SPORTO

📣14 days to go #sporto2025 📍Portorož 📅 December 1-2 sporto.si/en/what-awaits…

📣 Road To #SPORTO2025: Women's Sports (WS) ⚽ The Growth & Evolution of Women’s Football 🏃‍♀️WS as Platform for Brands 📺The Media Landscape of WS 🧗‍♀️⛷️The World of Janja Garnbret & Ilka Štuhec 🎾🥋Women’s Sports – or Just Sports? Free registration 👉 sporto.si/zenski-sport/

📣 Ženski šport | 22. okt ⚽️ Rast ženskega nogometa  🏃🏻‍♀️ Ženski šport kot platforma za blagovne znamke  📺 Medijska krajina ženskega športa  🧗‍♀️⛷️Svet Janje Garnbret & Ilke Štuhec  🎾 Ženski šport – ali preprosto šport?  🎟️ Brezplačna registracija 👉 lnkd.in/eKBAAR5F

📣💨Colin Jackson, a legend of world athletics & International Sports Director for @WFLWorldRun joins SPORTO 2025! 📆 December 1-2 📍Portorož More 👉 sporto.si/en

🔥First speakers of #sporto2025 revealed: 🎤Malph Minns @strivesays 🎤Anaïs Guillemané Mootoosamy @WConranDesign 🎤Nick Meacham @SportsPro 🎤Michael Harvey @WePlayCo 🗓️ December 1–2 📍 Portorož, Slovenia #sponsorship #sportbiz #smsports #branding #sportsmarketing

🎟️ SPORTO 2025 lowest ticket price — only available for 7 days (until June 24)! Get yours starting June 17 🕒 📅 Dec 1–2 |📍Portorož ⏳ Limited tickets. Unlimited inspiration. 👉 live.meetpoint.si/sporto-2025/ti… #sporto2025

📍 Save the Date: December 1-2 📅 We’re back in Portorož for a new edition of SPORTO Conference. New stories and insights, same location. Let the countdown begin. ⏳ #sporto2025

🔙 👀 Check out the summary of the 2024 Conference sporto.si/en/sporto-2024…

🎞️👀SPORTO 2024 Aftermovie 📍Portorož, Nov 21-22 #sportsmarketing #sponsorship #smsports #sportsbiz

📺 Branko Čakarmiš (PRO PLUS) on the shifting media and sports landscape: 💡 Regional shift: Rights sold more regionally than nationally. 🔮 Future: Streaming dominance, club-owned platforms & direct consumer sports 🔥 'Every sport must be spectacular' to capture fans’ attention.

"🏀@sharonefuller (@NBA EMEA) on building fandom and local impact: 👂 Local focus: Listening to communities & staying regionally relevant. 💡 Collaborations: From fashion to freelancers, connecting with diverse audiences. ✨ Iconic moments: NBA Paris Games to Goran’s farewell

⚽ Pedro Oliveira Cortez de Miranda (@LaLiga ) on reshaping the game: 🌍 Broadcast in 185 countries with 234M+ social media followers. 🤝 LaLiga x @EA Sports: Revolutionizing broadcasts, graphics & engaging Gen Z. 🏟 Impact: Renovated pitches, scholarships, grassroots programs

"🏟 Anatomy of the Fan with Jonathan Potts (Two Circles): 📈 169% growth in digital media—fans are consuming more sport than ever! 🔥 Core fans drive 66% of engagement; fandom starts early (by age 14). 💡 People come for athletes, stay for community. #SPORTO20

From sustainability to sponsorships, our stellar panel— Tijana Popadić (SportIT), Valentina Erčulj Džuban (Atlantic Group), & Katarina Košmrlj Muha (@Mediana_SLO )—explored the trends shaping sports. 🌍📷 Purpose-driven partnerships 📷

@petedafeet on AC Milan’s evolution: 💡 "Our brand is as strong as our weakest link."
🎯 60% of fashion buyers: under 29 & outside Italy.
🛍️ Credibility = long-term strategies.
💸 Cultural relevance drives revenue. Football meets fashion, redefining the game. 🌍✨ #SPORTO20

🌍✨ Paddy Carberry | Guinness, Global Sports Marketing Manager Guinness is reshaping fan connections: 🏉 Supporting women’s rugby ⚽ Biggest Premier League partnership in 2024 🌍 Active in 88 markets 🎨 Unique stories for every region #SPORTO20

🏟️ Sponsorship Insights 🌍 •Hisense: +20% sales via UEFA EURO 2024. •Lidl: Local connection = global success. •Telekom: Fought hate, built values. •I Feel Slovenia: Sports + tourism = pride. Local focus drives big impact! 🚀✨ #SportsMarketing #Sponsorship #SPORTO20

Is it time to rethink sports’ commercial model? 🤔💡 Ben Wells, PTI Digital CEO: 
📊 88% of rights-holders lack a data strategy.
💸 Brand spend will follow those who master data.
🎯 Attention is king—tech enables, but strategy wins 
#SPORTO20

Insights from @richardayers and @thomasvanschaik 🎯 Athletes > Brands: Faces are the new logos.
✨ AI supercharges storytelling.
🙌 Communities out-create brands. Great brands = great stories brought to life by people. 🌟 
#StorytellingPower #DigitalBranding #SPORTO20

@thomasvanschaik on The Emerging Athlete Era: 🏀 Athletes > teams on social. 💡 Connection > competition. 🔑 Build your brand: 1️⃣ Stand out. 2️⃣ Be consistent. 3️⃣ Get seen. Athletes are shaping sports beyond the game. 🌟 #SPORTO20