karan

We’ve added $200K+ in ARR for 7 figure companies, built 10+ niche communities from scratch, and reshaped how brands are talked about on Reddit and getting cited across LLM’s Want to know how we’re adding $50K+ in revenue through organic Reddit marketing and getting brands cited on par with their biggest competitors across ChatGPT, Perplexity, and Gemini within 14 days? Read this 👇 I’ve helped B2B SaaS companies and agencies turn Reddit into a compounding distribution channel. Verticals we serve: outbound sales, B2B , DeFi, fintech, crypto, AI app builders, AI video, GLP-1 , wellness, fintech, dev tools, and creator platforms. From startups looking to 1000X the value of their retainer and rank In Chat GPT on par with competitors 100X their size to 8-figure companies looking to get cited by LLMs, rank on Google for the searches and shape your narrative on Reddit We recently closed a $7B+ company > building their subreddit and shaping their narrative on Reddit from the ground up. Now… Because you’re on my profile, there’s 4 things I already know about you: 1 You’re trying to grow your revenue 2. You know buyers research on Reddit before they ever talk to you 3. You don’t want to rely on cold outreach or expensive paid ads 4. You want qualified buyers and AI engines finding you on their own I get it. I had the same realization not too long ago. When I first started working with B2B companies and SaaS founders, 90% of them had the same problem: They had a product people would love, but no presence anywhere their buyers were actually forming opinions. Cold outreach got ignored. Paid ads created a dependancy and no other channel seemed like a viable option Once I understood where buyers actually go to decide and the channel the top 1% of founders are using everything changed. Reddit is the rare place where a stranger’s recommendation outweighs your ad. Google ranks it. ChatGPT pulls from it. Buyers trust it before they trust your landing page. So here’s what we actually do: 1.We grow your revenue by putting your brand in the threads with high intent buyers. 2.We own your narrative, shaping the story told about you and flipping skeptical threads into ones that pull buyers toward you. 3.We turn low intent readers into customers. 4.We build your community from scratch that you own outright and incentivise users to spread your brand via word of mouth. 5.We make you visible to AI, getting your brand cited across ChatGPT, Perplexity, and Gemini across 50+ prompts. And because Reddit content ranks on Google and gets cited by LLMs, every thread compounds. A post from six months ago is still pulling in buyers today. Even if we fire ourselves, our work will compound even a year after for your brand. Your buyers are forming opinions about you and your competition on Reddit right now, with or without you in the room. I’ll show you how to own that conversation. Connect with me and I’ll walk you through the system at threadslab.in

Hiring (India) Virtual Assistant (VA) No degree or prior experience required. We’re looking for Virtual Assistants to help coordinate and manage our Reddit accounts. What you’ll be doing •⁠ ⁠managing multiple Reddit accounts •⁠ ⁠scheduling and tracking posts/comments •⁠ ⁠coordinating with our content and operations team What we expect from you •⁠ ⁠understanding of Reddit and internet culture •⁠ ⁠high agency and ownership •⁠ ⁠strong organizational and collaboration skills •⁠ ⁠good written English Nice to have (not required) Experience using Reddit Familiarity with Notion &Google Sheets What we offer: fully remote work opportunity to grow with the team competitive pay If you’re someone who’s active online, understands Reddit, and enjoys organized work, we’d love to hear from you. To apply: DM me with: •⁠ ⁠age •⁠ ⁠short introduction about yourself •⁠ ⁠how much time you can commit each week

Why do good Founders think like Archaeologists? It's not the castles or grand structures that archaeologists first aim for. They dig through the rubbish heaps first and aim for: • Broken ceramics • Discarded tools • Animal remains Why? Gold represents the facade that a society wants to display. Trash reveals its true nature. After all, no one embellishes their garbage. The internet operates on a similar principle. Press releases and websites are like the castles... glossy and carefully constructed for public view. But Reddit? It's the junkyard. It's where you'll find frustrated users at 11 pm typing "why does my [product] stop working after just 3 months?" Raw, unfiltered truth, not dressed up for clicks. And that makes it invaluable. This is why AI models often quote Reddit. It's one of the largest unscripted records of human behaviour in existence. Millions of individuals, unintentionally revealing the truth, thread by thread, for over two decades. An AI model trying to understand what a real person thinks about a product will always favour this raw truth over a polished website. The website shows what a business wants to convey. Reddit shows what was actually conveyed. Yet, most businesses still see Reddit as a platform for distribution, not observation. But the smart ones treat it as a research ground. They study the unresolved queries, the DIY fixes, the same complaint showing up across dozens of threads. You can't fabricate this kind of consensus in a focus group. Your potential customers are already trawling through this digital junkyard before they make a purchase. The question is, have you been there first? Consider this the next time you're looking to understand your audience better. Don't just build castles - dig through the junkyard too.

Made 4 hero pages using Fable 5 with just one prompt . It's crazy !

@adityagaur000 @ben_sage Once you understand the landscape and psychology of reddit audience , you can get ROI like no other plateform . Truly the most underrated plateform given it's user base.

