Malik Morgan

@JoshuaB00607654 It is very smart to put %30 towards influencer and collaborations. Collaborations is something I also put %30 toward because I felt that it create a lot of buzz especially by word of mouth!

50% Budget: ads for guaranteed reach. Nearly a third to influencers because peers drive trust. Trust=Business. Tools: 15% so content looks professional. Analytics: 5% so we can measure and adjust. Every dollar connects directly to awareness and how we can grow.

I split the $500 Instagram budget into: $250 ads (boost Reels/Stories to 18–24), $150 influencers (student ), $75 content tools (CapCut/Canva), $25 analytics. The goal is simple: we will grow reach through targeted ads and authentic voices.

@kaylen_ilagan @earthhour I agree with putting %50 towards ads because it will increase engagement fast in 1week!

I completed mapping out a $500 budget for our 1 week @earthhour campaign 🌎✨The focus is to maximize reach & spark engagement on Instagram. The budget will include 50% of the funds towards ad revenue! ✍️ #EarthHour #WHF #Hootsuite #Environment

Check out this strategic and simple budget allocation for Harolds Chicken Instagram ads in Schaumburg Illinois. %50 IG ads, %14 Content, %30 Collabs, %4 Analytics, %2 Unexpected #Harolds #CMN3980 #Schaumburg

Harolds Chicken will be the top 5 restaurant in Schaumburg Illinois because of political, recreational, and school collaborations inside of my 1 week campaign. #Harolds #Schaumburg #Illinois #Chicken

I will be launching an IG campaign for @41Harolds with a small budget of only $500. With my campaign strategy it will boost engagement tremendously within 1 week!! 1st on my list will be boosting ads for fast brand awareness. #harolds #chicken #Schaumburg

@kayleeunruh Wow this is so cool!! I’m actually very interested in interior design as well . I love vintage vibes mixed with a little bit of modern.

Interior design has been a quiet passion of mine since the fifth grade. I used to love watching Fixer Upper with Chip and Joanna Gaines. I have her interior design book from 2018. #CMN3980 #PantherPR #EIUFall2025

@JoshuaB00607654 The bears are definitely going to turn the season around!! Look out for Luther Burden👀 #DaBears

🏈 The Bears are back in action this week! Can they turn the season around? Let's hear your predictions! #DaBears #CMN3980 #PantherPR #EIUFall2025

Top moments from the chosen..Go check it out!! Season 5 is currently out Now on Prime.. #CMN3980 #PantherPR #EIUFall2025

“The Chosen” is one of those tv shows that displays the love of Jesus!! Season 6 is right around the corner. #CMN3980 #PantherPR #EIUFall2025

If you didn’t know “The Chosen” is top 5 Tv shows in today’s society. Looking into the life of Jesus will help you focus on the things that matter in Life. Season 6 is currently being filmed right now. STAY tune !! #CMN3980 #PantherPR #EIUFall2025

“The Chosen” is a show that shows Jesus and his daily walk . The Chosen has helped me in my faith to show more compassion ,love , and Grace. Will you be tuned in to season 6 when it comes out? #CMN3980 #PantherPR #EIUFall2025

@kaylen_ilagan @Nike I also choose Nike. I see that a lot of people choose this brand. I feel like it can be challenging to get realistic objective but the one suggestion I have to inspire and motivate the audience could be maybe implementing different Challenges for the audience to engage in.

The brand I selected for my #SocialMediaStrategy was @Nike ! My goal was to create a social media strategy to help increase brand engagement while continuing to inspire and motivate their audience through their brand messages. #CMN3980 #EIUFall2025

@EiuOlu @Nike I also did Nike and my Goal was also to boost engagement. One suggestion I have is maybe they should use celebrities in their storytelling just to get more engagement!!

For #CMN3980, I built a mini #SocialMediaStrategy for @Nike on X. 🎯 Main Goal: Boost engagement & audience connection through motivational storytelling + more interactive fan engagement. #EIUFall2025

I feel like a key insight to Nike is that they have the finances and following already to get top Professional Athletes. A challenge is that it may be harder to reach a broader audience other than athletes and sports fans. #CMN3980 #EIUFall2025 #SocialMediaStrategy

The brand I selected was Nike and my main Goal was to increase engagement on X, Instagram, and Facebook over the next 5 months. My Objective was to Partner with athletes mainly NBA, NFL, MLB to identify Nike with their career. #CMN3980 #EIUFall2025 #SocialMediaStrategy

@aliciawlo15 @redbull @MonsterEnergy Redbull and MonsterEnery are very big brands. I wonder if Monster drink is as story driven as red-bull.

@EiuOlu @Nike @adidas Yes I also did Nike and I feel like they need to engage more posting daily. But I feel like they’re definitely story driven brand!!

@Nike @adidas Nike posts less often but uses storytelling + inspiration Adidas posts more frequently, leaning on product promos + hashtags Nike audience = praise & motivation. Adidas audience = more product questions & suggestions. #BrandComparison #SocialMediaResearch #CMN3980

I monitored @Nike and @adidas for 3 days to compare engagement, tone, and audience response. Here’s what I found: #BrandComparison #SocialMediaResearch #CMN3980

Key finding with Nike and Under Armour is that Nike does not posts Daily like Under Armour does. Instagram is where both of the brands get more engagement! #BrandComparison #SocialMediaSearch #CMN3980

Insights or recommendations @nike could improve posting daily ! @UnderArmour should continue using celebrities to endorse! #Brandcomparison #SocialMediaSearch #CMN3980

I monitored @Nike and @UnderArmour for 3 days to compare engagement ,tone,and audience response. Here what I found #socialmediaresearch #CMN3980