Innovation Dept.

#COVID19 has placed countless unanticipated bumps in the road for challenger brands, especially as far as supply chain. @GoWellPath's CEO @ColinDarretta shares some of the hardships and learnings of doing business during the pandemic. fastgrowthbrands.com/2020/04/overco…

Our CEO, @1alexsong1 , explains how #DTC brands are successfully growing their #wholesale business through #partnershipmarketing and social purpose. Check out @modernretail's piece now! bit.ly/2PqGQE9

The #DTC world is shaking things up in 2020. Check out our CEO, @1alexsong1's latest piece in @VentureBeat, where he predicts 6 major DTC trends for the year. venturebeat.com/2020/01/25/get…

> @Forbes explains how @1alexsong1 built @innovationdept to take a fresh approach to DTC. It’s all about developing an effective @amazon strategy, utilizing @dojomojo’s partnerships marketing platform, and using content to build engaged audiences. bit.ly/2OrDr7h

Read our CEO's latest piece in @TechCrunch, where he examines the landscape of a new trend in #DTC: holding companies. See how @InnovationDept, @patternbrands and @M13 –– are changing up the #DTC game. tcrn.ch/38wBCyy

Obsessing over efficiency can ruin your productivity explains @ColinDarretta, founder of @GoWellPath and co-founder of @DojoMojoNinja. Here's how he prevents time-management pressures from spoiling creative and strategic thinking - and how you should too! fastcompany.com/90370478/time-…

Our CEO, @1alexsong1, talks about how Innovation Department increases its audience and visibility through the optimal use of @Amazon and their direct-to-consumer websites. Give the podcast a listen - you’ll find out it’s all about the balance! ecommercebraintrust.com/episodes/episo…

In recent years, corporate in-house #innovation has faced criticism for its poor adaptation, and slow execution. Through @thenextweb , our CEO, @1alexsong1, discusses a new and fresh approach to corporate innovation. thenextweb.com/podium/2019/06…

Our CEO, @1alexsong1 , wrote a piece on @RTIH_RetailTech about the importance of collaborating with the most prominent e-retailer of all time, @Amazon. Looks like the old adage holds true – “If you can’t beat them, join them.” retailtechinnovationhub.com/comment-1/2019…

Check out our CEO, @1alexsong1 's, thoughts on how direct-to-consumer brands can avoid getting stuck in what he calls #startup purgatory. venturebeat.com/2019/06/08/how…

Looking forward to seeing our CEO @1alexsong1 among some great speakers in tonight's #branddevelopment and #partnerships panel from @theStacklist! In #NYC? You can still snag some tickets here >>> eventbrite.com/e/business-dev…

Here's a case for why second-party #data is the key to leveling up as a brand. martechseries.com/mts-insights/g…

Done wrong, #rebranding can be a death sentence; done right – and for the right reasons – it can breathe new life into brands that find their growth at a standstill (or worse, on the decline). See my thoughts on how to know if it's time to hit refresh: advertisingweek360.com/out-with-the-o…

If you're not engaging in #partnerships, your #startup's growth could be taking a serious hit. See what our CEO, @1alexsong1, has to say on the value of partnerships when it comes to elevating your #brand on @AW360views: startupnation.com/grow-your-busi…

Introducing the newest feature on @DojoMojoNinja: Media Market, a digital marketplace that allows brands to get the most out of their partnerships! Check out the press release on @MarTechSeries to learn more! martechseries.com/analytics/peop…

The original startup studio model is flawed. At ID, we changed how we build and finance new brands from the ground up – and we've created a system that fosters repeatable success in a way that VC-backed startups often fail to. Read more: @hello_86395/when-fundraising-isnt-enough-what-founders-need-to-know-about-launching-a-startup-3ae001488ba9" target="_blank" rel="nofollow noopener">medium.com/@hello_86395/w…

Curious about what's in the works here at ID? Check out the latest episode of @VentureFizz to hear more about our story, the projects we're working on, and what it's important to remember when thinking about your own business strategy. venturefizz.com/stories/nyc/ve…

Partnership marketing can be tough. Our CEO, @1alexsong1, chatted with @AW360views about the ins and outs of taking your partnership strategy (and your brand) to the next level. 360.advertisingweek.com/what-partnersh…

EXCLUSIVE COMMENT: Don’t fight @Amazon, embrace it @1alexsong1 @InnovationDept #Amazon #ecommerce retailtechinnovationhub.com/comment-1/2019…

@1alexsong1 shares with @MediaPost why every e-commerce startup needs an Amazon strategy to grow-- and why we are big believers in it at Innovation Department. mediapost.com/publications/a…