Pascal Murasira

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Pascal Murasira

Pascal Murasira

@PascalMurasira

Executive Director, African Food Fellowship @_africanfood Opinions are mine

Amsterdam, The Netherlands Katılım Ağustos 2011
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Pascal Murasira
Pascal Murasira@PascalMurasira·
@cuwajeneza Friends in GBS in the Philippines are telling me that #2 is already happening to them
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Clement Uwajeneza
Clement Uwajeneza@cuwajeneza·
OK, I’m worried. The first time I read this post by Jack, I was like… yeah, right. Futuristic thinking. But between then and now: - I set up an AI assistant, I call her Magdalena, story for another day, that is already delivering surprisingly good work on increasingly complex tasks. - I’ve attended multiple Agentic AI sessions alongside other C-level leaders, discussing organisations where AI agents sit inside the organogram. - I’ve watched non-technical colleagues build automations in hours that, until recently, would have required days of work from already stretched engineering teams. This no longer feels “futuristic.” The AI revolution is arriving much faster than most people realise, and I’m worried Africa is not having urgent enough conversations about what this means for our economies. 1. Most of our organisations, public and private, are still not digital enough to fully benefit from Agentic AI. Many still lack basic collaborative infrastructure for file sharing, workflows, and communication. If you want AI agents participating in work, they need to exist inside your digital systems, email threads, Slack channels, shared documentation, data flows. 2. Many African economies are heavily investing in Global Business Services as part of the transition toward knowledge-based economies. This sector may be among the first to feel AI disruption, and it may happen fast. As a matter of urgency, we need serious conversations. This is both an existential threat and a historic opportunity. But the speed required will not be forgiving.-
jack@jack

x.com/i/article/2038…

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Pascal Murasira
Pascal Murasira@PascalMurasira·
Today, 5 years ago. Nothing beats the joy of building something new, something other people can use. Keep building…
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Rameck Gisanintwari
Rameck Gisanintwari@RGisanintwari·
Imwe mu mishinga yahombye nabi kd vuba 🥹🥹....!
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Pascal Murasira
Pascal Murasira@PascalMurasira·
You can download the report in English or in Dutch here: …viesraadinternationalevraagstukken.nl/documenten/202…
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Pascal Murasira@PascalMurasira

Just back from The Hague at the Ministry of Foreign Affairs. Today, the AIV (the Dutch government’s advisory council on foreign policy), led by Prof. Bert Koenders (former Dutch minister of foreign affairs), published its advisory report on global food security. I was invited as one of three experts to pre-read the report (under embargo) and respond to it publicly, alongside MPs, journalists, civil servants, and leaders from the agri-food sector. While the government is not legally required to implement the recommendations, it must now send a formal response to parliament outlining its position. I used my five minutes to make one central point: the Netherlands still treats investing in local people's capabilities in partner countries as optional. Yet, it is actually the binding constraint that makes other Dutch investments viable in the long run. The report itself acknowledges that the Netherlands has fallen behind in sharing knowledge and strengthening local capacity in low-income countries. Yet without that foundation, other investments in agrifood, technology, infrastructure will continue to underperform or only work as long as project funding lasts. This has to change. On a personal leadership note, moments like this remind me that your story matters, especially when you can connect lived experience at the local African level to the larger global forces shaping policy and investments. Keep writing yours…

