StrataMedia

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StrataMedia

StrataMedia

@StrataMedia_

A strategy-driven firm focused on providing media that moves markets. Brands: @TokenRelations, @_TalkingTokens, @TheMarketRunup & more.

Katılım Nisan 2026
9 Takip Edilen297 Takipçiler
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StrataMedia
StrataMedia@StrataMedia_·
We talk to institutional allocators every day and learned they evaluate crypto companies the same way they evaluate public equities. So we built a free tool teams can use to see exactly how their IR maps to what allocators actually evaluate. stratamedia.co/ir-scorecard
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AJ
AJ@ajbanon·
Been following @strata_markets since they came out of Ethena. General thesis is that most of the things that need to be built in defi already exist in tradfi, just in a more inefficient execution environment. Tranching risk is an obvious next step for the yield markets onchain
Serotonin@serotonin_hq

x.com/i/article/2082…

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Jacquelyn Melinek
Jacquelyn Melinek@jacqmelinek·
Hiring a podcast producer to own production across multiple big & emerging shows. If you are a detail oriented editor, can help scale across channels, create stellar clips and more, let's talk. Share resume/past work via DMs or email below.
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StrataMedia
StrataMedia@StrataMedia_·
@BSCNews @_TalkingTokens @binance @cz_binance Listen to the full conversation with CZ 👇 x.com/_talkingtokens…
Talking Tokens Podcast@_TalkingTokens

Today’s pod is with @cz_binance founder and former CEO of @binance to discuss: - What Binance got right during its launch and how it climbed to the top (and stayed there) - Why CZ was surprised by stablecoin’s sticking power - Where AI is going next both in and outside of crypto TIMESTAMPS: 00:00 - AI, Crypto, and the Future of Payments 00:33 - Building Binance in 2017 and Moving Faster 03:44 - How Binance Reached the Top 05:48 - Building a Community-Driven Platform 08:27 - Creating Products People Return To 10:31 - Crypto as Foundational Technology 11:33 - Where AI and Crypto Intersect 14:26 - Using AI as a Productivity Tool 18:37 - The Next Opportunities in Crypto 21:21 - Building at the Intersection of Skills and Value 21:53 - The Future of Traditional and On-Chain Finance Watch below or on X:

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BSCN
BSCN@BSCNews·
CZ says we're still early to crypto... In a recent interview on @StrataMedia_'s @_TalkingTokens podcast, @Binance founder @cz_binance highlighted crypto's <1% penetration into global wealth. He also shared several ways that crypto products can improve and drive adoption, including... - Improved fiat on-off ramping. - Friction reduction. - Real yield on stablecoin holdings. "You don't exit the internet".
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Alexander
Alexander@ahbeaudry·
We just published our latest Institutional Ethereum Update for July! Major highighlights from the report👇 - @MorganStanley filed amended S-1s for staked Ethereum and Solana ETFs, undercutting rivals with a 0.14% management fee and plans to stake 50–80% of ETH holdings through @Figment_io, @galaxyhq, and @coinbase. - Ethereum Institutional launched July 1 as an independent non-profit backed by BitMine, @Sharplink, and @Consensys, taking over the Ethereum Foundation's institutional outreach work as a dedicated "front door" for banks and asset managers. - @RobinhoodApp unveiled tokenized stocks giving exposure to 200+ US equities and ETFs, alongside plans for its own Arbitrum-based Layer 2 chain and new crypto perpetual futures and staking products. - BitMine Immersion Technologies grew its ETH treasury to 5.77 million tokens (4.8% of total supply), bringing it close to its stated goal of holding 5% of all ETH within a year. - BlackRock's tokenized funds surpassed $2.93 billion onchain, with Ethereum leading at $1.1 billion, as the broader tokenized asset market more than doubled over the past year to $34.73 billion.
Token Relations@TokenRelations

x.com/i/article/2079…

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Talking Tokens Podcast
Talking Tokens Podcast@_TalkingTokens·
OUSD was announced at the end of June. The hype came and went, but @StrataMedia_ Institutional Research Analyst @ahBeaudry’s latest analyst report dove into: - Whether it’s really just Stripe’s stablecoin - The 140 company list: real or not? - Its competition and the potential two paths to success from here TIMESTAMPS: 00:00 - Introduction to OUSD and Its Impact 02:46 - The Role of Stripe in OUSD 05:33 - The Consortium of 140 Companies 08:00 - Market Dynamics and Competition 10:15 - Investor Reactions and Market Implications 13:20 - Paths to Success for OUSD Read the report or watch below or on X:
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StrataMedia
StrataMedia@StrataMedia_·
Our @TheMarketRunup podcast is leveling up with @synthetix! Expect some powered up content and educational series 👊
The Market Runup@TheMarketRunup

The Market Runup × Synthetix We’re proud to announce that The Market Runup is officially powered by @Synthetix. Synthetix is helping build the future of decentralized perpetual futures, and we’re excited to partner with a team that’s advancing the next generation of onchain trading. Expect exclusive interviews, educational content, market insights, and much more over the coming months!

