Tamar Koifman

I asked myself the same question almost exactly a year ago, but here I am again. Should I re-activate my account here? It's been a few years. How's everyone been??

@SavvyAuntie <3 <3 <3 ... what have I missed? :-D

@TamarStar Hi Tamar! Of course! Welcome back!

Should I get back into posting on X (formerly Twitter)? What do we think?

So top trending topic on Twitter right now is the launch of Twitter-competitor, #Threads. Musk vs. Zuck. This should be interesting!

As an elder millennial who came of age when Google became a verb, I had difficulty grasping that ~40% of Gen Zers use TikTok for search. So I hosted a mini-focus group with Gen Zers to learn more. Here are 3 takeaways:

Instagram Will Enable All Users to Tag Products in Feed Posts socialmediatoday.com/news/instagram… via @socialmedia2day

Great summary of what makes IKEA’s way of doing business so unique. thehustle-co.cdn.ampproject.org/c/s/thehustle.…

This. #BreakTheBias … forbes.com/sites/tomaspre…

Blown away by this insightful, multi-layered, and thought-provoking analysis of both poetry and art. A timely message, too. nytimes.com/interactive/20…

Although this article is geared to employers and people managers, I think it's good advice for anyone that has to work with and through others. Thoughtful communication is at the heart of being an effective leader, regardless of level or role. inc.com/marcel-schwant…

Good recap on what’s on the line for Meta/Facebook nytimes.com/2022/02/03/tec…

Great round up of 2022 trend reports at the link here. Perfect references for your start-of-year strategic analysis, or just some light quarantine reading spacecadet.ventures/2022roundup/ Thanks @CChesebro for sharing.

TikTok Shares New Insights into the Importance of Audio in Brand Marketing socialmediatoday.com/news/tiktok-sh… via @socialmedia2day

The Marketing Metrics That Matter in 2022 businessoffashion.com/articles/marke…

“The Netflix of Wellness”: Inside the Hollywoodization of Peloton hollywoodreporter.com/business/busin… via @thr

Take a Look Inside The Post-Pandemic Store businessoffashion.com//articles/reta… via @BoF

Does Brad Pitt Still Sell Watches? Good insights on what's changed in celebrity brand partnerships since the start of the pandemic: nytimes.com/2021/02/10/fas… via @vika22

I've spoken to 2,000+ companies over the last 12 months about their plans for remote work going forward Here are a few things I've learned [ a thread ] 💻🏠🌍

@tonykingnyc I think as the app improves there will be better ways to weed out the crap abs focus on the topics / people that matter most to you. Let’s see...