John Link

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John Link

John Link

@JLink_AdImpact

SVP, AdImpact, @AdImpact_Pol

Alexandria, VA Katılım Ekim 2019
2.6K Takip Edilen456 Takipçiler
John Link
John Link@JLink_AdImpact·
"Up and down the ballot, Republicans have spent about $12 million since last year on ads that negatively mention Islam, Muslims or Shariah, according to @AdImpact_Pol ." GOP candidates revive anti-Islam attacks as midterms approach stateline.org/2026/04/28/gop…
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Brad Johnson
Brad Johnson@bradj_TX·
Media buy comparison between the @jamestalarico & @JasmineForUS camps in this #TXSen primary (h/t @AdImpact_Pol). The plurality of Crockett's $ is going to digital while the plurality of Talarico's is on TV in Houston:
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Alex Thompson
Alex Thompson@AlexThomp·
Spanberger up with her first ad on abortion in the general election per @AdImpact_Pol
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
#ILPol: It’s primary day in #ILPol. The #ILSen primary has reached $56.7M in ad spending. Krishnamoorthi has been nearly continuously on air since July, while the final stretch saw a surge in anti-Stratton spending, largely driven by Fairshake. Read: hubs.li/Q0475XWJ0
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
#ILPol: "We can't act like it's business as usual. That's why I protest ICE, it's why I'm under federal indictment, and it's why I'm running for Congress." Kat Abughazaleh is up with a new #IL09 ad. Her campaign has placed $1.4M in ad spending and reservations.
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
We were featured on the Beyond the Ballot AZ podcast from @AZCCEC to discuss what voters can expect from political advertising this election cycle. 🎧 Listen wherever you get your podcasts or here: azcleanelections.gov/podcast
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
Dueling #ILSen TV ads aired this morning from pro-Raja Krishnamoorthi group Fairshake and the Juliana Stratton campaign. Both ads accuse the other candidate of being linked to pro-Trump/MAGA donors. Here’s Stratton’s ad:
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
We've tracked $778M in 2026 ad spending and reservations so far. The highest-spending advertiser is #CAGov candidate Tom Steyer (D), accounting for 7% of total 2026 spending and reservations. 2026 spending and reservations by party: 🔴 $389M 🔵 $306M ⚪ $83M
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Cook Political Report
Cook Political Report@CookPolitical·
👏 Introducing The Cook Political Report Battleground Issue Tracker powered by @AdImpact_Pol. Each week, our Battleground Issue Tracker will rank the top issues featured in broadcast campaign advertising in every competitive Senate and House contest. cookpolitical.com/analysis/natio…
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
#TXPol: The #TXSen primary has become the second most expensive Senate primary on record, with $98.2M in total ad spending and reservations. 🔴Republican ad support: John Cornyn: $58.9M Wesley Hunt: $10.8M Anti-Hunt: $3.9M Anti-Cornyn: $3.6M Ken Paxton: $2.3M 🔵Democratic ad support: James Talarico: $15.3M Jasmine Crockett: $2.8M
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
#ILPol: Pro-Juliana Stratton group, Illinois Future PAC, placed $7.1M in new ad reservations today. #ILSen ad support: Aired: 🔵Raja Krishnamoorthi: $20.1M 🔵Stratton: $1.5M 🔵Robin Kelly: $98K Future reservations: 🔵Stratton: $7.1M 🔵Krishnamoorthi: $3.6M 🔵Kelly: $995K
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
Tom Steyer just placed his first #CAGov ad buy. So far, he has reserved $2.0m. Ads start tomorrow. This buy makes Steyer the second-highest spending advertiser in the CA gubernatorial primary.
AdImpact Politics@AdImpact_Pol

#CAPol: Yesterday, Tom Steyer announced he's running for #CAGov. He spent $210m on his 2020 Presidential campaign. More recently, he spent $14m in support of California Prop 50.

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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
Updated #TN07 ad spending & future reservations: Aired:🔴$392k🔵$383k Future:🔴$1.1m🔵$294k
AdImpact Politics@AdImpact_Pol

🚨MAGA Inc. is jumping into the #TN07 special general election. The group has reserved $226k with ads starting tomorrow. MAGA Inc. spent $388m supporting Donald Trump's 2024 Presidential campaign and $16.7m supporting Republican candidates in the 2022 midterms.

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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
John Link (@JLink_AdImpact), SVP at AdImpact: "CTV is the emerging media type...It's the only media type we see rising in share in the 2025-2026 cycle."
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
Today, we’ll be following along the AdImpact Political Media Summit. We’re hosting industry leaders and AdImpact experts for a conversation about the trends, technologies, and strategies shaping the future of advertising in the political space and beyond.
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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
#VAPol: Meanwhile, Democratic advertisers have held a weekly spending advantage in the #VAGov contest since 8/1. Democrats have aired 71% of ad dollars between 8/1 and today. They currently make up 54% of future reservations.
AdImpact Politics tweet media
AdImpact Politics@AdImpact_Pol

#VAPol: Republican advertisers have maintained a weekly spending advantage targeting the VA Attorney General race since 8/1. Currently, Republican advertisers hold a $3m future reservation advantage through election day.

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AdImpact Politics
AdImpact Politics@AdImpact_Pol·
Yesterday, Abigail Spanberger (D) placed $10m in fall TV reservations through election day. Republicans have yet to reserve any fall airtime for #VAGov or #NJGov. @CookPolitical rates each race as Lean D. Fall reservations (9/1-11/4): NJ Gov: 🔵$17.5m 🔴$0 VA Gov: 🔵$10.2m 🔴$0
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