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The Market Runup
The Market Runup@TheMarketRunup·
The Market Runup × Synthetix We’re proud to announce that The Market Runup is officially powered by @Synthetix. Synthetix is helping build the future of decentralized perpetual futures, and we’re excited to partner with a team that’s advancing the next generation of onchain trading. Expect exclusive interviews, educational content, market insights, and much more over the coming months!
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StrataMedia
StrataMedia@StrataMedia_·
Latest Strata Research episode All about neobanks 👇
Talking Tokens Podcast@_TalkingTokens

What’s the deal with crypto cards? And who’s actually using them? @StrataMedia_ Institutional Research Analyst @ahBeaudry joins @jacqmelinek to dig into how crypto cards were meant for retail, but found a home with institutions and users in developing markets. TIMESTAMPS: 01:21 - What a crypto card actually is and how it works under the hood 03:04 - Why the developed market consumer card hasn't taken off — and may never 07:22 - Where the real value actually is: B2B and institutional usage 08:39 - The acquisition wave and why infrastructure is the real prize 11:46 - Onchain credit: what works and what's still broken 14:01 - What to watch over the next 6–24 months Watch below or on X:

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Jacquelyn Melinek
Jacquelyn Melinek@jacqmelinek·
As someone who renamed my startup from @TokenRelations to @StrataMedia_ and have seen a few other companies do the same recently, here are a few lessons I learned: 1) The rebrand should have a clear purpose. If it doesn't, don't bother. Like Token Relations, we chose StrataMedia because it reflects what we actually do: strategic media. If you have to spend five minutes explaining your new name, it's probably not doing its job. 2) Expect people to keep using the old name. That's normal and consider it a compliment to the brand equity you've already built. Expect it to happen for months, years, or even the life of the business. Think X vs Twitter, Meta vs Facebook etc. 3) Don't rush it. We debated ours internally for months before making the decision. The worst reason to rebrand is because you want to get it over with. We intentionally turned Token Relations into our flagship product instead of our company name because that's where the market feedback pointed us. We realized the startup had grown beyond one product, so the company name needed room to grow with it. 4) Less is more. The more you overcomplicate it, the less clear your rebrand becomes. Keep it clean, straightforward, and easy for people to understand. 5) Rebranding is risky. Not everyone will love it and some will hate it. You could lose the brand equity you built up, or you could build on top of it. Honest feedback *before* launch is so important and can change the outcome. I talked to more than a dozen people and iterated based on their feedback. Ask people whose judgment you genuinely trust, not people who simply tell you what you want to hear. 6) And lastly, how you execute and build following the change matters the most. A new name doesn't build a new company, the work you do afterward does. A rebrand is just the start of the next chapter.
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StrataMedia
StrataMedia@StrataMedia_·
In addition to the @_TalkingTokens podcast episodes released every Tuesday and Thursday, our founder @jacqmelinek writes an accompanying article for each. A collection of articles released so far in June. 👇
StrataMedia tweet media
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The Market Runup
The Market Runup@TheMarketRunup·
NEW Episode of The Market Runup is live. CEO @DiamondLakeMinI, @brianjesposito digs into what's broken in the current financial system and why he calls the Diamond Lake model the Berkshire Hathaway of tokenization. We covered: - Mixed Messages in the Economy - The Future of Public Markets and Tokenization - Why Tokenization Isn't Just A Trend, It's The Only Real Fix TIMESTAMPS 00:00 - Game Night Energy: Knicks vs Spurs 01:53 - Market Signals: Mixed Messages in the Economy 06:12 - Bitcoin: A Double-Edged Sword 11:02 - The Future of Public Markets and Tokenization 16:56 - Real World Assets: The Right Time for Investment 23:08 - Navigating Bear Markets and Infrastructure Adoption 29:02 - Sovereign Debt: Concerns and Consequences 34:09 - Liquidity Signals: Building for the Future 37:01 - Legacy: Access to Clean Water and Ownership Links below
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Jacquelyn Melinek
Jacquelyn Melinek@jacqmelinek·
One year ago, I became a solo founder :) Since then, I’ve scaled the biz, rebranded to @StrataMedia_ and provided better results for the top tier clients we work with. It’s hard work, but worth it everyday. Celebrate with me by following @TokenRelations & @_TalkingTokens 🧡
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