Local Media Association

Hear from @ToddHandy how news orgs can think like SaaS companies to grow recurring revenue + retention. localmedia.org/2025/10/lma-bo…  #localmedia #journalism

Branded content that works = systems + storytelling + measurement. @david_arkin breaks down the step-by-step fulfillment strategy every newsroom should use. brandedcontentproject.com/post/branded-c…  #BrandedContent #LocalMedia #NewsRevenue

What does the data say about sustainable local news? @FtStrategies + @GoogleNewsInit + @LocalMediaAssoc analyzed 400+ publishers worldwide. Read the takeaways + sign up for a free sustainability audit: localmedia.org/2025/10/data-i…  #LocalNews

Congrats to the Illinois Pitch Day winners from the LMA Lab for Journalism Funding! 🎉 🥇 @Borderless_Mag  🥈 @raceandequity1  🥉 (tie) @IMidwest + @WindyCityTimes  localmedia.org/2025/10/announ…  #LocalNews #JournalismFunding

🏆 Congrats to our Pitch Day winners from the CA cohort of the LMA Lab for Journalism Funding, supported by @GoogleNewsInit! 1️⃣ @StSpiritNews  2️⃣ @theSCLocal  3️⃣ @MLNow  Full list + judges’ notes 👉 localmedia.org/2025/10/announ…  #LocalNews #JournalismFunding

🚨 20x ROI. That’s what @NYAmNews achieved with @TheBloomLab shared tech services. ✅ New site + rebrand ✅ Reader focus groups ✅ Smarter vendor deals ✅ Time back for leadership Full story 👉 localmedia.org/2025/10/how-th…

AI meets local news 📰🤖 Rust Communications + PubGen.AI built a newsroom CMS that’s: • AI-tuned for journalism • 1.3–3x efficiency gains • Built to support revenue growth Learn more: localmedia.org/2025/10/ai-mee…

💡 Sales truth bombs from #LMAFest: “Erase ‘just checking in’ from your vocabulary.” – Shannon Kinney “Sales is about one thing and one thing only: action.” – Peter Lamb 🔥 10 habits that will actually grow revenue: brandedcontentproject.com/post/10-sales-…

💡 Fundraising tips from LMA Fest 2025: 1️⃣ Show your newsroom’s impact 2️⃣ Stay organized & proactive 3️⃣ Seek funders aligned with your values Read how @ConectaArizona, @afronews & @MiamiHerald did it: localmedia.org/2025/09/three-…  #LocalNews

🏕️ ROUND 3 IS OPEN! 💡 The Branded Content Cash Camp is back — helping media sales teams grow purpose-driven initiatives. 🪴 Apply now: brandedcontentproject.com/post/applicati…  Thanks to @knightfdn + partners for making it possible! #CauseMarketing #BrandedContent

📢 Local media webinars! 📊 Segmentation (9/18) 📈 Metrics & revenue (9/18) 🤖 10 AI sales prompts (9/19) 🔍 GEO for SEO (10/14) 📚 Tools publishers need (10/16) 🤝 Credibility strategies (11/6) 💡 Summer camp revenue (11/11) localmedia.org/events/

Launching today: LatidoBeat 🎉 A new national platform uniting 7 trusted Spanish-language publishers to strengthen Latino journalism across the U.S. 🔗 localmedia.org/2025/09/latido…  #LatidoBeat #LatinoMedia

Many newsrooms fear AI. @Baltimore_Times embraces it. With just a few staff, they’re using AI, AR & VR to: ✅ Expand reach ✅ Build trust ✅ Make health stories accessible 🎧 Keep It Local podcast feat. Paris Brown: 🔗 localmedia.org/2025/09/why-th…

👜 Buy a cute tote. Save some journalism. Solving Sacramento is raising funds for community news with $20 tote bags (plus shipping). Proceeds support local reporting in Sacramento. Grab yours: customink.com/fundraising/so… #LocalNews #SupportJournalism

🚨 Expansion at @WordInBlack! 4 new hires (incl. interim GM) as the org launches data, research & events divisions with support from @knightfdn + @macfound. Meet the new leaders: ⬇️ localmedia.org/2025/08/word-i…

Newsroom leaders: Want 18 proven strategies to grow revenue, audience & impact? Get them all at #LMAFest2025, Aug. 19–21 in Chicago. From AI workflow hacks to quick-hit revenue plays — it’s built for decision-makers. localmedia.org/2025/08/18-thi…  #LocalNews

In Detroit, a powerful case is made for saving local journalism. Ep. 294 of @EditorPublisher Reports goes BTS of the July summit, co-hosted by LMA, with insights from @MedillSchool, @grahammediagrp, @Detroit_PBS & more. editorandpublisher.com/stories/in-det…

Back-to-school content as a newsroom strategy. In this episode of 'Keep It Local,' learn how to: ✅ Create hyperlocal, useful content ⚡ Use AI to save time 💰 Build revenue with contests & spotlights localmedia.org/2025/08/how-ne…  #localnews #journalism

🚨 LMA Fest 2025 is almost here! 📍 Aug 19–21 | Chicago Learn how to: ✅ Build sustainable revenue 🤖 Use AI in your newsroom 📊 Apply audience insights 💰 Turn philanthropy into impact 🎯 Grow digital sales 🔗 localmedia.org/2025/07/what-y…

Philanthropy is crucial for sustaining local journalism — but fundraising can be time-consuming and unfamiliar territory. AI can help. It’s a powerful co-pilot. Great guide from @frankwords & @aapilolli 👉 localmedia.org/2025/07/levera… #LocalNews #Journalism