
In his keynote at the St. Moritz Longevity Forum, Mark Abraham, Global Leader for @BCG's Marketing, Sales and Pricing Practice and a pioneer in personalization, shared insights from a global survey of more than 9,000 people across 19 countries conducted for the Forum.
The findings reveal a “longevity paradox”: interest in living longer is rising, yet most people delay thinking about healthy aging until they are older, unwell, or overwhelmed by conflicting information.
Full keynote: lnkd.in/dnKC_STZ
Full study: lnkd.in/epdnejaE
#stmoritzlongevityforum #BCG #longevity
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