Mazarius
26 posts


Samuel Onuha is one of the biggest names in ecom. Genuinely a role model for a lot of us.
This guy is more disciplined than 90% of entrepreneurs out there. So watching where he's at now, losing himself to drugs and partying, is honestly unthinkable. And really sad to see. But there's a lesson here nobody can ignore. It doesn't matter how much money you make. The moment you let the distractions take over, the drugs, the women, the parties, that's the thing that takes you down.
You can have everything and hit millions, and still lose it all in a split second.
Hope he gets better. And honestly, hope even more that this whole thing is just AI.
English


@Mazariuss So did you try bid caps or cost caps? And how's it going now?
English

There's a lot of noise right now about Meta spending on the wrong ads. I'm hearing it from everyone dealing with it. Here's the fix.
I let Meta run my ad spend untouched for over a year. Right now it's the worst media buyer in my account.
Since Q4 last year I barely touched anything. Let the algo decide where the money goes, full hands off. And for the last month or two, it's been getting it wrong almost every time.
The usual response when I say this: "that's not Meta, your ads are just weak," or "the ad is TOF, it's just warming the audience, that's part of it." No. We actually tested it. We turned off the exact ads Meta was pushing spend into, and overall campaign performance went up. Not down. Up.
So now we step back in, carefully. Two levers:
→ Bid caps on the bad adsets, so it only spends when it can actually hit our number. This is the main one.
→ Turning off the ads Meta over-spends on. We do this the least.
Hands off worked for a year. Right now it doesn't. Watch what the algo spends on, not what it tells you.
English

@mrberkanxk1 L take on China man, but rest of them was on point fuck those shitholes
English

Im very happy that i will never have to ever visit fucking south east asia
fuck thailand
fuck bali, fuck vietnam, fuck korea, fuck japan, fuck china, fuck india, fuck pakistan, fuck tunisia, fuck morocco, fuck argentina
it is truly a blessing to never have to visit these places
scum of the world with scum niggas everywhere
travelling is for low iq scum
go to places which will at least BRING YOU SOMETHING
fuck the whole of asia, south america and the whole of the scum of africa
English

@scalesurfer_ only increase budget with 20% daily otherwise campaign stops learning again
English

@jforjacob And the second you say this everyone goes "it's TOF, it's just warming the audience." Nah. We killed those ads and the whole campaign got better.
What's working for us now: bid caps ONLY on the over-spending bad adset, so it only spends when it can actually hit TCPA
English

Meta is in a place where I trust it less than ever to spend on the right ads
Like, I think it gets it wrong pretty much all of the time now. Near 100% failure rate
The more I manually intervene and push spend myself, turn off ads meta favours etc the better things go
Even today, surf scaling 2 ads Meta didn’t want to spend on, they are now top spenders in the account at like 50x the budget of other ads at a CPA 4x lower than average
English

@_kaushalshah You are 100% right. Meta was doing great with deciding where to spend on until start of Q2, since then we had to step in and finally fix it ourselves
English

For years, we have been told to trust Meta and
let meta decide where to spend money on because “he is smarter than us”
But the truth is
Meta tends to push budget on a ad which has strong engagement (that’s his primary goal)
It rarely pushes on ad which will get you real sales. (that’s our goal)
That’s why you’ll sometimes see Meta spend most of your budget on a single ad that delivers only average ROAS,
while another ad with better profitability barely gets any spend.
Jacob@jforjacob
Meta is in a place where I trust it less than ever to spend on the right ads Like, I think it gets it wrong pretty much all of the time now. Near 100% failure rate The more I manually intervene and push spend myself, turn off ads meta favours etc the better things go Even today, surf scaling 2 ads Meta didn’t want to spend on, they are now top spenders in the account at like 50x the budget of other ads at a CPA 4x lower than average
English

@CoryOnBrand Build your own, we are building everything in our own dashboards inside our HQ for
English

@elaineshan8 This is so easy to bypass. Zero EU dropshippers will feel this 3€ tax
English

The EU €3 small parcel tax may be delayed. But what sellers should really watch out for is the delivery delay risk in the next 2 months.
Right now, major postal operators in Europe are protesting and asking for a full delay of the new tax rules. One of our logistics partners told us the most likely outcome is that the €3 tax will still start on July 1, but the more complex reporting rules and penalty system may be pushed back.
One thing is clear: the €3 tax is coming. It’s just a question of timing. But more importantly, sellers should be aware that there may be delays in European customs clearance during July and August.
As a supplier, my suggestions are:
1. Talk with your logistics provider early and prepare for possible delays in transit time. This can affect all channels, including air freight and last-mile delivery.
2. Avoid switching to some cheap but unstable logistics providers during this period. Right now, keeping stable fulfillment is more important than saving small shipping costs.

English

@ScalerCeo @jurbranderhorst Dm they have low moq 100 orders per month
English

@jurbranderhorst If you have a proven product, even better would be to buy stock and put it in a EU 3pl, I have a good connect if you need any
English

@jurbranderhorst Literally any good supplier has a EU warehouse too so there will be no difference for the dropshippers
English









