LinkedIn

It is time to talk about marketing ethics - in particular, what shouldn't be allowed in 2022. Take a moment to pick the most abhorrent marketing practice, it only takes a minute! bit.ly/340rgK0

Unethical marketing: Vote now to reveal the worst practices: buff.ly/3og09l4 - via:@pressgazette

Direct mail beats off CRM, AI and VR to reach $72.67bn buff.ly/3s7if9E #DirectMail #MarketingNews

9 of the Strongest Words in Marketing. Infographic @TamiBrehse @antgrasso thx @lindagrass0 #Marketing #DigitalTransformation #SocialMediaMarketing #ContentMarketing

'Persuaders' are the rarest personality-type in marketing, according to a survey by @DMA_UK. Is this a worry? After all, the art persuasion is considered responsible for a quarter of America's total national income. buff.ly/33M0kwJ

Happy Data Protection Day! Putting your customers at the heart of what you do. #dataprotection #dataprotectionday #dataprivacy #GDPR

Bold branding! DeadHappy, 'the UK’s fastest growing life insurance brand', has announced it is the lead sponsor of upcoming movie Jackass Forever. buff.ly/3o5ABa9 #Branding #BoldBranding #BraveMarketing

Taleb on the central problem of Big Data In Everybody Lies

Is exhaustive data collection worth the effort? No, according to three-quarters of digital leaders in a new study by Gartner. More interesting findings here: buff.ly/34e5zFH #DataDriven #DataMarketing #MarketingStrategy

"You MUST concentrate on the first things people see – whatever you’re selling, whatever the media." - Drayton Bird draws important lessons from a picturesque but ineffective magazine cover. buff.ly/3AaRlBJ

Avoid crowbarring your brand into topical issues. Instead, consider how your product or expertise can help the greater good. buff.ly/33M0kwJ #Branding #MarketingEthics #BusinessEthics