Innovion | Web3 Marketing Agency

635 posts

Innovion | Web3 Marketing Agency

@Innovion1

Providing a comprehensive range of Web3 marketing and advisory services to the best projects in the industry since 2020.

Katılım Mart 2020

319 Takip Edilen1.2K Takipçiler

Innovion | Web3 Marketing Agency@Innovion1·13 Şub

Two lessons every Web3 marketer needs to hear right now: 1. Pivot or die - community management paid the bills in 2017. It didn't in 2018. Teams that clung to what worked before got wiped out. 2. Know what never changes - Web3 clients will always need users and funding. Build around that, and the pivot becomes clear.

Dejan Horvat@horvat_de

What do you do when you lose 𝟗𝟎% 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐢𝐧 𝟐𝟒 𝐡𝐨𝐮𝐫𝐬? I've lived through 𝟒 𝐛𝐞𝐚𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐬 in Web3. Here's my story and lessons. ⬇️

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Innovion | Web3 Marketing Agency@Innovion1·12 Şub

AI isn't just writing your tweets anymore. It's running your campaigns, moving your budget, and predicting churn before it happens. Great breakdown from Dejan below. How are you using AI in Web3 marketing?👇

Dejan Horvat@horvat_de

𝗔𝗜 made content easier to produce. So what else will it do for Web3 marketing? Here are the 𝟱 𝗿𝗲𝗮𝗹 𝗰𝗵𝗮𝗻𝗴𝗲𝘀 coming in 2026 ↓

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Innovion | Web3 Marketing Agency@Innovion1·11 Şub

Most Web3 marketing feels like an ad. @monad Cards felt like a flex. 💪 Dejan explains the mechanics behind Monad's successful campaign, and how you can build your own distribution network for free.

Dejan Horvat@horvat_de

Monad used X to build their brand for free with over 5M organic views. How? Monad Cards. But it wasn’t about NFTs. It was about distribution. Here’s what they did (and what you can try)👇

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Innovion | Web3 Marketing Agency@Innovion1·10 Şub

RWAs grew 200% last year, and in 2026, the game changes completely. Dejan just broke down the 3 sectors - from AI infra to onchain robotics - that are making moves this year. Number 2 is the only real solution to the AWS outages we keep seeing.

Dejan Horvat@horvat_de

𝟯 𝗰𝗿𝘆𝗽𝘁𝗼 𝗻𝗶𝗰𝗵𝗲𝘀 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗶𝗻 𝟮𝟬𝟮𝟲. And the exact reasons why 👇

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Innovion | Web3 Marketing Agency@Innovion1·29 Oca

Creators are the product on TikTok. Web3 brands win when they stop explaining and start embedding themselves into creator stories.

Dejan Horvat@horvat_de

If your Web3 brand is failing on TikTok, it’s not the algorithm — it’s your strategy. Here’s how @binance cracked TikTok 👇

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Innovion | Web3 Marketing Agency@Innovion1·27 Oca

Tokens don’t create value, they amplify it. Successful projects are shipping real demand first, then using token design to (1) reward impact, (2) align incentives, and (3) keep emissions sustainable.

Dejan Horvat@horvat_de

2025 was brutal for token prices. Still, token launches happened, and most flopped. Here’s what worked and what to do in 2026 👇

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Innovion | Web3 Marketing Agency@Innovion1·24 Oca

X didn’t kill crypto marketing, it killed one mechanic that looked like a parallel ad system. The reset is healthy: less vanity volume, more proof-based campaigns (deliverables, signups, conversions, onchain verification). Influence360 is built for that shift.

Dejan Horvat@horvat_de

Did X just kill InfoFi? X cut API access to platforms that reward posting — breaking UGC as we know it. This wasn’t only about AI slop. It was about value capture. I explain what happened, why X did it, and what it means for creators, brands, and builders.

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Innovion | Web3 Marketing Agency@Innovion1·20 Oca

As this space matures, AI models and agents will become composable components inside smart contracts. Agent swarms will coordinate via token loops - funding, executing, and evolving across ecosystems. That points toward a more decentralized, innovation-friendly AI economy than the one we have today.

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Innovion | Web3 Marketing Agency@Innovion1·20 Oca

With these pieces in place, a new wave of projects is pushing AI model tokenization forward: → @autonolas: enabling users to co-own and monetize autonomous AI agents → @auraonchain: discovery, ranking, and trading of agents → @AlpacaNetworkAI: building a DEX for AI models (Modelz) Others like @virtuals_io, @Pai3Ai, and @oceanprotocol are also exploring adjacent ownership and data-AI primitives.

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Innovion | Web3 Marketing Agency@Innovion1·20 Oca

Tokenization first democratized access to RWAs and compute. Now it’s moving into AI - where models can be traded, co-owned, and governed onchain. That shift turns AI from a closed product into a shared economic asset.

Innovion | Web3 Marketing Agency tweet media

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Innovion | Web3 Marketing Agency retweetledi

Influence360@theinfluence360·15 Oca

Is your influencer marketing budget ahead of the curve, or falling behind? Web3 teams spend differently across niches, platforms, and KOL tiers… so no one knows where they actually stand. Our survey maps real budgets to help you benchmark vs. the market.

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Innovion | Web3 Marketing Agency@Innovion1·15 Oca

Today, large institutions, hedge funds, family offices, and everyday savers use ETFs for crypto exposure. Regulators are now explaining clearer rules, enabling single-asset, index, and yield-focused ETFs, including ETH and SOL products that stake a portion of holdings - a trend tracked closely by @EricBalchunas, @JSeyff, and @Matt_Hougan.

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Innovion | Web3 Marketing Agency@Innovion1·15 Oca

Again, the US followed a slower path. In 2021, the SEC approved the first futures-based Bitcoin ETF (BITO), which became one of the fastest ETF launches ever. In January 2024, after a court ruling, the SEC finally approved spot Bitcoin ETFs. By late 2025, the US also saw spot Solana ETFs, led by @Bitwise’s BSOL.

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Innovion | Web3 Marketing Agency@Innovion1·15 Oca

In just over a decade, crypto went from an experiment… to an ETF you can buy in a retirement account. Today there are 100+ crypto ETFs/ETPs with $145B+ in AUM, letting investors buy BTC, ETH, SOL, and more inside a regular brokerage account. No wallet or private key.

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Keşfet

@monad @autonolas @auraonchain @AlpacaNetworkAI @virtuals_io @Pai3Ai @oceanprotocol @EricBalchunas