Joe Ploog

(3/3) We hope this study shifts our understanding of network effects from a market-level construct to something within the strategic control of firms.

(2/3) We explore our theory in an A-typical setting: the global board games industry (we also use a cool Magic the Gathering instrument).

Our latest paper is out in AMJ! “Rolling the Dice: Resolving Demand Uncertainty in Markets with Partial Network Effects.” Co-authored with @JoostRietveld, we challenge the traditional view of universal network effects. journals.aom.org/doi/reader/10.…

It was an amazing last day at the #EUDPRN. I am grateful for getting the chance to present joint work with @gjrietveld on heterogeneous network effects. Thank you to the organizers @CarmeloCennamo @C_Panos @gjrietveld!

@LohJohannes @Hakan_Ozalp Tik Tok over FB or Instagram?

This site will experience a quick horrible death soon.

3) After analyzing >19,000 board games, @gjrietveld and I find that factors that increase demand-side uncertainty (a novel product design or intense competition) are particularly harmful to the diffusion of network products. Here is the link to the paper: bit.ly/3k22UY5

2) My job market paper, “Network Effects by Choice: Evidence from the Board Games Industry,” explores diffusion differences between network and standalone products.

Some great news to share. I will join the Strategy group at IE Business School as Assistant Professor this September. I am looking forward to working alongside great colleagues and exploring sunny Madrid. @Strategy @IEbusiness @IEuniversity

Check out our fabulous new video on the MRes/PhD Programme, featuring PhD students @JoePloog @ozumcan_demir, Arturo Estrada Rodriguez, and Xingyi Li, and faculty members @gjrietveld, Martin Kilduff, Rouba Ibrahim, and Bilal Gokpinar. PhD Open evening ow.ly/kFlh50LTghO

@herman08015 @RFJ_Haans @RSMErasmus Congratulations Richard!

@RFJ_Haans @RSMErasmus Congrats!

Thrilled to share that I have been promoted to Associate Professor at @RSMErasmus! Thank you to all my friends, colleagues, and students who helped make it possible.

It was great to moderate a vibrant discussion on ecosystem strategy, yesterday at #SMSLondon. The session was well attended and we developed some great ideas for future research. Thanks @AnnabelleGawer, @profpinar, @ldwthomas, @gjrietveld, and @GaryDushnitsky for taking part!

@akapatea #d=gs_qabs&t=1663583153204&u=%23p%3DuABoFIsI8H0J" target="_blank" rel="nofollow noopener">scholar.google.com/scholar?hl=en&… and #d=gs_qabs&t=1663583238523&u=%23p%3D4NeUMf7ounUJ" target="_blank" rel="nofollow noopener">scholar.google.com/scholar?hl=en&…

#AcademicTwitter #ISTwitter #EconTwitter Please suggest some research articles or whitepapers dealing with quantifying network effects for two-sided digital platforms?

@HelgeKlapper #d=gs_qabs&t=1663583153204&u=%23p%3DuABoFIsI8H0J" target="_blank" rel="nofollow noopener">scholar.google.com/scholar?hl=en&…

@HelgeKlapper #d=gs_qabs&t=1663582734551&u=%23p%3D4NeUMf7ounUJ" target="_blank" rel="nofollow noopener">scholar.google.com/scholar?hl=en&…

While social features can help #freemium products become a superstar, the efficacy of this strategy crucially depends on demand potential. Be sure to check out @gjrietveld's #platformpapers blog post to learn more about when #freemium actually works.

@Qu13120271 @AnnabelleGawer @profpinar @ldwthomas @gjrietveld @GaryDushnitsky The whole conference program is offline to my knowledge.

@JoePloog @AnnabelleGawer @profpinar @ldwthomas @gjrietveld @GaryDushnitsky online or offline？

To everyone interested in ecosystems and attending SMS in London this Weekend. You are invited to join us for our panel on "Ecosystem Strategy: Value Creation Outside the Boundaries of the Firm" with @AnnabelleGawer, @profpinar, @ldwthomas, @gjrietveld, and @GaryDushnitsky.

@CarolynJFu @UkNatArchives

Just so happy to be back leafing through delicate, dusty old documents again today @UkNatArchives. The smell, the feel, the folds and frays, the inscrutable cursive… All this richness, all this context, all these ideas… God I love me some #ArchivalResearch. I love this work.

@thatchenkery @Tyler_Okland_MD I have also heard HW/SW-platform

@Tyler_Okland_MD Oh nice! I was originally thinking something platform-specific but that's a useful concept (and one I've heard before, just slipped my mind). Thank you!

Is there a commonly-used term for platforms with significant online and offline components? E.g. Uber, AirBnB, Deliveroo, Opendoor, etc. Online-to-offline (O2O) seems specific to retail.