Anthony Riva

Hey friends. New article. Would love to hear your stories. How do you all navigate the balance between shot-term sales and long-term brand performance? It's tempting to chase immediate sales, but neglecting brand is a recipe for short lived success. chiefmarketer.com/the-illusion-o…

Wordle 201 4/6 ⬜⬜🟨⬜⬜ ⬜🟩⬜⬜⬜ ⬜🟩🟩⬜🟨 🟩🟩🟩🟩🟩

Wordle 200 5/6 🟨⬜⬜⬜⬜ ⬜🟨🟨⬜⬜ ⬜🟩🟨🟩⬜ 🟩🟩⬜🟩🟩 🟩🟩🟩🟩🟩

Wonderful work from team @LANDOR_FITCH Please support a good cause! @answerthecall #XXNY bonfire.com/store/xx-ny/?u…

Really like this ad campaign from @pepsi. Just a simple idea paired with some smart art direction.

I’ve asked my 3rd year illustration students at @sva to come up with a post-pandemic New Yorker magazine cover. Here is what they sent in:

Inspiring work team @LANDOR_FITCH!!!

Want to work together?!?! Landor & FITCH is hiring an Insights & Analytics Analyst grnh.se/d4bff4331us Check out the post here and let me know if you're a good fit. @greenhouse @FITCHdesign @LandorGlobal

This week we celebrated one of our extraordinary founders, Rodney Fitch. Rodney was a true visionary and force in modern design, and we’re proud to continue his legacy in this exciting new chapter for LANDOR & FITCH! #design #retaildesign #designingthefuture #moderndesign

Love this series from the @NatlParkService. Such a simple, compelling & effective way to showcase each park’s beauty & uniqueness.

on the other hand, some of the merch is really great. looks like the areas travis scott had control over were well-thought-out and fun. the portions McDonalds had control over were uninspired and diluted by their legal team.

oh no. co-branding CAN go too far.

Check out the most recent issue of my newsletter. I explain last week's big stock market drop. Like & Subscribe! mokhani.substack.com/p/good-news-is…

I just subscribed to 'Mo Money 'Mo Khani mokhani.substack.com/?utm_medium=we… @MisterMacomedy

2001 vs 2020

The Apple Marketing Philosophy, from 1977 ▪️ Empathy ▪️ Focus ▪️ Impute

Proud to work for @WPP - the most creative holding company of the decade 🏆 Video is worth a watch! wpp.com/news/2020/06/w…

Join us for our Marketing Summit next week, Thurs June 18th! Great lineup including @bmacaitis @tbkopp @andreamkayal @allthingsmarco @vreeland @JessVogol RSVP here: …rycapmarketingsummit20.splashthat.com

Our monthly retail sales data goes back to January 1936. Today's numbers are the worst ever. May 1938 and February 1981 come close, but April 2020 set a new record.