Lisa Utzschneider

268 posts

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Lisa Utzschneider

Lisa Utzschneider

@Lisa_Utz

CEO at @integralads

New York, NY Katılım Mart 2015
211 Takip Edilen770 Takipçiler
Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
As brands ask themselves how they will adjust to a post-cookie world, our latest report suggests that contextual targeting can be a critical tool for marketers looking to adapt. See our findings here! integr.al/3QFXKfJ
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Planning for the metaverse? Here are three ways brands can think ahead and a few predictions I shared with The Drum: integr.al/3AAMoSN
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Today we announced an industry first with the launch of our new CTV dashboard in IAS Signal! Read more about how we're revolutionizing CTV advertising with highly advanced, live insights on media quality. integr.al/3AA2Vqa
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Excited to share that Robert Janecek has been appointed our new Chief Information Officer! Rob's deep technical expertise and leadership will continue to support our growth at IAS. #ONETEAM integr.al/3rTGaJZ
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
I'm excited to welcome Csaba Szabo as our new Managing Director, EMEA. His passion for and expertise in tech will continue to fuel our industry leadership and growth across Europe! integr.al/3qauWB6
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Today marks my third year at IAS! As a first-time CEO, I signed up for an exciting challenge & adventure. It has been all of this & more. I'm grateful every day for our dedicated, brilliant & hard-working team. Here's to the next leg of our journey together. Hats on! #Oneteam
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Our 2022 Industry Pulse Report is out! Excited to share the top trends U.S. digital media experts have their eyes on for the year ahead, from mobile video to digital audio: integr.al/3p0iYcI
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Thrilled to announce an advanced integration with @TeamMediaocean, delivering a new level of automated campaign management for media buyers and planners. Read more about benefits for advertisers here! integr.al/3y7LXOG
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
We continue to build on the success of Context Control, delivering tools that support the ongoing growth of contextual targeting. Contextual tools can drive increases in click through rates up to 120%. Read more about the latest here! integr.al/31dH7Dz
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
Audio advertising continues to grow, and marketers need new ways to navigate this opportunity along with brand risk. Excited to share my insights on these important trends in @TechCrunch: integr.al/3xFdaIg
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
As programmatic spending increases, our latest research suggests more advertisers will invest in supply path optimization next year. Read more about these findings! integr.al/30s2qAo
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Lisa Utzschneider
Lisa Utzschneider@Lisa_Utz·
I'm proud of our impressive results in the third quarter. With our global team, customers, and partners, we're setting the standard for digital media quality. integr.al/3Hal7th
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