Luma

A Luma Skill turns your best result into a repeatable workflow. Build it once, run it on any asset, reach the same quality every time. The craft stays consistent as it scales. Try Luma Skills: lumalabs.ai/app

No matter how you call it, football, soccer, fútbol, it's the same ball, the same grass, and the same passion that pulls the whole world in. Made with Luma.

Meet Luma at SIGGRAPH 2026. Join us for a happy hour on Tuesday, July 21, from 6 to 9pm PDT at the Downtown LA Proper Hotel in Los Angeles. Come meet the team, see what we have been building, and connect with the community. Space is limited and registration is approval based, so request your spot early. RSVP: luma.com/avyqzyej

A full fashion editorial, held together by a single eye and a lot of small decisions. The board took the revisions and the vision never flinched. By Eli Coleman. Made with Luma.

A dark stage and a dancer who never stops moving, chased by a camera that refuses to look away. By Joana Haars. Made with Luma.

A stairwell, a late hour, and a camera that will not let him go. By Misho. Made with Luma.

Artist Keith Paciello made a film about a life that never happened. It starts at the moment of conception. It ends after he's dead. Here's the part nobody's seen yet. "This piece is a continuation of the witness filmography. The filmography went from the moment of conception to about 75 years old. It showed and demonstrated work that never existed. I thought when @LumaLabsAI Modify Video came up it'd be fun to have a continuation where I had a mockumentary feel interview of myself at 75-80 talking about the life and the work that never existed. Since I had, from the moment of conception, gone post-death and had myself in some kind of film history museum as a hologram, that was the completion of the moment of conception to post-death." - Keith Paciello

How Encore was made. Jacob Russo combined live performances with AI to create a hybrid production workflow. • iPhone footage of actors drove the motion • @LumaLabsAI Ray3.2 transformed those performances • Uni-1 created every character and environment • Uni-1 + GPT Image 2 generated the keyframes • Music & sound design by ElevenLabs Cinematographer: Julia Harris Actors: Tamara Bruketta and Jo Beth Locklear

It started with one question: Can you play an anime fight scene like a piano? Artist Jacob Russo answered this question by writing Encore and bringing this vision to life. Every character and environment was designed with Uni-1. Keyframes came from Uni-1 and GPT Image 2. The motion was driven by iPhone footage, brought to life with Ray3.2. Music and sound design are by ElevenLabs. Voice by Tamara Bruketta.

A man reading, minding his own business. Then things start to get a little out of proportion. The Luma Skill behind it, by Eli Coleman. Made with Luma.

Three guests, one very strict dress code, and every one of them nails it. A necklace, a watch, and a car all walked out of the same black and white luxury Luma Skill wearing the exact same shade of expensive. By Zein El Din Tamer. Made with Luma.

Golden hour on a Hong Kong street, a cold bottle passed between friends. Thirty seconds that feel like the good part of a summer, and a look at the Skill underneath it. By Cyrus Leung. Made with Luma.

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A Luma Skill turns your best result into a repeatable workflow. Build it once, run it on any asset, reach the same quality every time. The craft stays consistent as it scales. Try Luma Skills: lumalabs.ai/app

BIG NEWS 💥 @LumaLabsAI is now powered by VEED Fabric 1.0 API. With VEED Fabric 1.0, their users can generate best-in-class talking videos at scale! Excited for this partnership⚡️

This looks like a $100K shoot. It started with one image. 🌊 Consistent faces from reference images. 🎥 Realistic water motion from camera movement. ✨ Luma Ray3.2 Modify + Multi-Keyframe does the heavy lifting. 🎛️ Motion + Structure sliders give you the final say. Full tutorial on YouTube. @LumaLabsAI

Seedance 2.0 Mini is now available in Luma. Generate video fast enough to keep up with how you actually work. Storyboard a concept, test a dozen directions, and land on the cut before the idea cools. Powerful output. Lighter footprint. Ready for your workflow right now. Open Luma and put it to work → lumalabs.ai/app.

This shot wasn't made in one pass. That's why it works. Here's Jack Fishkin's workflow: 1. Capture real actor movements for your character by using Luma's modify tool. 2. Add a staccato look using Posterize Time in Adobe Premiere. 3. Run it back through Luma Modify to refine the lighting and environment. 4. Finish with post effects in Premiere. Made with @LumaLabsAI Ray3.2.

A traffic light on a quiet corner, keeping time for a neighborhood that never stops moving. Through every season, it stays. TOMO, by Maximilian Kempe. Made with Luma.

Beyond Faster and Cheaper: What AI Actually Changes for Creators, Studios and Entertainment. AI is making creative production faster, cheaper and more accessible — but that’s only the obvious part. The bigger question is what happens next: how original ideas stand out, how new filmmakers break through, and what the studio model becomes when worldbuilding, testing and production are radically easier. ​Join Wonder’s @_Xaviercollins_ and @LumaLabsAI 's COO @caroingeborn for a conversation on the future of AI-native entertainment — from new creative economics to the next generation of filmmakers, brands and studios. RSVP here: luma.com/wonder-6crg