
John Link
1K posts

John Link
@JLink_AdImpact
SVP, AdImpact, @AdImpact_Pol
Alexandria, VA Katılım Ekim 2019
2.6K Takip Edilen456 Takipçiler

"Up and down the ballot, Republicans have spent about $12 million since last year on ads that negatively mention Islam, Muslims or Shariah, according to @AdImpact_Pol ."
GOP candidates revive anti-Islam attacks as midterms approach stateline.org/2026/04/28/gop…
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John Link retweetledi

Media buy comparison between the @jamestalarico & @JasmineForUS camps in this #TXSen primary (h/t @AdImpact_Pol). The plurality of Crockett's $ is going to digital while the plurality of Talarico's is on TV in Houston:


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John Link retweetledi

John Link retweetledi

#ILPol: It’s primary day in #ILPol.
The #ILSen primary has reached $56.7M in ad spending.
Krishnamoorthi has been nearly continuously on air since July, while the final stretch saw a surge in anti-Stratton spending, largely driven by Fairshake.
Read:
hubs.li/Q0475XWJ0

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John Link retweetledi
John Link retweetledi

We were featured on the Beyond the Ballot AZ podcast from @AZCCEC to discuss what voters can expect from political advertising this election cycle.
🎧 Listen wherever you get your podcasts or here:
azcleanelections.gov/podcast

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John Link retweetledi
John Link retweetledi

Dueling #ILSen TV ads aired this morning from pro-Raja Krishnamoorthi group Fairshake and the Juliana Stratton campaign.
Both ads accuse the other candidate of being linked to pro-Trump/MAGA donors.
Here’s Stratton’s ad:
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John Link retweetledi

We've tracked $778M in 2026 ad spending and reservations so far.
The highest-spending advertiser is #CAGov candidate Tom Steyer (D), accounting for 7% of total 2026 spending and reservations.
2026 spending and reservations by party:
🔴 $389M
🔵 $306M
⚪ $83M

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John Link retweetledi

#TXPol: Texas GOP Senate Primary Heads for a May Runoff as Democrats Back Talarico
rollcall.com/2026/03/04/tex…
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@CookPolitical @AdImpact_Pol we are proud to be part of this amazing partnership with @CookPolitical and @amyewalter
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👏 Introducing The Cook Political Report Battleground Issue Tracker powered by @AdImpact_Pol.
Each week, our Battleground Issue Tracker will rank the top issues featured in broadcast campaign advertising in every competitive Senate and House contest.
cookpolitical.com/analysis/natio…
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John Link retweetledi

#TXPol: The #TXSen primary has become the second most expensive Senate primary on record, with $98.2M in total ad spending and reservations.
🔴Republican ad support:
John Cornyn: $58.9M
Wesley Hunt: $10.8M
Anti-Hunt: $3.9M
Anti-Cornyn: $3.6M
Ken Paxton: $2.3M
🔵Democratic ad support:
James Talarico: $15.3M
Jasmine Crockett: $2.8M

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John Link retweetledi
John Link retweetledi

Tom Steyer just placed his first #CAGov ad buy. So far, he has reserved $2.0m. Ads start tomorrow.
This buy makes Steyer the second-highest spending advertiser in the CA gubernatorial primary.
AdImpact Politics@AdImpact_Pol
#CAPol: Yesterday, Tom Steyer announced he's running for #CAGov. He spent $210m on his 2020 Presidential campaign. More recently, he spent $14m in support of California Prop 50.
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John Link retweetledi

Updated #TN07 ad spending & future reservations:
Aired:🔴$392k🔵$383k
Future:🔴$1.1m🔵$294k
AdImpact Politics@AdImpact_Pol
🚨MAGA Inc. is jumping into the #TN07 special general election. The group has reserved $226k with ads starting tomorrow. MAGA Inc. spent $388m supporting Donald Trump's 2024 Presidential campaign and $16.7m supporting Republican candidates in the 2022 midterms.
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John Link retweetledi

John Link (@JLink_AdImpact), SVP at AdImpact: "CTV is the emerging media type...It's the only media type we see rising in share in the 2025-2026 cycle."
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John Link retweetledi
John Link retweetledi

#VAPol: Meanwhile, Democratic advertisers have held a weekly spending advantage in the #VAGov contest since 8/1.
Democrats have aired 71% of ad dollars between 8/1 and today. They currently make up 54% of future reservations.

AdImpact Politics@AdImpact_Pol
#VAPol: Republican advertisers have maintained a weekly spending advantage targeting the VA Attorney General race since 8/1. Currently, Republican advertisers hold a $3m future reservation advantage through election day.
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@AdImpact_Pol @CookPolitical Are you able to share data on spending since the primaries?
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Yesterday, Abigail Spanberger (D) placed $10m in fall TV reservations through election day. Republicans have yet to reserve any fall airtime for #VAGov or #NJGov. @CookPolitical rates each race as Lean D.
Fall reservations (9/1-11/4):
NJ Gov: 🔵$17.5m 🔴$0
VA Gov: 🔵$10.2m 🔴$0
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