Max Kless

@rachelnabors @TejasKumar_ @KrasimirTsonev damn too bad i left yesterday

Surprise Berlin hangouts with @TejasKumar_ and @KrasimirTsonev last night. We spent most of it talking about how Dev rel is changing. I need to write this stuff dowwwwn!

@mhartington @jetbrains @TasonJorres @wordmandotdev yoooo sick!! congrats dude!

New work swag has arrived! Thrilled to share I've joined @jetbrains! Bringing the decade+ experience I have in devrel to a place where developers matter most. Joining the amazing crew of @TasonJorres, @wordmandotdev and others.

@jeffbcross @TejasKumar_ @krisvelkov @juristr @WeAreDevs @victorsavkin you see the stick jeffrey is carrying? it’s scary

@MaxKless @TejasKumar_ @krisvelkov @juristr @WeAreDevs @victorsavkin I'll always find you

I met amazing people in @WeAreDevs like @victorsavkin and @juristr amazing everyt.

some are bullish, some are bearish what new products/companies are you hyped for

Let's go @ccssmnn talking about react @WeAreDevs

@TejasKumar_ @jeffbcross @krisvelkov @juristr @WeAreDevs @victorsavkin only when the real jeff isn’t following me around with a stick compelling me (happens more often than you’d think)

@jeffbcross @MaxKless @krisvelkov @juristr @WeAreDevs @victorsavkin the ghost of jeff compels you

@FrancescoCiull4 @TejasKumar_ you can never tell on the internet 😂

@MaxKless @TejasKumar_ I know! I was joking too!

The more you look at it, the worse it gets. Somehow it makes me want to dislike IBM. Please tell them to make proper dev jokes @TejasKumar_

@FerryColum @juristr @WeAreDevs WeAreAIAgentCoordinators doesn’t have the same ring to it

@juristr @WeAreDevs But I'm not a developer anymore, I'm an AI Agent Coordinator 🤣

Dang, seeing this stage ar WeAreDevelopers wants me to go up and give a talk 🤩🤩

@Nartc1410 @backnotprop also if we can export them as static html it would be easy to share them 🤔

@backnotprop follow up (not as needed) is allow to generate many guided reviews and select one to render at a time. The idea is I'd like to compare the generated guides for curiosity sake 😅

@backnotprop is it possible to download/save the generated guided review? The idea is that some changes are big and can take long to generate the reviews (plus might use lots of tokens). It'd be cool if the generated reviews can be stored so I can leave the review and come back

@lisbonai_ @ChampalimaudF 😍

This was 2025. 2026 moves to @ChampalimaudF. Same energy. Same mix of speakers: big labs to startups, researchers to founders. And a few things we haven't announced yet.

@FrancescoCiull4 @TejasKumar_ twas a joke pls don’t take it too seriously

@MaxKless @TejasKumar_ that's rude lol

@TejasKumar_ @krisvelkov @juristr @WeAreDevs @victorsavkin 😭 i was probably haunting the conf looking for you

@krisvelkov @juristr @WeAreDevs @victorsavkin those guys are the best. you’re missing @maxkless

i was there!!! honestly this is probably the first in person talk on metaharnesses ever 😮

@TejasKumar_ i see the vision, do it! If everything is gravitating more towards Product anyways, why not you too

i think for my next job id want to be some type of CPO or VP of product or something. there’s really no doubt that i care deeply about products and their quality and how they serve people. i also myself build and have built some high quality products. i think anyone who knows me knows this. sure im known for devrel, but the worst thing in my experience has been “here’s a product, make noise about it”. companies take (often) sub-par or pre-market unrefined products, give them to devrel and expect some magical miracle that makes people somehow enjoy using and paying for poorly built products. what if the product itself was what developers/people organically wanted? oftentimes you hear that with devrel, the job is bidirectional: 1. you advocate for the company externally (here’s our product, try it out, here are the tradeoffs) and 2. you advocate on behalf of developers internally (hey we got so and so feedback). the expectation is that this feedback is then used to continually refine and improve the product. it almost never does. the vibe is almost always “cool but that’s like not a customer and we have our own okrs and kpis so maybe next quarter” and nothing happens and the product doesn’t become more of what people want. it becomes more of what the loudest/highest pay grade wants. it becomes whatever people in the company who aren’t in contact with users want it to be. it’s quite disjoint. that’s usually when i ask myself “what am i doing here” and leave. what if instead devrel got to shape a developer facing product into something people clearly want, tastefully, and then present it to them on stage with pride? i think that’s the move: devrel must be extremely influential on product as front-line feedback and delivery. in fact, devrel should just be product because it manages the rel(ationship) dev(elopers) have with your product. you can’t really control external developers: they are individuals with their own tastes and budgets and preferences. you can control your product. i often think of steve jobs here and how he unveiled the macbook air out of a manila envelope or the iphone. high quality products (which he worked on with a great team of specialists) and world-class presentation (which was his key skill from the beginning). I want to do that. disclaimer: i am currently satisfied by my job at ibm—mainly because i work alongside a truly wonderful team. this is more thinking out loud. wdyt?

appreciate you 💙

classic with closed eyes but a pleasure hanging out 💙💙

come find the @trypolygraph / @NxDevTools gang if you’re at @WeAreDevs !!

@ccssmnn getting food right now let’s hang!!

hello

@rachelnabors yeah it seems like cool stuff!

It starts. I can see promptQL taking off. Especially if you can keep and organize all that context on prem. Why keep sending it to Anthropic for training when you can keep it at home and plug in different agents across the whole dang org?

🤘🤘