We’re generating 30M+ organic views every month for our clients working with couple of well known enterprises Built multiple subreddits from scratch and scaled them Our posts are also designed to surface in ChatGPT and other LLMs, strengthening your GEO and AEO presence while driving organic reach Happy to share some case studies over dm Threadslab.in @ben_sage

I’ll never promote my app on Reddit again. I got 15 downvotes, and people started making fun of me in the comments. It honestly feels embarrassing. Why are Reddit users often so rude?

Amen !

we get asked reasonably often why we don't do paid ads, SEO and content operations they're huge markets and adjacent to what we do the answer is simple: we think the buying journey has shifted paid ads are still good at generating attention. SEO still captures intent and content still educates but increasingly, that's not where people make up their minds before buying, people check reddit they search communities and read comment sections. they ask AI, which increasingly cites those same discussions instead of brand websites. the conversation that determines trust has moved away from channels brands fully control. that's the surface we decided to build around. we're not against paid ads or SEO. they're valuable for many companies and solve different problems. we simply believe the highest-leverage opportunity over the next decade is earning visibility where opinions are actually formed, not just where impressions are bought. it makes our pitch harder because the category is still emerging. it also makes the business more defensible, because we're building around a structural shift rather than competing in crowded, mature channels. we're comfortable trading short-term pitch conversion for long-term category ownership

most brands have no idea what chatgpt says about them when a buyer asks we ran the same 40 prompts across chatgpt, perplexity, google AI mode and gemini for our clients last quarter same category, same wording but the answers were completely different on each. only about 11% of the sources overlap between chatgpt and perplexity in any given category which means "optimizing for AI" is not one job but five and most brands are staring at one screen thinking they've solved it we built a template that runs the audit across all llms in about 30 minutes. shows you where your brand appears, where a competitor eats you, and which specific reddit thread or youtube video the model is pulling from. we've used it on every client. this is the fastest way to see how invisible you actually are comment "CITED" and i can DM it over

as a kid, I was fascinated by archaeologists discovering an ancient civilization and going around at it, one thing I didn't get at the time was they don't start by looking for palaces archaeologists started by looking for garbage around the settlement broken pottery animal bones discarded tools and similar stuff it was recently when i finally connected the pipes as we started @Threadslab007 the answer was simple.. garbage tells you how people actually lived history of people and culture isn't reconstructed from glittering gold (not entirely) but it's reconstructed from what they couldn't stop leaving behind the internet works the same way press releases tell you what a company wants you to believe and landing pages tell you what their marketers wrote. but reddit tells you what customers say when nobody from the company is in the room. that's why AI systems cite Reddit so often Reddit isn't always right but it's one of the few places where millions of people accidentally leave behind evidence of what they really think. brands that understand this don't treat Reddit as another marketing channel they treat it as one of the largest archives of human behavior ever created. and guess where your prospects do the digging?

I do marketing for living and if I had to start over these are the channles i'd follow marketing against the grain → brand positioning modern mba → McKinsey-style case studies @garyvee → brand storytelling @davegerhardt → B2B brand building @ycombinator → product-market fit and go-to-market none of them teaches tactics. no "post at 9am," or hook formulas and growth hacks the stuff that ages is never the trick cause tactics expire the month the algorithm changes

@blocrateglobal Lets gooo 🚀🚀

1) Out of all the financial primitives, credit never really came onchain. Blocrate is the credit layer for the stablecoin economy. Today, protocols can't underwrite borrowers without exposing their identity or demanding 150%+ collateral, this is not 1% of what credit can unlock for crypto. And today, we are here to make the onchain credit future a reality 2) Connect your wallet, our AI reads your onchain behavior, not your identity and generates a portable Credit Passport that moves with you across lenders, protocols, and chains. Lenders get a trust signal. You keep your privacy. Defaults face real legal enforcement, not just a reputation hit. That's why lenders show up and why borrowers stay. 3) We will be announcing our pilot design partners and integrations soon, think BNPL, think crypto credit cards. With our tech, crypto credit can enable anything and everything.

Locked in with team !!

We started @Threadslab007 on a simple, slightly uncomfortable belief people stopped trusting brands a long time ago now they trust each other When someone wants to know if your product is any good, they don't read your homepage. They go find a stranger who has nothing to sell them, a thread or a review or some offhand comment from a person with no reason to lie, and they believe that instead. and now there's a new layer sitting on top of all of it. when someone asks an AI what the best option in your category is, the model does the same thing a person does. It skips your marketing and reads what those strangers said about you. the entire game moved. Off the surfaces you can buy, and onto the ones you have to earn you can't pay your way into a conversation you were never part of and shouting louder doesn't help when the room already doesn't trust you. faking it is the worst bet on the board, because the one thing nobody can manufacture is a few thousand real people independently deciding you're worth recommending that last thing is what we build. wasn't ads or any reach you rent and lose the second you stop paying for it. We build real presence in the places where people and AI actually make up their minds. Reddit, communities, the forums and threads that get read, quoted, and remembered long after a campaign would have ended. marketing spent a century teaching everyone to be louder. We think the brands that win from here are the ones worth talking about when they're not in the room. That's what we're here to make you.

