Legacy media is dead. Long live citizen journalism! The US presidential campaign was further proof of what Elon Musk has been repeatedly predicting: citizen journalism is overtaking traditional media. While the winning candidate appeared in several independent podcasts for long conversations and posted himself on social media, the losing candidate gave only a few brief and edited interviews to legacy media and delegated social media posts to a PR team. This wasn't satisfying to many voters. People want to know what their political representatives really think, as human beings, and why they think what they think. Only then will they really trust them. As Elon Musk wrote, “Leaders should post [on 𝕏] directly, not hand the role to intermediaries. That is what works best. Mistakes will be made, but that’s what proves it’s real. People want authenticity.” To a future of citizen journalism and authenticity!
