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Finally getting around to clipping the cattle after a busy few weeks.
These guys are averaging 480kgs at 12m old. Heaviest is 560kg.
I’m not sure you can get much more efficient than that.
British beef.
Some very heavy rain as forecast.
But confined to SW. all these locations have seen more than 20mm in last 24 hours. Spot locations on north Devon/Cornwall coast 70-90mm.
Map via @RoostWeather
Our Charley proving that if you play hard you can work hard too. Up and at em crack o'sparrows Sun, after a long Saturday night at YFC (for the taxi driver too).
That's A OK in my book.
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It's a vibe shift: Gen Z are increasing their consumption of beef.
For example, here is part of the meat counter in a small supermarket a few minutes walk from the campus of a top-100 university.
It sells more than 250kg of beef short rib every week, growing at a steady 20% per month.
Also popular and growing: rib-eye, oxtail.
The buyers? Mostly Gen Z students. More male than female but female numbers growing.
Why? The digital generation do their own research online and can find:
1. That beef is nutrient-dense and is high-quality protein.
2. That the scare stories (such as meat and cancer) were just that.
3. Even better, the ones doing science degrees know what a "weak observational study" is (it's what the dietitians' scare stories are based on) and they educate their housemates.
4. Young women educate friends about the benefits of iron, B12, etc.
@seriousbeefin@Dylancastellior We have a pen that holds 300, just sometimes wonder if it's too big and allows them to skip around too much, burning more energy than needed
Carrying on the tradition of buying empty spring cows to boost Fat and Protein,suitable for our system as we start breeding middle October,hopefully a boost in milk from them on a night ration to keep fresh calving cows in tip top condition!🏴🐄