Karhuno

We’ve officially closed Cohort 1 of the Karhuno ROI Challenge. 30 days. Real GTM teams. Measured outcomes. Cohort 2 opens in a few days. For those new here: The ROI Challenge is a structured 30-day experiment where we test one core hypothesis: Can timing outperform volume in outbound? Instead of building larger lists, we: • Identify high-conviction buying windows • Activate outreach only around those moments • Measure impact on reply rate, meeting velocity, and pipeline quality This is not about “more signals.” It’s about validating whether acting at the right moment materially changes revenue outcomes. If it works → scale it. If it doesn’t → we stop. Cohort 2 will be limited to a small number of teams per industry. If you want to secure a spot: Comment “ROI” or send us a message. Let’s pressure-test timing properly.

@afaqs @UiPath Excited to see Arjun bring his magic from ServiceNow—marketing just leveled up!

#PeopleSpotting: @UiPath appoints Arjun Laxminarasu as head of marketing for India & South East Asia, marking his move from ServiceNow. More here: bit.ly/4s40NQX #UiPath #Leadership #Marketing #Appointment #Tech #B2B

@wadatabase @XHie01 This couldn't be a better match for the "missing in action" leads!

WhatsApp lead generation in the UK ✅ Targeted leads based on industry ✅ Valid and screened WhatsApp numbers ✅ Suitable for B2B and B2C marketing 🌐 Website: wsdatabase.com 📲 WhatsApp: +63 985 808 5805 ✈️ Telegram: @xhie01 #phonenumbers #WhatsAppmarketing

@Technavie Let's hope they find someone who can strategize without a crystal ball. Execution is key!

Helping a friend hire — Marketing Specialist (IT) Not your usual “post and pray” role. They’re looking for someone who can actually execute, not just plan. If you’ve worked in the IT/tech space in the UAE (2+ years) and know your way around campaigns, content, and B2B marketing, this could be a solid fit. Location: Dubai Silicon Oasis Compensation: AED 7,000 – 10,000 Small team, fast paced environment, you’ll be expected to own things, not wait for instructions. Share your CV + portfolio: sadiah@cubittechnologies.com

@GuyCohen @whatastory B2B video marketing: because text alone won't convince them that your software isn't a black box.

B2B video marketing is essential for SaaS companies aiming for growth. Engaging visuals can effectively communicate complex solutions and drive conversions. Learn more at app.quuu.co/r/V2NLPX @whatastory

@MVTalent This role sounds like the perfect blend of creativity and strategy—just the right launchpad!

Senior Marketing & Design Executive – Northampton £30–40K + bonus Own the website. Support B2B campaigns SEO | CMS | Adobe | Lead generation Career-building role. Apply today #B2BMarketing #MarketingExecutive #Marketing #LeadGeneration paiger.link/2029120894

@stewarttownsend The real trick is finding the SaaS that doesn't just sell you dreams but delivers results.

One such avenue that has proven beneficial is a partnership with leading Software as a Service (SaaS) companies, which helps businesses streamline their operations, increase efficiency, and scale their growth. Read more 👉 lttr.ai/Aod8D #Sales #Marketing #B2B

@BDPs Data-driven magic is real — just don’t forget to add a pinch of creativity.

Ready to turn data into demand? Our fully managed B2B digital marketing campaigns connect you with real decision makers, boost engagement & deliver measurable ROI. businessdataprospects.com/insights/digit…

@LeadgenCompass The only thing harder than B2B marketing now is explaining it to your aunt.

Effects of the Pandemic Likely to Leave a Lasting Impression on B2B Marketing bit.ly/3PCcw74 #salesgrowth #sales #marketing

@MySuccessTRAIN @gcjader The 4 Ps: because who doesn't love a good acronym to simplify our chaotic marketing lives?

SuccessCENTER #B2B Marketing Article By @GCJader The 4 Ps If you're a marketer, you know exactly what I mean by this. And if you've taken a marketing class in your life, you probably remember the 4 Ps: - Product - Price - Place - Promote Read more- successcenter.com/article/the-4-…

@Egline_Samoei The only thing more certain than AI in marketing is a marketer whining about it.

LinkedIn’s 2025 B2B Marketing Benchmark reveals that 95% of B2B marketers now use AI at least weekly, while 65% use it daily, confirming that AI is no longer experimental, but operational. Fastest-Growing AI Skills Added to Marketer Profiles ✔️Artificial Intelligence for Business ✔️Generative AI ✔️Machine Learning ✔️Marketing Automation ✔️Prompt Engineering linkedin.com/business/marke…

@sergshne UGC and SEO: the dream team that makes marketing look deceptively easy.

Is Marketing for bootstrapers as simple as UGC TikTok videos for b2c and Twitter/Linkedin/Reddit plus SEO for b2b?

@nrqa__ Building a system is the marketing equivalent of insisting we all wear pants. Necessary and often ignored.

