Logo Design Love

“Eight years have passed since then, and Shell Oil has not contacted me.” In 1971, Japanese designer Yusaku Kamekura recounted his six-week project for Shell. logohistories.com/p/kamekuras-sh…

Spreads from Super Logo Design, by Taki Ono (2002). logodesignlove.com/super-logo-des… Via @DesignReviewed.

“As I ponder the logo selections we reviewed this year, I try to read the tea leaves, if you will, to see where we’re headed.” Bill Gardner of @LogoLounge is back with the 2024 Logo Trend Report. logodesignlove.com/2024-logo-tren… Catch the full round-up here: logolounge.com/trend/2024-log…

Kaylin Ingram’s Brand Castles ☀️ logodesignlove.com/100-days Via @printmag

On his logo for @TheWorldGames 2025 John Fairley of @FairleyGraphic said, “Integrating the panda’s face into the logo establishes a strong connection to Chengdu whilst evoking a sense of familiarity and affection among audiences globally.” logodesignlove.com/the-world-game…

Zelman Meats. That’s tasty. logodesignlove.com/zelman-meats By @Red_Dot_Studio_

“Album covers get all the praise, but the humble band logo has never quite got its full dues. Until now.” logodesignlove.com/logo-rhythm Logo Rhythm, by @jimkdavies and @jamie_ellul.

“…the studio wanted me to explore a Wonka logo with an elaborate W in a scripted style that eluded to Wonka’s mum’s handwriting…” Alexandria Vernon on her logo for musical fantasy film Wonka. logodesignlove.com/wonka

Game+Logo — a nostalgic collection of logos from decades past in the video game industry. logodesignlove.com/video-game-log… Collated by @DanClarke of @Arkotypeco, full collection → @gamepluslogo

Logo Rewind takes an in-depth look at the merchants’ marks of Medieval Norwich. logodesignlove.com/logo-rewind By @studiotelegram, foreword by @a5jensmueller.

The @Paris2024 logo combines three separate symbols — the gold medal, the flame, and Marianne (the personification of the French Republic). logodesignlove.com/paris-2024-logo

“When winemaker Larry Cherubino had three giant concrete ‘egg’ tanks delivered to his winery, he knew the packaging had to reflect this revolutionary way of maturing wine.” logodesignlove.com/uovo-logo Designed by Denomination.

“Even the delightful name of the particular hue that was chosen, Swamp Holly Orange, represents a stroke of branding genius that puts to shame today’s marketing wizards who call white ‘Starlight’ and black ‘Midnight.’” James I Bowie on the Yellow logo. fastcompany.com/90932366/yello…

The Guinness logo is based on a famous 14th century Irish harp known as the O’Neill, or Brian Boru harp, preserved in the library of @TCDDublin. logodesignlove.com/guinness-logo Latest update by @Design_Bridge, with Gerry Barney.

Vinyl Records, designed by Tomorrow. logodesignlove.com/vinyl-records

Logo for Flipper, a new 5-in-1 tap brand, designed by @Red_Dot_Studio_. Lovely. logodesignlove.com/flipper-taps

Paul Rand’s @Ford logo presentation book, 1966. logodesignlove.com/ford-logo-paul…

Clarence P Hornung (1899–1997) was an American printer, publisher, typographer, and designer of logos and trademarks. In 1930, Caxton Press published a book featuring his work. logodesignlove.com/clarence-hornu…

In Ancient Greek mythology, Helios is the god and personification of the sun. “Like a ray of light, books elucidate the light of knowledge. The symbol combines both images: the sun and an open book.” logodesignlove.com/helios-publish… (designed by omsky, via @europeandesign)

A digital archive of the Bulgarian visual arts, featuring classic logos from the 1920s–70s (compiled by @arcbva, via @LogoArchive). logodesignlove.com/bulgarian-logo…