the word "brand" comes from burning a mark into a cow and the mark was never for the guy who owned it. he already knew which ones were his. it was for the stranger at the market who'd never met him and had to decide whether to trust him anyway. so from the very start, your brand was never the thing you say about yourself. it was the thing other people could read about you. we forgot that for a few thousand years. fell in love with logos and taglines, the parts we control, and started calling that the brand. then the AI showed up and reminded everyone the hard way. it never sees your logo and doesn't care about your tagline. it just reads what other people said about you somewhere else and repeats the verdict. the stranger at the market is back and your brand snapped right back to what it always was a sentence you didn't write ina place you don't own will be be read out to your next thousand customers. Jeff Bezos put this in one line.. "Your brand is what other people say about you when you're not in the room." meaning it was just about the cow, always that's the brand always was but we just spent a few hundred years distracted by the wrapping paper, good for us that it's changing

the most uncomfortable but real marketing exercise in 2026 takes about thirty seconds, and almost no founder has actually done it open chatgpt, claude, or gemini and ask what the best [your category] is. see if your company comes up at all. whatever it says back is basically your whole roadmap and still most people won't do it, partly because some part of them already know how it goes, and it's easier to keep buying ads against a question they've never once asked the machine that's now answering it for everyone else. meanwhile everyone's panicking about google clicks drying up and reacting the way marketers always do. MORE posts, blogs, shoots, anything to push the volume up, like the problem is they just haven't said enough it was never a volume problem. it's a presence problem, and it's gone binary. when someone asks the AI about your category, you're in the answer or you're not. there's no page two to climb anymore there's a whole industry spinning up to sell you dashboards for this. you can also just type the question

You Can Rank #1 on Google and Still Be Invisible to ChatGPT it's true, you can rank number one on google and still never come up when someone asks chatgpt the same question. getting ranked and getting recommended quietly turned into two different jobs and there's a third one underneath both that almost nobody's working on. most founders still treat search as one thing. SEO, get ranked and that's the floor now, not the whole building the second layer is getting your stuff actually quoted inside the AI answer, the part people are starting to call AEO. your perfectly ranked page can sit there unread while the model recommends someone else, because being on page one and being the answer stopped being the same thing. the third isn't on your site at all it's what other people say about you out in the world, the threads, the reviews, the press, the offhand forum mention that's what the model quietly checks to decide if you're worth putting forward. it trusts the room more than it trusts your landing page. some people call this layer GEO. the label matters less than the fact that it's the one that decides whether AI actually vouches for you, and it's the one everyone skips. and they only work stacked. if you're not ranked, there's nothing for the AI to cite in the first place. if you're ranked but nobody's quoting you, you're a recommendation that just never gets made. and if you've done both but you're missing from the wider conversation, you get the strangest result of all, where the model clearly knows you exist and still leaves you off the list most brands are running one of the three and can't work out why they've gone quiet in the exact place people now make up their minds

everyone told us reddit marketing is dead, we keep hearing reddit's basically dead for growth now moderation's brutal, communities getting nuked, too risky, organic's over this is for them, we just took a community from nothing to 161k views in a month 10k people a weekly visitors in two of our communities, built in about two weeks, on the platform everyone keeps calling closed for business it isn't about numbers, it's that we're doing this at a time when Reddit communities are under more scrutiny than ever.. moderation standards are stricter, community quality matters more, inactive or poorly managed communities are getting restricted or removed yet people are still choosing to join, participate, and return to ours one of these communities is already ranking among the top communities in its niche cause the problem was never reddit or organic marketing the problem was treating reddit like another marketing channel build something worth returning to and the growth follows, build a garden, the butterflies show up on their own!!

@UiSavior Claude

New Claude Skills for UI/UX Engineers 🔥

I was on a call with a brand who spent $40,000 on SEO last quarter. they ranked #2 on Google for their main keyword and by every traditional metric, the campaign worked Then I asked ChatGPT the same query their customers were searching and they weren't in the answer at all. A reddit post from 2021, written by a stranger with no stake in any of it, was. Here's why this is happening more and more. Google ranks paid pages but LLM's rank with context, these are not the same job. Google asks "which page best matches this query." A model asks "what does the internet, on balance, seem to think is true about this." each of these produce different winners A #2 ranking means one page, on one surface, got optimized well. A citation in an AI answer means dozens of independent voices, across forums, threads, reviews and conversations, pointed the same direction long enough for the model to treat it as consensus. You can buy the first one. You earn the second one. and buyers are increasingly asking the second one before they ever see the first. if your AI visibility is invisible, no amount of on page work will fix it. The fix lives outside your website, in the places real people talk to each other

Launched the new banger today ! Locked in here