Katherine McInnes (Jacoby)

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Katherine McInnes (Jacoby)

Katherine McInnes (Jacoby)

@KJacoby26

Camera happy, data-driven creative spirit. Owner @birdsandtees

Detroit ➡️ Charleston Katılım Mayıs 2014
677 Takip Edilen318 Takipçiler
Katherine McInnes (Jacoby)
Katherine McInnes (Jacoby)@KJacoby26·
#AR and #AI. There is plenty to unpack here, and more to predict. How will these tools pair in the future to create better experiences? @katherinemcinnes/ai-and-ar-what-is-next-this-dynamic-duo-6924a89b3e17" target="_blank" rel="nofollow noopener">medium.com/@katherinemcin
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Ali Schwanke
Ali Schwanke@alischwanke·
The world seems to be calling me to North Carolina... The sea salt lover in me is having a hard time resisting. And now zillow knows I want a beach house so there's that following me around the internet...
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Kristen LaFrance
Kristen LaFrance@kdlafrance·
Who is going to Shoptalk?! I'm taking a lil mental and physical break from travel this time, but have lots of friends attending and would love to help you all connect ❤️
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Katherine McInnes (Jacoby)
Katherine McInnes (Jacoby)@KJacoby26·
@alischwanke I would be far more wary of relying on a specific channel to build an audience or amplify content. Build a community where you control access to the users and how you deliver value.
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Ali Schwanke
Ali Schwanke@alischwanke·
Help me out here -- If you were doing content marketing in 2017 and killing it, but now, you're going to start fresh in 2023 with content marketing at a brand new company.... what would you do the same? What differently? What's changed? What's stayed the same?
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Ali Schwanke
Ali Schwanke@alischwanke·
Working on a solo podcast concept. Have an initial 8 min episode done. Need some beta listeners. Anyone willing to listen and give me feedback? Title of this episode is "Cold Email: Do or Don't?"
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Katherine McInnes (Jacoby)
Katherine McInnes (Jacoby)@KJacoby26·
@kdlafrance Loyalty can be looked at multiple ways. I am loyal to a brand if I purchase it over other options, but by some definitions I am loyal if I advocate/follow/engage with a brand even if I never make a purchase. Both people can be valuable to a company.
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Kristen LaFrance
Kristen LaFrance@kdlafrance·
I strongly believe "brand loyalty" looks and acts completely different than it did even 2 years ago. I've been digging into the psychology behind it and am curious... How do *you* define loyalty? What does that mean in modern commerce?
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