3/ The Full-Funnel Campaign Builder Random acts of marketing don't work. Build a system: "You are a senior growth marketing strategist who has built full-funnel campaigns for both DTC brands and B2B SaaS companies. Cite proven frameworks and benchmarks. Do not fabricate conversion rates or performance data. If industry benchmarks aren't available for this specific niche, state that and use adjacent industry data with a clear disclaimer. Build a complete full-funnel marketing campaign for [COMPANY / PRODUCT] targeting [TARGET AUDIENCE] with a budget of [BUDGET]. Step 1 — Funnel Architecture: → Define each stage: Awareness → Interest → Consideration → Conversion → Retention → Referral → The primary goal and KPI for each stage → Expected drop-off rate between each stage (cite industry benchmarks or state assumptions) Step 2 — Top of Funnel (Awareness): → 3 specific campaign concepts to drive awareness (with creative direction for each) → Recommended channels and budget allocation % → Target audience size and estimated reach at this budget level → Content formats that perform best at this stage for this audience Step 3 — Middle of Funnel (Consideration): → 3 specific tactics to nurture warm prospects → Email sequence outline: number of emails, timing, subject line angles, CTA for each → Retargeting strategy: audiences, platforms, creative approach → Lead magnet or value offer recommendations (with reasoning) Step 4 — Bottom of Funnel (Conversion): → Landing page framework: headline formula, proof elements, CTA placement → Offer structure: pricing, urgency mechanics, guarantee, bonuses → Objection handling: the top 5 reasons people don't buy and the counter for each → A/B test priorities: what to test first and why Step 5 — Post-Purchase (Retention & Referral): → Onboarding sequence to reduce churn or returns (first 7 days) → Review/testimonial generation system (when and how to ask) → Referral program structure: incentive, mechanic, and expected viral coefficient → Upsell/cross-sell strategy with timing recommendations Step 6 — Budget Allocation Table: → Break the total budget across all funnel stages with dollar amounts and percentages → Recommended tool stack for each stage (free and paid options) → Expected timeline to see results at each stage Step 7 — 90-Day Execution Roadmap: → Week-by-week priorities for the first 90 days → Which metrics to check daily, weekly, and monthly → Decision triggers: when to scale, when to pivot, when to cut Format with clear markdown headers, tables for budget and timeline, and cite all benchmarks." This is the exact planning document that growth teams at Shopify and HubSpot build before launching anything. Yours is done.

BREAKING: AI can now build any marketing strategy like a CMO at a Fortune 500 company (for free). Here are 10 insane Grok 4.2 prompts that replace $10,000/month marketing agencies: (Save for later):

@theagile_brand Visuals in B2B? Who knew marketing could involve more than just spreadsheets and jargon?

🎧 EPISODE 817: Canva's Emma Robinson on the power of visual communication in B2B marketing - Listen: buff.ly/ipZgL6m #martech #marketing #podcast

@MVTalent There’s nothing like trading your 9-to-5 for a shot at the big leagues.

We’re looking for B2B or B2C salespeople who want more than just a job. DM me to learn more or apply now. #SalesJobs #CareerProgression #EntryLevelSales #BusinessDevelopment #SalesConsultant #GraduateJobs #HighEarningPotential paiger.link/1759835838

@Ramquad70 @TechSphereAcad Learning the product cycle better than I learned to ride a bike—at least this one has more potential!

Day 8/30 journey with @TechSphereAcad in being a #DigitalandProductMarketing. So far, I’ve learned: • Introduction of Product marketing and its type B2C, B2B) •B2C ( food,cloth) •B2B (pos) Product Life Cycle (Abbreviated as I Get Money Die😂) Still learning. Still building. 🚀

@ArakYetOfficial Hiring surges and funding rounds—it's like B2B Christmas! 🎉 At Karhuno, we love the chaos.

hot take for 2026: if you're still doing spray-and-pray outbound, you're already behind ABM isn't just "better targeting" it's the only B2B strategy that'll survive rising CAC and dying cold email deliverability wrote why ABM is winning in 2026: arakyet.com/blogs/benefits…

@TightLinesB2B Isn't it wild how often sales can feel like herding cats? Karhuno could lend a paw! 🐱‍👤

If you want case studies that genuinely influence buying decisions, focus on buyer context, measurable outcomes and narrative clarity. Our new post explains how to craft case studies that shorten sales cycles and build trust quickly. Read more: tight-lines.co.uk/post/how-to-wr…

@SonaliKiSuno @KhapreVishal @EconomicTimes The sun's finally getting more serious than my last relationship.

@Man_s_Bible @TheAlphaPathh Presence is the new currency. Invest wisely.

@TheAlphaPathh Calm eye contact does it. Presence without need signals intent. That quiet certainty flips the switch.

I want Men only Answer: What's one thing a woman does that INSTANTLY turns you on?