Iterable

Your data lives in Snowflake. Your campaigns live in Iterable. The integration handles everything in between — no engineers, no pipelines, no lag. The Zebra cut campaign creation from 3+ months to 3 days. +25% conversions. +15% open rates. Smart Ingest pulls data in, and Secure Data Sharing pushes it back. Two-way flow, zero copying. See how it works: ow.ly/CU0o50ZmbxI

You know you love us, New York 💋 Activate Tour is coming to New York on September 24, and registration is officially OPEN. Join us for a day of curated sessions, tactical insights, and high-impact networking with the marketers shaping what customer engagement actually looks like right now. XOXO, Iterable ow.ly/e8kp50ZlOzi

From the town square to the inbox, Americans have always found a way to get the message through, even if it takes dozens of versions before the copy is finally approved. 🇺🇸 250 years of communication, revisions, redlines, and someone sending back edits at the last minute. The medium may change, but the struggle to get copy finalized never does. Here's to 250 years of American communication — and whatever (Final_FINAL) version comes next!

One like and we'll stock these at the Iterable booth at Activate Tour NYC. Marketers already wear a lot of hats, so we figured we'd make one that you’ll actually wear. Activate Tour lands in New York on September 24 for one day of real talk on what's actually working in customer engagement, with the people doing the work. Hat tip to Clay for the inspo. 🧢 Save the date for Activate Tour NYC on September 24!

Great marketing doesn't start with data dashboards, it starts with how you show up. Data evolves. Integrity doesn't. Watch the full Activate Summit session featuring Jill Hartling, VP of Marketing Strategy at Merkle: ow.ly/nx4M50ZgjsQ

Babylist reclaimed 50% of their team's bandwidth. Tandem tripled testing volume. Intelligent Lending saved 1–2 hours a week — and called it just the beginning. That's what five Nova agents built into Iterable looks like in practice. And we've kept building since launch. ow.ly/5z8Z50ZfQVG

Iterable has been named a Leader in Activation and Delivery in Snowflake's Modern Marketing Data Stack Report — for the fourth time. The gap between what you know and when you can act is where revenue disappears. The Iterable + Snowflake integration is built to help close it. ow.ly/qxHA50ZfpkU

If you’re still batch-and-blasting to your whole database every time you launch a product, ATG Entertainment's Senior Data Scientist Oliver Marley has notes. Oliver’s Activate Summit session is on-demand now — and worth the watch. ow.ly/6RS850Zes5P

Not everyone can make it to London, but the content can. Activate Tour sessions are on-demand, diving deep into cross-channel journeys, agentic AI for marketing, and CLTV. No British accent required. Available now to watch anywhere, anytime: ow.ly/PJoS50ZeeA3

Babylist scaled from 5M to 1B emails with the same lean team. How? They connected Claude to Iterable's MCP Server and automated template builds, QA, and production timelines, reducing them from 2 months to 2-3 days. This is what agentic AI for marketing actually looks like. ow.ly/q99b50Ze0uc

Iterable is proud to be a launch partner for CustomerLake — Databricks' new Agentic CDP built natively into the Data + AI platform your team already runs on. AI-native customer engagement isn't a roadmap item anymore. It's the operating model. ow.ly/ZGs750ZcjEE

Now casting · September 24th · New York City NYC's had no shortage of stages. This September, we're adding one more! If you've built a lifecycle program that moved the needle, run an AI experiment that surprised you, or cracked a cross-channel strategy — we want you on the Activate Tour NYC stage. Apply to speak today! ow.ly/bbtY50Zc67N

The brands that win are the ones that show up like leaders from the very first impression. So now it’s time to meet the new Iterable. Explore more about the “why” behind our new branding: iterable.com/blog/a-brand-b…

Stepping into the future by embracing the past, meet the all-new Iterable Analog Suite. 🐦🐌📠📟 Visit the link in our bio to learn more about the Analog Suite and all of Iterable’s *very real* features ⬇️ iterable.com/blog/this-is-a…

Will Johnson, @Iterable's CFO, joins @JudyKShaw on #NYSEFloorTalk to discuss reaching a $200M ARR milestone and the investments made in AI-powered capabilities for customer success.

Taylor's not the only one with an extended tour...from London and Berlin, #ActivateTour is now hitting Chicago, Amsterdam, NYC, Palo Alto, and LA. Don't miss out on revolutionizing your brand's future. Book your spot now: iterable.com/activate-tour/ #Activate23 #marketingconference

🚀 Unlock Marketing Success with Agile. Join @abbygailey, Senior Manager of Marketing Operations at @VibrentHealth, in our latest Ask a Marketer webinar. Watch on-demand now: bit.ly/47jQ6Ae #AgileMarketing

@LindseyGLanza, author & Enterprise CSM at Iterable, shares tips on writing, below. #marketingtips #professionaldevelopment #writingtips

Take it from our Sr Director of Community & Brand, Katie Pope — "I often use building blocks when drafting communications that require multiple internal reviews.[They're] a great way to keep track of who has reviewed and who still needs to." bit.ly/44KZ9Z5 #lifehack