Very excited to share progress on a new project in So Cal. ☀️☀️☀️
16 units in a complex combination of ADU law and SHRA (SB 684 & 1123). ✍️
Breakdown is 2 rehabbed existing units, 4 new ADUs (3 detatched, 1 attached) with a 10 unit subdivision. 🏘️🏘️
More updates coming soon!
Been working 4 years to start our first multifamily development.
Shooting for 142 units adjacent to an existing property we own. Low hanging fruit.
Demand through the roof. Our current property there is at 99.45% occupancy.
Rents continue to grow in this market. Housing continues to get less affordable.
Why?
Because the local township and school district are so averse to new development that nothing can get approved or supported.
Only 230 new apartments built in the last 20 years, despite a densely populated, high income submarket.
Thankfully, we were pre-zoned multifamily dating back to the 90s.
Unfortunately, new construction on this parcel doesn’t pencil without public support…and of course the city was not interested in helping us with a tax abatement.
So we went to the state.
They have a program (OAQDA) where we could secure a 100% tax abatement provided we built the new apartments with substantial energy efficient materials.
Boom. Good to go!
Or not.
School district steps in and raises heck about it with the state.
State can trump city, but they decided to bail on the tax abatement to avoid drama with the school district.
Deal stalled, at least for the moment.
Guess housing costs can keep going up.
I have a $40m portfolio and I was waking up with anxiety and puking, $600k in unpaid rents in the last 24 months, maintenance out the ass. This is only a feasible strategy if you keep growing and exit over and over.
Bridge Lenders and Hard Money lenders rape and pillage equity from deals on top of it all; loan to own lenders and hedge funds don't negotiate, are slow to issue payoffs, want to foreclose. I will be exiting my entire portfolio.
I met a well-known real estate developer this weekend and he told me that he is worth over $100 million, I asked him how liquid he is. He told me he is two months behind on his kids tuition.
Talked to a vibe coder guy on Reddit today about his app.
He launched his 9th app this year, but no customers.
He says he enjoys building the apps so much because he is using AI and can build so much faster.
But when he needs to get users, feel discouraged and does the next best thing, starts another app
only to end up in the same place.
What should he do ?
Keep building until he hits a viral app that markets itself?
or just continue with one app for 12 months and spend 9hrs a day marketing it
The interior Bay green parts of this map has already been developed or is unbuildable. For example, the entire city Newark is covered in green, it’s not undeveloped by any means. EPA is developed. Mt. View, North SJ all of the South Bay perimeter, developed as much as possible. Given proximity to the bay, soil conditions can vary greatly and not be suitable for long term development as well.
Everywhere else that is widely green isn’t the Bay Area. For example Napa isn’t the “Bay Area”, nor is the majority of this map. Marin County, San Mateo County, Alameda County, Contra Costa has a lot of natural preserves and mountains. Can’t build there.
Many more reasons.
Land in the true Bay Area is a legitimate scarcity.
Who am I and what do I do:
My name is Chris. I live in SLC (6th generation Utahn) with my wife + 5 kids
* Forza Commercial manages 5 MM SF of commercial property throughout the Western US
* Forza Development builds ground up retail nationwide + MF throughout the mtn & desert states
* Legend Commercial has 26 agents in the SLC office that specialize in retail leasing, land, office, industrial and investment transactions.
* Mahalo Pro is a property maintenance company that takes care of commercial property needs. Asphalt repair / resurfacing, Irrigation, Landscaping, Odd Jobs, Parking Lot Sweeping, Snow Removal, etc.
* The Dirt Dog Pod started in 2024. We are helping to tell the story of the folks that live on the road trying to get the next restaurant, gym, grocery store, hair salon, etc open. Follow us wherever you podcast it up to give it a listen. DM me if you have a retailer guest idea for me.
If you have a site for us to consider email it:
DirtDogs [at] ForzaCommercial [dot] com
If you have an interest in connecting on one of our other business lines send me a DM.
Thanks for following along. Please like and comment on this if I have shared something along the way that was helpful for you.
Need to close some more loans
Flips
-90% LTC+
-No credit options
-3 day close
-No interest payment options
-No experience needed for ground up
Lmk if you need funded!
Our strategy is simply to do what smart families have always done:
- Acquire great assets in supply-constrained mkts
- Leverage them conservatively
- Steward them well
- Refinance them opportunistically to return capital tax-efficiently
- Hold them indefinitely
Beginning GPs:
Choose a naming convention for your entities (LLCs) *and stick to it*.
Otherwise, by mid career, you & your team will spend your lives trying to recall if it’s “123 N. ABC St, LLC” or “123 North ABC St., LLC” or “123 ABC Street, LLC”.
Guess how I learned this.
$4.85M Bay Area home for sale.
Cash not accepted.
Anthropic shares only.
The seller's a banker.
The buyer he wants is a 28-year-old Anthropic engineer.
Who has stock but no cash.
Houses in the Bay are now priced in pre-IPO equity.
This used to be a joke.
Now it's on LinkedIn.