Mac King
518 posts
Mac King
@MacKing
Creating stunning websites @Domainewrldwide. Co-founder.
Katılım Ocak 2011
959 Takip Edilen1.7K Takipçiler
I've been in the Shopify ecosystem since 2016.
Then I submitted my first app to Apple.
The difference in how they treat developers is not even close.
Apple sent me rejection feedback that was 3 to 5 paragraphs long. For each of the 4 issues. With links to documentation. With technical support available if I got stuck.
The emails were warm. The portal was clean. Every conversation lived in one place. No hunting down threads. No mystery.
Shopify is where I live professionally. It is my whole ecosystem.
But Apple made me feel like a partner immediately.
That is not a knock on Shopify. It is a challenge. They need to do better. They need to go back to the partner experience of 2016. There are other ecosystems stealing GOOD developers. Just because the developer volume is up, doesn't mean it is good.
Developer experience is a product decision. When you treat rejection like a collaboration instead of a verdict, developers build better apps and stay longer.
Apple figured that out.
The Shopify App Store is the only app store I had ever been in until BowlWith.me changed that.
Glad it did.
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@liam_at_shopify @heysandy801 Can we submit questions without going through the registration again?
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So excited for the Shopify Partner Town Hall on Tuesday - we have a lot to share and we're listening too, so submit questions, and make sure you're registered!!
shopify.com/webinar/partne…
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Mac King retweetledi
.@CharlesLammam: Why Canada’s GDP per capita crisis is real: DeepDive.
thehub.ca/2026/03/20/why…
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Canada facts of the decade marginalrevolution.com/marginalrevolu…
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We've been nominated for an Ecommerce Honors award for David Protein. Every Vote helps! -> awwwards.com/sites/david-pr… #Awwwards
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After talking to @atleeclark today about the Shopify Partner program, I'm convinced the ecosystem is getting more internal attention than it has in years. Buckle up, it's about to get really good.
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Love seeing Bold back with a new Shopify app 🚀
Jay Myers@jasonnmyers
It is my extreme honor to introduce to you the newest member of your Shopify family: Meet rePete 👋 Because, let's face it. Your life doesn't revolve around a fixed 30-day cycle. Like your favorite barista, rePete remembers your pace and nudges you when it's time. He's your smart, friendly AI reorder agent that builds a dynamic reorder prediction for each individual customer. When they are running low, he sends a polite nudge, helping them easily restock with just ONE click! 🎉 Your customers want to reorder on their own terms, and at their own pace. They want replenishment that feels natural, not a fixed cycle disguised as convenience. While subscription fatigue is at an all-time high and more customers are canceling subscriptions than ever before, there is good news! Most customers still want their products replenished, they just don't want a subscription. And that's exactly why they love rePete so much ❤️ Instead of forcing customers onto a fixed schedule, rePete learns each customer's individual buying behavior and purchase patterns. He analyzes thousands of data points everywhere they shop, so he can send a friendly nudge at the perfect predicted time they're likely ready for a refill. Predicted. Not scheduled. On-demand, not forced. rePete is free to install, and his pricing is very simple: if he doesn't make you money, you don't pay a penny. He works entirely on commission. No per-SMS fees. No per-email costs. No app fees... The future of repeat commerce isn't a subscription. It's a prediction. Ready for more rePete customers? repete.me #shopify #reorders #ecommerce #shopifyplus #repete
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Mac King retweetledi
Big news: Avenue Z has acquired Shopify Premier Partner, Varfaj.
Super excited to pair Varfaj's expertise in Shopify design & dev, CRO, and engineering with Avenue Z's expertise in user acquisition and performance media.
With this acquisition, we're now positioned to control and optimize every touchpoint of the user journey (human or agentic), from ad to landing page to checkout or from answer engine to purchase.
One of the biggest painpoints we've seen in DTC over the years has been fragmented user acquisition and user experience teams. We're eager to address this by providing a complete growth engine for brands.
With Varfaj joining Avenue Z:
• Performance media + user acquisition
• Shopify design & development + CRO
• AEO and AI-native optimization
• PR, influencer, and organic
All under one roof.
Excited to have Varfaj founder, David Conforti, join our squad as Chief Growth Officer right here in our Miami office.
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Our work for David Protein is Store of the Day on Ecommerce Design Awards ecomdesignawards.com
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@liam_at_shopify Hi Liam we’re building out a service offering for agentic commerce. Would welcome your feedback. Have a 1.0 to share with you. Chat next week?
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What Shopify devs are building for agentic commerce experiences? I want to learn what you're working on and how your using new APIs that focus on agentic features.
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Mac King retweetledi
Shopify is building the foundation for agentic commerce.
Universal Commerce Protocol, which we co-developed with Google, is now live. UCP will make it faster for agents and retailers to integrate.
It’s open by default, so platforms and agents can use UCP to start transacting with any merchant. Major retailers are already using it.
Agents can handle everything from discovery to fulfillment, and support things like discounts, subscriptions, and loyalty programs. We’ve accounted for all types of commerce.
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