
Mike Cadoux
209 posts

Mike Cadoux
@MikeCadoux
GM @qreal3D, AR contributor @arpostus, AR for the future, fantasy baseball nerd, outdoors guy.


















“Create a level of adrenaline akin to getting hit in the face with a puck.” That was the one-sentence brief @warnerbros gave us at @M7_Innovations to fuel excitement and drive tune-in to the Stanley Cup Playoffs on TNT. We knew we had to hit the ice hard and fast with an all-star squad if we wanted to ‘light the lamp.’ (I speak hockey now) We put together a multifaceted, immersive campaign to catalyze excitement and let fans… ⚡️️Teleport through a TNT portal onto center ice in the middle of the action 🎨 (Virtually) paint their faces and rep their team on the Jumbotron 🧔♂️Grow a hyper-realistic playoff beard in seconds with NHL easter eggs All technology powered by the inimitable @QReal3D This 60 second sizzle reel from @Diagonal_Media shows the fun, hard-hitting* results from this campaign with a full stat sheet. *Disclaimer: Nobody was actually hit in the face with a hockey puck


👟📷 Try on the latest @adidas sneakers virtually with QReal's AR lens on Snapchat! Experience cutting-edge tech and style at your fingertips. #AdidasAR #SneakerTech $VRAR qreal.io/work/adidas-sn…


🌟 Experience @ray_ban & @Meta smart glasses via QReal’s #AR lens on @Snapchat! Try on smart eyewear and learn about the advanced features seamlessly. #RayBanMeta #TechTrends $VRAR 🔗 qreal.io/work/ray-ban-m… 🔗

This week on an adrenaline-filled Innovation Brief: ❌ #Google's AI Overviews are an internet meme 🤖@elonmusk's xAI secures $6B to challenge OpenAI 🏒 Warner boosts the @NHL playoffs with AR









