Rob Gray

Did you watch Dirty Business? Water companies are putting profit before public health - it’s a scandal and the Government MUST take action! Sick of sewage? Add your name to the petition today: you.38degrees.org.uk/petitions/end-… via @38degrees

A PR model shaped by Western assumptions is being disrupted. Read the latest Thought Leadership Essay by Ramya Chandrasekaran at ipra.org #prmedia #publicrelations #IPRAmoment

Earned coverage now carries influence beyond the reader, feeding generative AI tools used by billions of people each day. Read the latest Thought Leadership Essay by Lizi Sprague at ipra.org #prmedia #publicrelations #IPRAmoment @songue_pr

Why boards and CEOs must professionalize how they appoint communications leaders globally. Read the latest Thought Leadership Essay by Stephanie Roberts at ipra.org #prmedia #publicrelations #IPRAmoment

Many thanks @ronjabal for your excellent @ipraofficial essay on reputation capital (RepCap).

A new 7 S framework provides a structured approach to internal crisis communications. Read the atest Thought Leadership by Alison Arnot at ipra.org. #prmedia #publicrelations #IPRAmoment @__catalyst

Measuring the real financial impact of a crisis across stock exchanges, crisis types, and listed-company case studies. Read the latest Thought Leadership Essay by Craig Badings at ipra.org #prmedia #publicrelations #IPRAmoment

The Middle East isn’t a recycling bin for marketing; it needs to start with a blank sheet of paper. Read the latest Thought Leadership Essay by Louay Al-Samarrai at ipra.org #prmedia #publicrelations #IPRAmoment @activedmc

The virtual agency model is particularly appealing for mid-market companies, argues @UlrichGartner in the latest @ipraofficial thought leadership piece.

Thought Leadership from ipra.org #prmedia #publicrelations #IPRAmoment

Why corporate affairs leaders must redefine the campaign as a driver of organisation-wide impact. Read the latest Thought Leadership Essay by Dan Rolle at ipra.org #prmedia #publicrelations #IPRAmoment

Let us tell you about IPRA's Academic Chapter, a vibrant forum for members who are in the academic world as teachers, researchers, lecturers and professors in universities, and colleges. Join at ipra.org under Member Services #IPRAmoment

Thank you @RobertHeldt for another great #IPRA essay - this one packed with helpful points on earning attention in the b2b space. #thoughtleadership

Yay! My favourite.

An in-depth study across the region finds that corporate communications must be intrinsically strategic and integrated. Read the latest Thought Leadership Essay by Pedro Cadina. #prmedia #publicrelations #IPRAmoment @agenciavianews

Thanks @LJHawksworth for another great @ipraofficial thought leadership piece.

In today’s world, organizational communication is no longer limited to official statements or media interviews. By Mohammad Reza Bagheri. #prmedia #publicrelations #IPRAmoment

Many thanks @drlavanyaw @NissanMotor for this brilliant IPRA essay on global comms. "Storytelling may provide the foundation, but it cannot stand alone. Storydoing lends weight to narrative. Storyselling extends its reach and invites participation."

Fair play...