Luke

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Luke

Luke

@LukeADesign

Branding for the coolest tech startups ⊹ @happypizzastdio Clients include @coderabbitai @sparklesdotdev @hacktronai

Book a call → Katılım Nisan 2012
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Luke
Luke@LukeADesign·
2025 Project Recap, a quick glimpse at some of the projects we shipped last year. Massive thanks to everyone who trusted us to make their stuff look cool. Here's to making more cool things in 2026!
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Luke
Luke@LukeADesign·
Finally bought Elden Ring, help
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Luke
Luke@LukeADesign·
All the brands we've done in the last year or so have been full of personality. Sparkles, fun hand drawn shaped characters. Databuddy, a cute little bunny. Some of the brands that we can't share yet range from organic sci-fi vibes to pixelated textures like VHS tapes from the 80's. Design is at its best when its fun and exploratory, minimalism has it's place but there's nothing wrong with adding personality into tech branding. Wild branding is on the rise again, we're healing folks.
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Luke
Luke@LukeADesign·
@pizzaboy Thought you were saying you were sad
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Dan
Dan@pizzaboy·
Gonna start hope and joymaxing
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Luke
Luke@LukeADesign·
@arynadesigns Gonna need your review if upgrading from the 3 is worth it
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Aryna Livadari
Aryna Livadari@arynadesigns·
Alright alright alright
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Emir Ayaz
Emir Ayaz@emirayaaz·
good morning
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Kirill Mikhaylov
Kirill Mikhaylov@krealdesign·
I use them exclusively as in my experience clients tend to digest it easier. I use moodboards more for myself to “see” but it might still be too abstract for a non-design eyed client. So I normally do either 1 (if I’m 100% sure), or 3 stylescapes. Happy to share somenof mine in DMs - not allowed to share it publicly yet 😅
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Luke
Luke@LukeADesign·
I never moodboard in one sitting. Ideas can change depending on mindset, mood, environment etc. Some of the best directions have come from coming back to it fresh the next day. This way I've got a range that represents the brief from all angles not just whatever I was feeling that one afternoon.
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Luke
Luke@LukeADesign·
@krealdesign I havent, whats your experience with them?
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Kirill Mikhaylov
Kirill Mikhaylov@krealdesign·
@LukeADesign Same here - it takes a couple days for me to get tight with coherency. Too wide first day or two. Curious - have you tried stylescapes? If yeah, is there a specific reason you prefer moodboards?
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Luke
Luke@LukeADesign·
@brover Beautiful 😍
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Brody Vercher
Brody Vercher@brover·
@LukeADesign I think there’s a poem about this: “Two roads diverged in a wood, and I— I inverted my logo properly, And that has made all the difference.”
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Luke
Luke@LukeADesign·
Inverting your logo properly makes all the difference. For example, a straight inversion of the Cablescan logomark didn't work. To counter this, you have to make sure the highlights remain light and the shadows remain dark. Small tweak for a huge impact.
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Luke
Luke@LukeADesign·
@Brandingful Hell yeah, the biggest compliment man
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Ethan Suero
Ethan Suero@ethansuero_·
@LukeADesign I had my espresso machine for a year now and this is the best I can do.
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Luke
Luke@LukeADesign·
Decided to do the Jedi order logo this morning, its so hard being an extremely talented Barista
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