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Pascal Murasira
Pascal Murasira@PascalMurasira·
Just back from The Hague at the Ministry of Foreign Affairs. Today, the AIV (the Dutch government’s advisory council on foreign policy), led by Prof. Bert Koenders (former Dutch minister of foreign affairs), published its advisory report on global food security. I was invited as one of three experts to pre-read the report (under embargo) and respond to it publicly, alongside MPs, journalists, civil servants, and leaders from the agri-food sector. While the government is not legally required to implement the recommendations, it must now send a formal response to parliament outlining its position. I used my five minutes to make one central point: the Netherlands still treats investing in local people's capabilities in partner countries as optional. Yet, it is actually the binding constraint that makes other Dutch investments viable in the long run. The report itself acknowledges that the Netherlands has fallen behind in sharing knowledge and strengthening local capacity in low-income countries. Yet without that foundation, other investments in agrifood, technology, infrastructure will continue to underperform or only work as long as project funding lasts. This has to change. On a personal leadership note, moments like this remind me that your story matters, especially when you can connect lived experience at the local African level to the larger global forces shaping policy and investments. Keep writing yours…
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Pascal Murasira
Pascal Murasira@PascalMurasira·
@IFADPresident @IFAD @WilliamsRuto @cnbcafrica Well put, Alvaro. Young people need to be at the table where policies and investment decisions are made, not as mere attendees, but as actors that shape decisions that affect them today and tomorrow
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Alvaro Lario
Alvaro Lario@IFADPresident·
Strategic partnerships between @IFAD's African leadership and long-term investors will be critical to shaping the continent’s food and economic future, a point strongly reflected in President @WilliamsRuto latest op-ed in @cnbcafrica . The next food shock will not begin in global markets. It will begin where young farmers cannot access finance, inputs, markets or opportunity. Africa has the youngest population in the world and one of the greatest agricultural opportunities. But this will only translate into growth, jobs and stability if investment reaches rural areas at scale. This is why partnerships and long-term financing matter. Through #IFAD14 as a co-investment platform, we have an opportunity to invest in rural youth, small-scale producers and resilient food systems before the next crisis arrives. Read the op-ed: cnbcafrica.com/2026/the-next-… #FinancingTheFirstMile #AfricaForward @StateHouseKenya @ForeignOfficeKE
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Pascal Murasira
Pascal Murasira@PascalMurasira·
Agriculture is often misunderstood as “just farming”, yet it's much bigger than that. Farming is just one part of a food system that runs from farm to fork: production, storage, processing, logistics, markets, retail, nutrition, and waste. That system is huge, driven by one of the most reliable forces in the world: demand for food, which grows with population When we shrink the conversation to “farming,” we hide the real range of careers and business opportunities across the food system. For young people, the growth opportunities sit increasingly off the actual farm: aggregation, cold chains, processing, distribution, food brands, retail, restaurants etc. Food systems are one of the largest and most underbuilt economic engines in Africa, and that’s exactly the gap worth building into, with formal jobs and stronger businesses. What’s stopping us?
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Pascal Murasira
Pascal Murasira@PascalMurasira·
Last day of a 10-day break, and I can't wait to get back to work on Monday. Of all the projects I will be working on in the next few months, the one I am most excited about is the Kigali Food Festival, in the 1st week of September at the Kigali Convention Center, as part of the African Food Systems Forum. Think about this: you organize an event to talk about how Africa should grow its own food, then break for lunch, and eat Italian. no offense intended for lovers of Italian cuisine, but events talking about agriculture in Africa should serve African food, by default Besides walking the talk, this is also a great opportunity for chefs from different African countries and other food innovators to showcase their craft to about 5000 delegates who will be in Kigali at that time for the African Food Systems Forum and Kwita Izina. We’re pulling it together now. If you want to partner or exhibit there, let’s chat. #ACTION
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Musafiri Ndatsikira
Musafiri Ndatsikira@NMusafiri·
@PascalMurasira @RegIsheja @RwandaTV I won't forget when our classmate told you about his wedding at a late day, and you drove with your chips #Winnaz into your car, and split them freely to our guests. That day changed my thinking about how to do business!
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Pascal Murasira
Pascal Murasira@PascalMurasira·
@Agronomme_ Nice. Are there any online best practices or official site downloads that could be integrated into an economic model for cassava production?
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AGRONOMME 🇷🇼
AGRONOMME 🇷🇼@Agronomme_·
Yes, of course. In many cases, crops become more vulnerable to diseases because of farmers’ own practices…poor farm management, lack of proper crop rotation (which is one of the biggest problems), and continuously using the same seeds or cuttings for decades. Over time, this weakens the varieties and allows diseases to spread widely across regions.
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AGRONOMME 🇷🇼
AGRONOMME 🇷🇼@Agronomme_·
The problem of cassava diseases, which has recently reduced cassava production in the Southern regions, is now being addressed. Currently, RAB is multiplying improved cassava planting materials that will help farmers restore and increase cassava yields.
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Kelvin Odoobo
Kelvin Odoobo@KelvinOdoobo·
@PascalMurasira This is common habit in one the east african countries. "Support my hustle" as a way of marketing your business. I share your persective but sometimes I cant tell them because they misunderstand it😂
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Pascal Murasira
Pascal Murasira@PascalMurasira·
A tip on negotiation: If you’re a young artist/entrepreneur pitching a much bigger institution, stop appealing to their goodwill. Big institutions rarely move on emotion. They move on whether you help them hit targets or performance indicators they’ve already committed to. Before any meeting, read their strategic plan. Their annual report. Their KPIs. Find the targets they’re being measured against, then show them, concretely, how working with you moves those numbers. Don’t say “we’d be a great partner.” Say: “Your 2030 plan commits to X. We can deliver Y of that, in Z location, by next year.” The sooner you accept that no one owes you a favor in this life, the sharper your pitch gets. Just saying…
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